LAMY AL-star black EMR For Digital Writing Now available on lamy.vn The LAMY AL-star black EMR offers perfect ergonomics and the feeling of a natural writing experience. With its exchangeable nibs and more than 4,000 pressure levels, it is suitable for composing long texts as well as for making complex sketches and drawings. Thus it combines the advantages of writing manually with the unlimited possibilities of digital processing. It is compatible with most mobile devices that support Wacom EMR technology – for example, Galaxy Note tablets and Samsung smartphones, as well as many devices from other manufacturers.

2. Lamy: Icons of modern writing
Lamy is the leading German manufacturer of design writing instruments
and
an internationally sought-after lifestyle brand.
A clear and unmistakeable design forms the DNA of our products.
Combined with a firm commitment to our origin it defines our identity –
since 1966:
Design. Made in Germany.

3. Design
• Based on the principles of the Bauhaus school: „form follows function“
• Perfect ergonomics, maximum functionality

4. Design
• Award-winning: Lamy has won more design awards than any other
writing instruments brand worldwide

5. Made in Germany
• Almost 100% of all products and components are manufactured at the
company headquarters in Heidelberg
• In-house development department for mold design and construction

6. Made in Germany
• Precision manufacturing and exclusive use of premium materials
guarantee outstanding quality and exceptional durability

9. 2019:
LAMY goes digital

10. Why handwriting matters
Handwriting is part of the cultural heritage and holds a particular status.
Today it is more relevant than ever:
• We are living in the „age of individualism“: People seek to express their
individuality – handwriting is a way to do so („like a fingerprint“)
• Handwriting is „analogue deceleration“: In times of fast technological
changes, people long even more for real, tangible experiences and
ways to cope with stress
• Handwriting is known to promote creativity and to be more effective for
processing and memorising information (compared to typewriting)
• Handwriting is a sign of appreciation (more personal than “anonymous“
text messages)

11. Our vision
• A Lamy for the digital age: Excellent manufacturing quality meets
digital technology
• On the outside: A contemporary design and lifestyle accessory
On the inside: A smart stylus for tablets and smartphones
• Bringing together the best of both worlds: The haptical pleasure of
writing by hand combined with the advantages of modern digitality

12. LAMY AL-star black EMR

13. Advantages of digitalised
handwriting
• Save paper and weight: Notes can be taken and saved all in one
device – no folders, no notebooks, no loose sheets
• Simplify your handwritten notes: Digital notes can be easily sent,
forwarded and organized
• Find what you need in a second: special programmes or apps allow to
search for keywords in handwritten notes
• Make typewriting more individual: Digitalised handwritings can be
turned into computer fonts
• Get creative: Digitalised handwritings (or sketches) can be easily
transformed and integrated in graphics, digital postcards etc..

14. Important Information
• Technology Standard – EMR (electro magnetic resonance). Does not
work with AES and optical technologies
• Ecosystem
- Samsung, Fujitsu, Acer, Lenovo (Not Apple)
- Almost all Samsung Galaxy Note products, tablets, smartphones, etc.
- There are tens of millions of compatible devices out in the markets

15. Applications
- Make handwritten digital notes and convert digital notes into editable text
- Write notes into PDFs, JPEGs, etc.
- Produce digital paintings, drawings, sketches, coloring, etc.
- write directly into digital calendars
- and many, many more uses……..

16. Advantages of LAMY AL-star black EMR–
- Branded LAMY product
- Perfect design and balance
- Ergonomic grip section
- True writing experience
- Tip protected by cap
- Replacement refills
- Industry standard technology - no battery needed
- No special Apps needed. Plenty ôf Apps available with dynamic new developments
- Combination of state-of-the-art technology with LAMY's competence and reputation
in writing instruments. Another "thinking tool"

17. Distribution
• LAMY Concept Stores and Mall Stores
• LAMY SIS with own staff
• LAMY e-Shops
• Distributor-own stores and e-Shops
• External e-Shops (Goulet, Pen Gallery, etc...)
• Industrial partners i.e Samsung, Fujitsu, etc.

18. Content, Pricing & Timing
LAMY AL-star black EMR
Content: 1 digital writing instrument + 2 spare refill tips + 1 tweezer
combined in 1 dedicated gift box
Pricing:
- Ex Works Price Indication – approx. AL-star FP + 60%
- Recommended RSP Indication – approx. AL-star FP + 60%
Order Placement:
- Order Forecasts: from now onwards
- Shipping month to markets: Sept 2019
- Launch month in markets: Oct 2019

19. We are looking for
technolgy partners.

20. 20
Brand customer's model name with Wacom component (Pen/Digitizer/Touch Panel/ etc) installed, as of 2018/10/17
Size Category Maker Name/Product number EOL (AES) OS
Pen with
tail eraser switch
9.7" Tablet PC Acer Chromebook Tab 10 EMR Chrome -
11.6" Notebook PC Acer Chromebook Spin 11 EMR Chrome Yes
13.5" Tablet PC Acer Switch 7 Black Edition EMR Windows -
15.1" (Monitor) AHA Paperless Tablet 15 EMR Yes
8" Tablet PC ASUS Eee Note EA800 * EMR Linux -
8" Tablet PC ASUS VivoTab Note 8 EMR Windows -
11.6" Tablet PC ASUS VivoTab TF810C * EMR Android Yes
11.6" Notebook PC ASUS Chromebook Flip C213 EMR Chrome Yes
12.1" Tablet PC ASUS Eee Slate EP121/B121 * EMR Windows Yes
10.1" Tablet PC Dell Latitude 10 * EMR Windows Yes
11.6" Tablet PC Dell New Chromebook 5190 2-in-1 EMR Chrome Yes
14" Tablet PC Dell Inspiron Chromebook 14 2-in-1 (7486) EMR Chrome -
27" (Monitor) Dell Dell Canvas 27 EMR -
8" Tablet PC
Dospara
(Thirdwave
Diginnos)
raytrektab DG-D08IWP EMR Windows Yes
10.1" Tablet PC
ECS
(Elitegroup
Computer
Systems)
LIVA TE10EA3 EMR Windows
7.85" Tablet PC ErenEben A1 EMR Android Yes
7.85" Tablet PC ErenEben A2 EMR Android Yes
7.85" Tablet PC ErenEben T8S EMR Android Yes
7.86" Tablet PC ErenEben T10 (EBEN 80008) EMR Android Yes
8" Tablet PC ErenEben T4 EMR Android Yes
8" Tablet PC ErenEben T5 EMR Android Yes
8" Tablet PC ErenEben T6 EMR Android Yes
8" Tablet PC ErenEben T7 EMR Android Yes
8" Tablet PC ErenEben T8 EMR Android Yes
9.7" Tablet PC ErenEben S1 EMR Android Yes
8" Tablet PC Fuhu nabi DreamTab EMR Android -
10.1" Tablet PC Fujitsu
ARROWS Tab QH55/M
ARROWS Tab Q584/H
EMR Windows -
10.1" Tablet PC Fujitsu
ARROWS Tab QH55/S
ARROWS Tab Q584/K
EMR Windows -
10.1" Tablet PC Fujitsu
arrows Tab QH35/W
ARROWS Tab Q506/ME ( model name for
educational users)
ARROWS Tab Q506/MB ( model name for
business)
EMR Windows -
10.1" Tablet PC Fujitsu ARROWS Tab Q507/PE EMR Windows -
10.1" Tablet PC Fujitsu ARROWS Tab Q507/P-SP EMR Windows -
10.1" Tablet PC Fujitsu
ARROWS Tab Q508/SE ( model name for
educational users)
ARROWS Tab Q508/SB ( model name for
business)
EMR Windows -
11.6" Tablet PC Fujitsu
ARROWS Tab Q665/L
ARROWS Tab Q665/M
EMR Windows -
11.6" Tablet PC Fujitsu ARROWS Tab Q616/P EMR Windows -
12.1" Notebook PC Fujitsu LIFEBOOK T731/D EMR Windows Yes
12.5" Notebook PC Fujitsu LIFEBOOK T732 EMR Windows Yes
12.5" Tablet PC Fujitsu
ARROWS Tab QH77/M
ARROWS Tab Q704/H
EMR Windows -
12.5" Notebook PC Fujitsu LIFEBOOK T725/K EMR Windows Yes
12.5" Tablet PC Fujitsu
ARROWS Tab RH77/X
ARROWS Tab R726/M ( model name for
business)
EMR Windows -
13.3" Notebook PC Fujitsu LIFEBOOK T901/D EMR Windows Yes
13.3" Notebook PC Fujitsu LIFEBOOK T902 EMR Windows Yes
13.3" Notebook PC Fujitsu
LIFEBOOK TH90/P
LIFEBOOK T904/H
EMR Windows -
13.3" Notebook PC Fujitsu
LIFEBOOK TH90/T
LIFEBOOK T935/K
EMR Windows -
13.3" Notebook PC Fujitsu LIFEBOOK T936 EMR Windows -
13.3" Tablet PC Fujitsu LIFEBOOK Q775/K EMR Windows -
13.3" Tablet PC Fujitsu ARROWS Tab Q736/M EMR Windows -
13.3" Tablet PC Fujitsu ARROWS Tab Q737 EMR Windows -
10.4" Tablet PC GE Healthcare Venue 40 EMR -
11.6" Tablet PC HP HP Elite x2 1011 G1 EMR Windows -
11.6" Tablet PC HP HP Chromebook x360 11 G1 EE EMR Chrome Yes
12.1" Notebook PC HP EliteBook 2470P/2760P * EMR Windows Yes
12.5" Tablet PC HP HP Pro x2 612 G1 EMR Windows -
14" Tablet PC HP HP ZBook x2 G4 EMR Windows Yes
14"
(A4 size)
Tablet PC KOKUYO
電子下敷 ("Denshi Shitajiki", electronic sheet for
writing)
EMR -
Compatible Devices

21. 21
9.7" Tablet PC Lenovo YOGA BOOK EMR
Android
/ Windows
-
10.1" Tablet PC Lenovo ThinkPad Tablet 2 * EMR Windows -
10.1" Tablet PC Lenovo ThinkPad10 (Year 2014 model) EMR Windows Yes
11.6" Tablet PC Lenovo ThinkPad Helix * EMR Windows -
11.6" Tablet PC Lenovo ThinkPad Helix (Year 2014 model) EMR Windows Yes
11.6" Tablet PC Lenovo Lenovo 500e EMR Chrome -
12.5" Notebook PC Lenovo ThinkPad X220/X230 Tablet * EMR Windows Yes
12.5" Notebook PC Lenovo ThinkPad Yoga 12 EMR Windows -
13.3" (Monitor) Lenovo Think Vision LT1423p EMR -
10.1" Tablet PC NEC VersaPro J タイプVT EMR Windows -
10.1" Tablet PC NEC LaVie Tab W EMR Windows Yes
11.6" Tablet PC NEC
LaVie U LU550/TSS
VersaPro J タイプVS (Year 2014 model)
EMR Windows Yes
10.1" Tablet PC Net Dragon 101同学派ND3 EMR -
10.6" Tablet PC Microsoft Surface Pro * EMR Windows Yes
10.6" Tablet PC Microsoft Surface Pro 2 EMR Windows Yes
- Smart Phone Montblanc e-StarWalker EMR Android -
- Smart Phone Montblanc Pix EMR Android -
(A5 size) Tablet PC Montblanc Augmented Paper EMR -
10.4" Tablet PC Motion C5t EMR Windows Yes
10.4" Tablet PC Motion F5t EMR Windows Yes
12.1" Tablet PC Motion J3500 * EMR Windows Yes
12.5" Tablet PC Motion R12 EMR Windows -
10.3" Tablet PC Onyx BOOX Note EMR Android Yes
13.3" Tablet PC Onyx BOOX Max2 EMR Android Yes
10.1" Tablet PC Panasonic Toughpad FZ-A1 * EMR Android -
10.1" Tablet PC Panasonic Toughpad FZ-G1 EMR Windows -
10.1" Tablet PC Panasonic TOUGHBOOK CF-20 EMR Windows -
10.4" Notebook PC Panasonic CF-19 EMR Windows -
10.4" Tablet PC Panasonic CF-H2 EMR Windows -
12" Tablet PC Panasonic TOUGHBOOK CF-33 EMR Windows -
12.1" Notebook PC Panasonic CF-C1 EMR Windows -
12.5" Notebook PC Panasonic CF-C2 EMR Windows -
(A5 size) Tablet PC Pendo Tech HYPEN EMR
(A4 size) Tablet PC Pendo Tech Digit-Note A4 Pro EMR
13.3" Tablet PC PocketBook CAD reader EMR -
10.3" Tablet PC reMarkable reMarkable tablet EMR Linux -
5.3" Smart Phone Samsung Galaxy Note * EMR Android -
5.5" Smart Phone Samsung Galaxy Note2 * EMR Android -
5.5" Smart Phone Samsung Galaxy Note 3 Neo EMR Android -
5.6" Smart Phone Samsung Galaxy Note Edge EMR Android -
5.7" Smart Phone Samsung Galaxy Note3 EMR Android -
5.7" Smart Phone Samsung Galaxy Note 4 EMR Android -
5.7" Smart Phone Samsung Galaxy Note 5 EMR Android -
5.7" Smart Phone Samsung Galaxy Note 7 * EMR Android -
5.7" Smart Phone Samsung
Galaxy Note FE (Fandom Edition, only in
Korea)
EMR Android -
6.3" Smart Phone Samsung Galaxy Note 8 EMR Android -
6.4" Smart Phone Samsung Galaxy Note9 EMR Android -
8" Tablet PC Samsung Galaxy Note 8.0 EMR Android -
8" Tablet PC Samsung Galaxy Tab A EMR Android -
8" Tablet PC Samsung Galaxy Tab Active2 EMR Android -
9.7" Tablet PC Samsung Galaxy Tab A Plus EMR Android -
9.7" Tablet PC Samsung Galaxy Tab S3 EMR Android -
10.1" Tablet PC Samsung Galaxy Note 10.1 EMR Android -
10.1" Tablet PC Samsung Galaxy Note 10.1 (2014) EMR Android -
10.1" Tablet PC Samsung Galaxy Tab A 10.1 (2016) EMR Android -
10.1" Tablet PC Samsung ATIV Tab 3 EMR Windows -
10.5" Tablet PC Samsung Galaxy Tab S4 EMR Android -
10.6" Tablet PC Samsung Galaxy Book 10.6 EMR Windows -
11.6" Tablet PC Samsung Series 7 11.6" Slate XE700T1A EMR Windows Yes
11.6" Tablet PC Samsung ATIV Smart PC Pro 700T EMR Windows -
11.6" Tablet PC Samsung ATIV Smart PC 500T EMR Windows -
12" Tablet PC Samsung Galaxy Book 12 EMR Windows -
12.2" Tablet PC Samsung GALAXY Note PRO EMR Android -
12.3" Notebook PC Samsung
Chromebook Plus
Chromebook Pro
EMR Chrome -
13.3" Notebook PC Samsung Notebook 9 Pro 13" EMR Windows -
13.3" Notebook PC Samsung Notebook 9 Pen EMR Windows -
15" Notebook PC Samsung Notebook 9 Pro 15" EMR Windows -
10.1" Tablet PC
Sigong
Education
(educational tablet in Korea) EMR Android Yes
13.3" Tablet PC Sony 「デジタルペーパー」 "Digital Paper" DPT-S1 EMR -
- Tablet PC Staedtler Noris digital for Samsung EMR - -
10.1" Tablet PC
Telpa (General
Mobile)
e-Tab5 EMR Android -
13.3"
(2displays)
Tablet PC
Terada Music
Score
Digital Music Score (電子楽譜専用端末)
"GVIDO"
EMR Yes
10.1" Tablet PC Toshiba REGZA Tablet AT703 EMR Windows Yes
11.6" Tablet PC Toshiba WT310-106 EMR Windows Yes
11.6" Tablet PC Toshiba dynabook V714/28K EMR Windows Yes
12.5" Tablet PC Toshiba
dynabook R82
Portege Z20T-C
EMR Windows Yes
13.3" Tablet PC Toshiba dynabook KIRA L93 EMR Windows Yes
10.1" Tablet PC Xplore Bobcat EMR Windows -
Legende: Notebook
Tablet
Smartphone
Auslaufprodukt (Already End Of Life)
Neuheit (New)
Compatible Devices