MRRSE has added a new research report on the "Global Market Study on Smartphones: Android OS to Account for 50.7% Value Share in 2016" to its collection.

1. Smartphones Market Future Trends and Scope Analysis By
2024
Report Description
The global smartphone market is expanding at a rapid pace
and is projected to register a healthy CAGR of 7.9% in terms
of value and 5.8% in terms of volume during the forecast

2. period 2016–2024. In terms of value, the global smartphone
market is projected to show healthy incremental opportunity
during the forecast period.
Key market drivers and trends
Smartphones are the most demanded electronic devices today
owing to a change in the lifestyle of people, where owning a
smartphone is not just a necessity but a norm. Rising
disposable income increases the probability of consumer
spending on media, entertainment, and networking and
mobile communication; leading to higher potential sales of
consumer electronics such as smartphones, tablets, laptops,
and gaming consoles. The instances of smartphone adoption

3. are very high among the urban population as compared to
the rural population – and hence there is high demand for
smartphones in developed regions (where the urban to rural
population ratio is higher than developing regions).
Request a Sample Copy of the Report @
http://www.mrrse.com/sample/2341
To differentiate their products from competitors, smartphone
manufacturers such as Apple Inc., Samsung Electronics Co.,
Ltd., Huawei Technologies Co., Ltd., Lenovo Group Limited,
and LG Electronics Inc. are investing in the development and
production of their own application processor (AP) to
maintain market share and margins. With a rising trend of

4. m-commerce particularly among the working population,
there is an increasing demand for smartphones with top-notch
features supporting m-commerce. Growing internet
penetration, increasing marketing activities by vendors, and
rising subscription in social media are some of the other key
factors driving the growth of the global smartphone
market.
Market projections by segmentation
The global smartphone market is segmented on the basis of
Operating System (Android, iOS, Windows, Blackberry
Operating System, Other (Sailfish, Tizen, and Ubuntu)) and
Distribution Channel (OEM, Retailer, e-Commerce). On the

5. basis of operating system, the iOS segment is anticipated to
account for US$ 584.9 Bn by 2024, expanding at a
substantially high CAGR of 9.1% over the forecast period
with a relatively high value share of 49.8%. The Android
segment is expected to follow closely with a value share of
47.1% and a CAGR of 6.7%. In terms of volume, the Android
operating system is estimated to account for the largest
market share of 69.3% in the global smartphone market by
the end of 2016 and is expected to increase to 70.0% by
2024. The Android segment is estimated to account for 50.7%
value share in 2016 while the iOS segment is estimated to
account for a revenue share of 46.2% in 2016.

6. Inquiry on this report @
http://www.mrrse.com/enquiry/2341
By Distribution Channel, the OEM segment is estimated to
account for the highest value share of 36.1% in 2016 which
is expected to increase to 36.7% by 2024 with a CAGR of
7.9% over the forecast period. The e-Commerce segment is
estimated to account for 28.8% revenue share by 2016 and is
expected to register the highest CAGRs of 7.8% and 9.3% in
terms of volume and value respectively over the forecast
period.
Key geographies

7. The global smartphone market has been segmented on the
basis of region into North America, Latin America, Western
Europe, Eastern Europe, Asia Pacific Excluding Japan (APEJ),
Japan, and the Middle East and Africa (MEA). The APEJ
region is projected to remain dominant throughout the
forecast period. In terms of value, APEJ is estimated to
account for a market share of 33.7% in 2016 and is estimated
to be valued at US$ 221.96 Bn by the end of 2016. The
markets in North America and Latin America are estimated to
account for 17.5% and 12.3% value share respectively in
2016. MEA is projected to be the fastest growing market over
the forecast period, with a growth rate of 13.4%.

8. Read Complete Report with TOC @
http://www.mrrse.com/smartphones-market
Top market players
The report profiles some of the leading companies operating
in the global smartphone market. The top market players
featured in the report include Samsung Electronics Co. Ltd.,
Apple Inc., Huawei Technologies Co. Ltd., Lenovo Group
Limited, LG Electronics Inc., TCL Communication Technology
Holdings Limited, ZTE Corporation, and Vivo Communication
Technology Co. Ltd.
About MRRSE

9. MRRSE stands for Market Research Reports Search Engine,
the largest online catalog of latest market research reports
based on industries, companies, and countries. MRRSE
sources thousands of industry reports, market statistics, and
company profiles from trusted entities and makes them
available at a click. Besides well-known private publishers,
the reports featured on MRRSE typically come from national
statistics agencies, investment agencies, leading media houses,
trade unions, governments, and embassies.

10. Contact US:
Corporate Office
State Tower
90 State Street, Suite 700
Albany, NY 12207
United States
Tel: +1-518-730-0559
Email: sales@mrrse.com