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Raddon Chart of the Day April 17, 2012
1.
Raddon Chart of
the Day April 17, 2012 When Consumers Last Purchased or Leased a Vehicle 35% 31% 30% 25% 20% 17% 15% 15% 12% 13% 11% 10% 5% 0% Within the Between 1 Between 2 Between 3 Over Five Have Never Past Year and 2 Years and 3 Years and 5 Years Years Ago Purchased or Ago Ago Ago Leased a Vehicle Source: Raddon Financial Group, National Consumer Research – Fall 2011 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
2.
Raddon Chart of
the Day April 13, 2012 Consumers That Are Currently in the Market For a New Credit Card 6% In the Market for a New Credit Card Not in the Market for a New Credit Card 94% Source: Raddon Financial Group, National Consumer Research – Fall 2011 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
3.
Raddon Chart of
the Day April 10, 2012 Top Five Credit Card Features That Would Prompt Consumers to Get a New Credit Card No Annual Fee 81% Low Interest Rate 60% Annual Cash Back Rebate 43% Identity Theft Protection 37% 0% Introductory Rate Offer 32% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Source: Raddon Financial Group, National Consumer Research – Fall 2011 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
4.
Raddon Chart of
the Day April 5, 2012 Methods Consumers Use to Obtain Financing for a Vehicle Purchase From an Auto Dealer Total Typically Would Obtain Financing from the Auto Dealer 40% Would Seek Out Loan Rates from Primary Financial Institution 19% Would Use Comparative Price Grids/Services on the Internet to Get the Best Loan Deal 5% Would Use a Home Equity Credit to Finance Vehicle Purchases 2% Other 7% Do Not Borrow for Vehicle Purposes 27% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% Source: Raddon Financial Group, National Consumer Research – Fall 2011 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
5.
Raddon Chart of
the Day April 3, 2012 Consumers That Are Willing to Pay a $2 Monthly 35% Fee For Basic Identity Theft Protection Coverage 33% 30% 27% 25% 20% 17% 15% 14% 10% 8% 5% 0% Extremely Likely Very Likely Somewhat Likely Not Very Likely Not at All Likely Source: Raddon Financial Group, National Consumer Research – Fall 2011 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
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