Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Propeller SDK Drives Downloads of Mobile Games


Published on

You have a great game, so why not let players invite their friends for a little competitive fun? With an easy and blazing fast challenge mechanism, players can test their skills against their friends or quickly jump into a game with matchmaking. And with customizable screens, you never have to worry about retaining your game's unique look and feel.

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Propeller SDK Drives Downloads of Mobile Games

  1. 1. Tournaments and Social Features for Game Developers, by Game Developers Brought to you byFriday, November 30, 2012
  2. 2. The Problem Most Games can’t break even on their user acquisition costs 1 2 3 Freemium Model does not work for User acquisition cost has risen Most Games do not have multiplayer 83% of Apps precipitously: 56% on Android and 70% functionality because developers on iOS last year & cost $3.00 don’t want to deal with servers % of Mobile Games per Category Cards & Casino Simulation & Resource Grantoo has built a scalable platform to drive & Action Sports monetize users Adventure 83% Family & Kids Arcade of mobile games Genre of games that monetize well with the Freemium model Educational Brain, Puzzle & Board Genre of games that are good candidates for the Grantoo model.Friday, November 30, 2012
  3. 3. We Make It Easy For game developers to concentrate on making great games while we handle backend infrastructure, server code, and social hooks. VS! CHALLENGES We lower user in a box, and social integration creating more downloads acquisition cost through amazing game features TOURNAMENTS tap into competitive nature of FREE SERVERS that add to the gamers more stickiness user experience $ REVENUE SHARING Opportunity to (Additional Revenue Stream) Do GooD!Friday, November 30, 2012
  4. 4. Multiplayer and Social Integration Get multiplayer, server space and social integration features all for free. We bring you the “with friends” that made Zynga games viral. CHALLENGES SOCIAL INTEGRATION Turn your single player experience Creates the most powerful free App into a fun viral tool extending life of Discovery mechanism game. Empower your users to drive downloads for you and make their experience more fun TOURNAMENTS Host Events on your game that will re- engage old users and drive new downloadsFriday, November 30, 2012
  5. 5. Easy Integration! We will keep adding awesome features and you will never have to write another line of code! QUICK INTEGRATION NO HASSLE UPDATES Our SDK takes less than one hour to We can update the SDK without you integrate and is three lines of code ever having to resubmit BANDWIDTH & SCALING QA We manage and pay for servers and We sanity test for you trafficFriday, November 30, 2012
  6. 6. We Keep the Artistic Integrity of Your Game At Grantoo we believe in providing the best features and user experience to games WHITE LABELED SCREENS & BUTTONS Our SDK is not branded and allows you to keep your user in your experience 1 - Customizable Menu Button 2 - Upload you background to our screens 3 - Works with existing gameplayFriday, November 30, 2012
  7. 7. Opportunity to Do GooD! Hosting Grantoo Tournaments is the perfect way to build brand equity & set your game apart PR HOSTING A UNIQUE COMPETITIVE EVENT GET AMAZING PR Will attract users and generate new downloads as Grantoo’s story is one that the press loves. We have players will be incentivized to invite friends been in over 20 news articles. Being a first partner will generate amazing press for you 75% ENABLE PLAYERS TO WIN $, OF SHOPPERS HELP THEIR LOVED ONES AND CHARITIES who have read a company’s social responsibility These tournaments help players win tuition grants agenda say it has made them more likely to and donations to charities adding extra real purchase that company’s products incentives to play your game. Players will feel good about playing your game and keep coming back as they can keep winningFriday, November 30, 2012
  8. 8. Revenue Sharing Grantoo Tournaments are an amazing and lucrative additional revenue stream DAU % ENTRY MONTHLY REVENUE 100,000 10 % $15,000 Make an additional $0.05 per user per tournament registration We don’t interfere with your current revenue streams Supports freemium & premium business modelsFriday, November 30, 2012
  9. 9. User Experience 1- Game Lobby 2 - Multiplayer Capability 3 - Challenge Notifications 4 - Challenge Setup 5 - Challenge SummaryFriday, November 30, 2012
  10. 10. Tournament User Experience 1 - Sponsored Tournament Listing 2 - Tournament Registration 3 - Sponsored Tournament Lobby 4 - Challenge Screen 5 - Challenge Setup 6 - Challenge SummaryFriday, November 30, 2012
  11. 11. Tournament User Experience (cont.) 7 - Tournament Leaderboards 8 - Sponsored Survey Questions 9 - Sponsored RewardsFriday, November 30, 2012
  12. 12. Next Steps 1 2 Apply to Propeller SDK @ - Invite Only for Test & Launch high quality aps Read Documentation & Download SDK Complete integration with support from your Grantoo Engineer Upon testing and approval submit to App StoreFriday, November 30, 2012
  13. 13. THANK YOU!! DEVELOPERS Contact: support@grantoo.orgFriday, November 30, 2012