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Orbital Group is a Marketing+Creative
agency with studios across Singapore,
Indonesia and Philippines.
In-house
Writers and
Designers
WhiteSpace
Digital Agency
Marketing
team
Crew size CBD
W M 24 @I
1
We focus on tech and retail
across Asia Pacific.
EDU
IR
RETAIL
TECH
DIGITAL
AUTO
IR
2
#Brand
#Our services include
#Design #Advertising
#Marketing
#Nomediabuy
#Activation #Social #Viral
#TV #TUBE #Salestraining
#PLANNING #RESEARCH
#PartnerMGMT
#FB
#Instagram
#Packaging
#Digital #POSM
#AR
#Publication
3
SGTEAM
MARKETING
CREATIVE
WHITE
SPACE
4
SGTEAM
BRAND
Lee Yanfeng
PR
Daniel Yap
ANALYST
Yasin
MARKETING
CREATIVE
WHITE
SPACE
STRATEGIST
Michael M Cheng
TRENDING
Sophia Wee
DESIGN
Jia Ming Suen
RETAIL
Eunice Wee
DIGITAL
Lee Yanfeng
SOCIAL
Pearl Leong
EDITOR
Goh Yee Huay
WORDSMITH
Victoria Ng
ARTIST
Zhimin Liue
5
W O R K
77
B M W M s h o w r o o m l a u n c h + i n t e r a c t i v e d i s p l a y
8
C o n c e p t &
a p p l i c a t i o n
D e a l e r s h i p B 2 B
A f t e r s a l e s m a r k e t i n g
1 1 4c a r s s o l d
1 , 7 0 0 %
s a l e s i n c r e a s e
8
To y o t a m u l t i - s e r v i c e c r e a t i v e s
9
A u d i A 6 s h o w r o o m l a u n c h + i n t e r a c t i v e d i s p l a y
I
Car Park
Hangers
I want to read text
and emails aloud.
Thinking car at level 1.
I want to read text
and emails aloud.
Thinking car at level 1.
I wonder where’s
the best place
for Sunday brunch.
Thinking car at level 1.
I wonder where’s
the best place
for Sunday brunch.
Thinking car at level 1.
I wish I had
a voice like
the A6...
Thinking car at level 1.
I wish I had
a voice like
the A6...
Thinking car at level 1.
I want to
park by
myself.
Thinking car at level 1.
I want to
park by
myself.
Thinking car at level 1.
A6
Experience the all new Audi A6,
and get an exclusive Audi goodie bag.
Interactive Gallery @L1
Ligendi inusam aut ut escilis iur, vel is eum adit qui dolum int eum,
illecat atemperem eseque pos sinusda nderitat vendus auditatur?
Namuscia inus eaquo modi rectio toratur? Ex eos aut pratur? Beaquam
hit, cum que quo eost, to beat ut apiciat velis autassit, et liae cupta
nem qui volorum quia peruptatem que solupient ulluptam eliquam
earchicatus aut expliquunde landam sed.
A6
Virtual Personal Assistant
Audi tour.
Sedan
Ligendi inusam aut ut escilis iur, vel is eum adit qui dolum int eum,
illecat atemperem eseque pos sinusda nderitat vendus auditatur?
Namuscia inus eaquo modi rectio toratur? Ex eos aut pratur? Beaquam
hit, cum que quo eost, to beat ut apiciat velis autassit, et liae cupta
nem qui volorum quia peruptatem que solupient ulluptam eliquam
earchicatus aut expliquunde landam sed.
A6
Interactive
Gallery@L1
Experience the all new Audi A6,
and get an exclusive Audi goodie bag.
1
2
3
H
P
Station
Lorem ipsum dolores set
Station
Lorem ipsum dolores set
Station
Lorem ipsum dolores set
LIVE DEMO
Lorem ipsum dolores set
Redemption
Lorem ipsum dolores set
1802_PMA_A6Showroom_LiftLobby_B3-4_FA_Path.indd 1 20/5/15 5:38 pm
A u d i
12
W a t s o n s
HEALTH WELLNESS BEAUTY AWARDS 2013
13
W a t s o n s
3Hanging Mobile
14
G l o w
9/7/14 7:09 pm
1258_GLOW_Jul2014_00Cover_pathed.indd 1
EXCLUSIV
WAT_DHC Glow Ad 1.2p.indd 1
1258_GLOW_Oct2014_00Cover_pathed.indd 1
WAS-019-03-14 Dr Vincent_GLOW FAp.ai 1 17/3/14 11:12 AM
C
M
Y
CM
MY
CY
CMY
K
SSKDino_glowad_HR.pdf 1 1/2/2014 11:48:47 AM
1258_GLOW_Jan2014_Coverpage_pathed.indd 1 1/6/2014 8:18:30 PM
1258_GLOW_Oct2014_02BeautySection_pathed.indd 24 20/10/14 2:21 pm 1258_GLOW_Oct2014_02BeautySection_pathed.indd 25 20/10/14 2:21 pm1258_GLOW_Julyissue_03AgelessSpecial_pathed.indd 39 6/20/2013 10:25:56 PM 1258_GLOW_Julyissue_03AgelessSpecial_pathed.indd 42 6/20/2013 10:26:12 PM 1258_GLOW_Oct2014_02BeautySection_pathed.indd 52 20/10/14 2:23 pm 1258_GLOW_Oct2014_02BeautySection_pathed.indd 53 20/10/14 2:23 pm 1258_GLOW_OCTissue_02BeautySection_pathed.indd 30 9/25/2013 5:36:40 PM 1258_GLOW_OCTissue_02BeautySection_pathed.indd 31 9/25/2013 5:37:24 PM 1258_GLOW_OCTissue_02BeautySection_pathed.indd 19 9/24/2013 9:54:49 PM 1392_MC_ad_FA_path.indd 1 9/3/2013 4:42:28 PM1258_GLOW_OCTissue_02BeautySection_pathed.indd 20 9/24/2013 9:55:08 PM
9/7/14 7:09 pm
4/4/14 4:23 pm
EXCLUSIVE
WAT_DHC Glow Ad 1.2p.indd 1 13/10/14 5:22 PM
1258_GLOW_Oct2014_00Cover_pathed.indd 1 21/10/14 2:53 pm
15
S h i s h e i d o
16
S i m e D a r b y
17
S i m e D a r b y
CREATIVES + MARKETING
Name
IC/FIN
Address
Email
Tel
Contest ends XX date 2012. Terms & Conditions apply.
Good for Every Body
Purchase any 1 litre or 2 litre Sunbeam oil and mail your receipt with this completed game sheet. See mailing instructions behind.
Circle all the 7 spots where Sunny is hiding!
TransFatFree
O
m
ega 3 & 6 Naturally C
holesterolFreeRichin
V
itaminE
HealthierChoic
e
Affix
stamp
here
Step 2
Fold in the 3
flaps and fold
the entire game
sheet in half.
Step 1
Cut along the
black dotted line.
Step 3
Place your
receipt inside
and glue
the flaps.
Step 4
Place your
stamp and
mail!
MAILING INSTRUCTIONS
Sunbeam Where’s Sunny Contest
255 Jalan Boon Lay
Singapore 619524
Opened Size
(H) 22.4cm
(W) 14.7cm
Closed Size
(H) 22.4cm
(W) 8.5
Actual size
CREATIVES + MARKETING
Client
Project
Document
Date
SimeDarby
Sunbean Necktag Where’s Sunny
SDS_SunbeamWheresSunny_Boards_002_tw
June 2012
Where’s Sunny?
Name
IC/FIN
Address
Email
Tel
Contest ends XX date 2012. Terms & Conditions apply.
Good for Every Body
TransFatFree
O
m
ega 3 & 6 Naturally C
holesterolFreeRichinVi
tam
inE
HealthierChoice
Purchase any 1 litre or 2 litre Sunbeam oil and mail your receipt with this completed game sheet. See mailing instructions behind.
Circle all the 7 spots where Sunny is hiding!
TransFatFree
O
m
ega 3 & 6 Naturally C
holesterolFreeRichinVi
tam
inE
HealthierChoice
Affix
stamp
here
Step 2
Fold in the 3
flaps and fold
the entire game
sheet in half.
Step 1
Cut along the
black dotted line.
Step 3
Place your
receipt inside
and glue
the flaps.
Step 4
Place your
stamp and
mail!
MAILING INSTRUCTIONSGood for Every Body
Sunbeam Where’s Sunny Contest
255 Jalan Boon Lay
Singapore 619524
grand prize x 10
consolation prize x 10
$100 Resorts world Sentosa vouchers!
Opened Size
(H) 22.4cm
(W) 14.7cm
Closed Size
(H) 22.4cm
(W) 8.5
Actual size
18
O p e n h o u s e
19
Smooth around the edges.
Step into the square.
Japanese? Russian? Both.
A delicious blend of vodka, sake and a touch of Asian fruit.
A reflection of two noble cultures
Come inside.
Smooth around the edges.
Step into the square.
Japanese? Russian? Both.
A delicious blend of vodka, sake and a touch of Asian fruit.
Get on board.
A reflection of two noble cultures
R E D S Q U A R E
20
Ta o b a o
I
Taobao Bus: Back Seat
Million listings Parcel forwarding Major Cards
accepted Million listings Parcel forwarding Major Cards
accepted
Scan this QR code to
discover this week’s
hot accessories!
Easy 3-step
registration.
Now in English. Kind of...
Taobao®
Weekly Picks!
With over 800 million listings, our
fuss-free Parcel forwarding service
to Singapore and easy payment with
MasterCard, VISA or JCB, it’s even easier
to shop and ship at Taobao Marketplace.
Visit tiny.cc/taobaoeng
Follow our English
registration guide
Start shopping!
Step 1
Step 2
Step 3
Need help scanning a QR code?
Simply download a free QR code scanner
such as QR Reader, Bakodo or QR Droid
from the App Store or Google Play!
Million listings Parcel forwarding Major Cards
accepted Million listings Parcel forwarding Major Cards
accepted
超过8亿件宝贝…
现在开始,淘您所想。
只需一张卡,任何卡都行
MasterCard、Visa 和 JCB 信用卡。
搜索
购物
10,000rmb
只
需
花
50元
人
民币,即有机会参与抽奖,
您今天淘宝了吗?
现在,每个人都能淘宝了。
全球最大的购物网站也有英文版咯!kind of...
……全新包裹代理服务让您的
宝贝可快捷、安心地
送达新加坡。运货越多,省钱越多。
适用条款和条件。请浏览网站了解更多详情。
赢得
运货
21
B l a c k b e r r y
22
B l a c k b e r r y
23
B l a c k b e r r y
24
K a p l a n
25
K a p l a n
Share us and get
FREEpopcorn and drink
Terms & conditions
apply.
!
#daysofbrighterfuture
#kaplansingapore
Free screening
X-MEN: D.O.F.P!
Tonight 6.30pm
@Cineleisure for
graduating Poly
students!
MOST
CREATIVE X'POSE
WINS $300
Results out, 26 May 2014 @ 6pm.
worth of
Shopping
vouchers
kaplan.com.sg
6
Results
FREE TICKETSTRY AGAINSHARE
Kaplan
,
s Positronic M-Gene Scanner
Click here for our full-time degrees
DOWNLOAD
AVATAR! You got OPTIC BLASTS!
You,ve got a keen eye that shoots out
concussive blasts that destroys everything
you see. You have the ability to focus on
minute details for tight, tense shots or to
grasp a sweeping view of the field to take
everyone down.
A degree in Business Mangement is just right.
You have the eye for it.
FREE TICKETSTRY AGAINSHARE
Kaplan
,
s Positronic M-Gene Scanner
Click here for our full-time degrees
DOWNLOAD
AVATAR! You got METAL MANIPULATION
Some might say you have a steely personality.
You understand the strengths and weakness
found in the core of things and you know how
to make it work just for you. You
,
re good at
making things bend to your will.
So why not take on the world with a degree in
International Business.
8
Results
FREE TICKETSTRY AGAINSHARE
Kaplan
,
s Positronic M-Gene Scanner
Click here for our full-time degrees
DOWNLOAD
AVATAR! You got WEATHER CONTROL
You have a naturally sunny disposition that
attracts people to you and you love making
sure everyone has a great day. Rain or shine,
you always bring the fun out in someone, no
matter where they are.
Make someone,s day with a degree in
Hospitality and Tourism.
FREE TICKETSTRY AGAINSHARE
Kaplan
,
s Positronic M-Gene Scanner
Click here for our full-time degrees
DOWNLOAD
AVATAR! You got POWER ABSORPTION
You,ve got an interest in everyone around you
and you
,
re somehow able to connect with them.
So why not go for a degree in Human Resource?
You have a great grasp of everyone
,
s abilities
and skills and they just love you.
All you need to do is reach out and touch them.
7
Results
FREE TICKETSTRY AGAINSHARE
Kaplan
,
s Positronic M-Gene Scanner
Click here for our full-time degrees
DOWNLOAD
AVATAR! You got MIND CONTROL
You,re good at convincing people that you,re
right and manipulating them into doing what
you want. You know what to say and what
to do to always shine in the right light.
Herding and leading the crowd is your
secret secondary ability.
All you need is a degree in Public Relations and
you
,
ll be a force to be reckoned with.
FREE TICKETSTRY AGAINSHARE
Kaplan
,
s Positronic M-Gene Scanner
Click here for our full-time degrees
DOWNLOAD
AVATAR! You got TELEPORTATION
You don,t hesitate to jump in when you see
something exciting and hate missing out on
things. You
,
re always in on the action and
you love being a part of everyone
,
s scene.
That
,
s why everyone always looks to you
for the latest updates.
With a degree in Mass Communications, you
,
ll
be able to create share-worthy news in a blink.
26
K a p l a n
1
Hop on the fast lane to higher education.
18mth
18mth
18mth
8mth
18mth
$600
#1
OCT LIVE SESSIONS
@ KAPLAN
3
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17
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11.30am – 3pm
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19
Bugis,
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Sept
20
Tampines,
4.30pm – 8.30pm
Sept
23
Amoy St,
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Sept
26
Clementi Mall,
12pm – 4pm
Sept
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2pm – 6pm
Sept
27
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8mth
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Register for a Sponsorship KaplanExpress Study Grants Find our truck
October is the month of learning
You can apply for a fully sponsored diploma when you register for a Live Session and take a peek at what our courses
are like. Plus, stand a chance to win a Starbucks card worth $10!
The #KaplanExpress is coming straight to you
Join us as our popKorn truck travels around Singapore to bring you FREE popKorn,
Consultations Quickies, fun games and prizes
Download our Express Course Guide
Free
popKorn
Share n’ Spin
for great prizes
Consultation
Quickie
3
Up to
$600 Grants
$600
Microsite
Hop on the fast lane to higher education.
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popKorn left!
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Study Grants
granted
#1Private Education
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2013/14 JobsCentral Learning Rankings and Survey
#KAPLAN
EXPRESS
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Up to
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6
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SHARE N’ SPIN
K A
AN#1
PL
3.25ft3ft
5 ft
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3 ft7.5 ft
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6 5 0s i g n u p s
1 6 2 . 5 %
R O I
3 0 xm o r e c o v e r a g e
27

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