Digi Social Hub connect well trained and experienced digital marketing candidates to the companies and recruiters. Recruiters can hire desk employees, virtual employees, marketing consultants as per their need and choice.
2. Why Fresher's are not getting a good
job in digital marketing?
It’s a very burning question for a newbie in digital marketing
nowadays but very few are having answers to it. Fresher's are not
only struggling to find a good job but in some cases they even
struggle to get one. But why is this happening?
To understand the exact reasons behind this, we have to go deep
into the matter. If you look at the resume of any fresher in digital
marketing, you will hardly find any substantial information related
to the skill set and projects he/she has completed or assisted. This
creates a negative impression in the minds of recruiters. Further,
the little details they do mention on resume, they find it hard to
justify that also. So, let’s find out what exactly a fresher is Or what
kind of skill set a fresher is possessing. Then we look at the
factors that inhibit any marketer to get a good job in the industry.
3. A Fresher in Digital
Marketing
Any candidate who has just completed his/her course in digital
marketing is termed as a fresher. A fresher candidate gets to learn
Digital Marketing tools and technologies for the very first time.
Generally institutes don’t provide relevant skills and practical
knowledge to a candidate. This leads to inexperience and plays a
major role in not getting a good job. A fresher don’t have a proper
knowledge of industry working culture, tools that industry is using,
strategies that generate results and so on. So, it is quite obvious that
a fresher is not a hot hiring prospect for the digital marketing
industry.
4. 1.They think that a candidate can add value
to their business.
2.They think that the candidate will make
more money than they will spend on its
salary.
3.They think that they will not find any other
candidate like them in the market
Any organisation hires
candidate only when: –
5. Important factors for not getting a
good job
A fresher doesn’t have a proper practical knowledge. Also
he/she is unaware of the strategies and work pattern that
industry is using.
Lack of practical knowledge
Inadequacy in implementation
Freshers also find it difficult to implement marketing plans as they
don’t have any prior experience of it.
Lack of professional attitude
A fresher candidate generally doesn’t know what to do and how to do.
Basically they lack attitude that is needed for a professional to work in
the digital industry.
6. Difference between paid and free tools
While learning digital marketing a fresher only gets to learn free tools which
are not necessarily used by companies. So, they find themselves in a
completely new world when they are asked to work with the paid tools.
Inability to form workable strategies
Since a fresher candidate doesn’t have any prior implementation
experience. Therefore, he/she lacks in forming workable marketing
strategies also. In short they are not able to cope up with the level of
strategy formation a company demands.
7. Any way around?
A fresher candidate needs to present some experience to a recruiter at the
time of hiring. They can do it through some means. They can showcase
their skill sets by implementing them on any project of theirs or of any
relatives, friends etc. They can publish some content, get it indexed on
search engines, share the links on social media and even run some paid
ads campaigns to drive traffic to the site. Now the candidate will have
something to show rather than just mere words on their resume.
It is important to understand that recruiters hire you for what you can do,
and not for what you know.
Whenever you use this kind of strategy, you need to make it a strong case
of your abilities. If you fail to do it then it will create more problems than
the solutions for your goal.
8. How Digi Social Hub can
help?
We have seen this scenario by ourselves and have introduced certain
changes in the way, any candidate starts learning digital marketing. The
industry is more interested in a skilled candidate rather than a fresher
who will gather the skills while working on their pay roll. The simple
solution to this is, if you get to learn every tools, techniques, strategies,
working culture that a company is using then you can easily get a good
spot in their team. We are just doing the same thing. We provide you
live working environment that you will get in a company and the tools
that they will use along with the strategies. Not only this, we put you in
this working culture for at least a month or two. So, that your body and
mind can adapt to it and you can work as an asset for any company
that you join from day one. Now you won’t be treated as a fresher
anymore and get a deserving job easily. And we will secure that for you
also.