MARKET RESEARCH - Holiday Rental Websites Market

www.raulponcela.com Page 1
HOLIDAY RENTAL WEBSITES
House & room exchange – Learning holidays
10/08/2015
TRAVELINGO
www.raulponcela.com

GOCAMBIO.COM
LAUNCH DATE March 2015
SUB-SECTOR Language Learning ·
Travel · Sharing Economy
COUNTRY Ireland (Cork)
CONCEPT Hosts share their homes, and
Guests share their skills
TRAFFIC 37600 (estimation in the last 30
days)
USERS 4000 incriptions in 95 countries
LANGUAGES English, Spanish, Italian,
Portuguese, German, French,
Chinese, Korean
EMPLOYEES 11 (most of them are apprentices)
FOUNDERS Ian O' Sullivan & Deirdre Bounds
STRENGHTS Founders have experience in the
industry. Marketing campaigns in
different countries.
WICKNESS
OPPORTUNITIES Sharing economy trend
THREAT AirBnb and others
OTHERS One of the founders sold her gap-
year travel company i-to-i.com
for £20 million in 2007 to First
Choice Travel
NEWS The rise of learning holiday

HOW DO THEY MAKE MONEY?
They are looking at a few different options that they may
implement in the future, but they say that GoCambio will
always be free for their community to use.
Its planned people will be able to offer other skills in
return for accommodation, in the next version of the
website (due in September 2015).

MYHOSTPITALITY.COM
LAUNCH DATE Sept. 2015
SUB-SECTOR Language learning and
cultural exchange
COUNTRY Spain (Madrid)
CONCEPT Members have the possibility
of organizing their own
languages exchanges
directly between them
through the platform
TRAFFIC Not enought data
USERS -
LANGUAGES Spanish & English
EMPLOYEES 0
FOUNDERS María Ángeles León
Gambea
STRENGHTS Already working in her
business and marketing plan.
1 year of accelerating in
Openfuture.org
WICKNESS No contacts in the language
learning industry. No
contacts in the UK market.
OPPORTUNITIES Focus on language learning
THREAT Languages travel agencies
OTHERS
NEWS

Terms and conditions of the exchange are agreed upon
by both parties and there is no economic transaction
between them.
Probably they will use a subscription plan/freemium
model

ROOMFOREXCHANGE.COM
LAUNCH DATE January 2015
SUB-SECTOR Locals, tourism, sharing
COUNTRY Spain (Barcelona)
CONCEPT The first platform for sharing
rooms in shared flats
TRAFFIC 15,931 visits and 79,654
pageviews p/m (on average)
USERS 2500
LANGUAGES English, Spanish, French
FOUNDERS Javier Banús
STRENGHTS No host but exchange
rooms. Good design and
very good UK
WICKNESS Simultaneous room
Exchange
OPPORTUNITIES Favorable context for
collaborative tourism
platforms
THREAT Banning of exchange rooms
in rented houses
RATES 49€ (1 exch) - 95€ (1 year)
OTHERS Partnership with Traity (an
online reputation Startup)
TARGET CLIENTS Expats, students, freelances,
languages students, singles,
participants of Erasmus
Program

ONE EXCHANGE ONE YEAR
49€ 95€
-All taxes included (IVA/VAT)
not extra costs
-All destinations around the
world
-Access to our legal contract
agreement
-One single payment
-All taxes included (IVA/VAT)
not extra costs
-Unlimited exchanges
-All destinations around the
world
-Access to our legal contract
agreement
-One single payment

TRAMPOLINN.COM
COUNTRY Paris (France)
CONCEPT You earn points for letting
others stay in your home
while you are away, and then
redeem those points to stay
in any of the other homes
participating in the program
pageviews per month
USERS 20,000 members and 10,000
available
LANGUAGES English, Spanish, Italian,
French
EMPLOYEES 5
FUNDING 150k (AdhocInvest)
STRENGHTS 2800 cities in 130 countries.
Good business model
WICKNESS
OPPORTUNITIES Members can offer not only a
couch but also a private
room and even an entire
house and reciprocal
exchanges
OTHERS Partnerships with eRated
(reputation) trip4real (local
guides) Camargo (Insurance)

REGULAR MEMBER PRO MEMBER
FREE
FOR 6 MONTHS = 3.30€ /mo. Total = 23,76 € (incl. taxes)
FOR 12 MONTHS =2, 50€ / mo. Total = 35,88 € (incl. taxes)
 500 bonus points
 Limited booking requests
 Limited trip projects
 No ID verification
 Booking fees for each
Exchange
Free Nights: Points credited to your account
+10% more points when you host
-10% less points when you travel
Unlimited booking
Unlimited requests and trip projects
PRO Member badge (more trust and visibility)
No booking fees
Boost your listing
ID verification
Private Assistance

LOVEHOMESWAP.COM
LAUNCH DATE October 2011
SUB-SECTOR Vacation rentals
COUNTRY London (UK)
CONCEPT A home-swapping website enabling
members to exchange and rent
homes
REVENUE
pageviews per month
USERS 65,000 properties in 160 countries
LANGUAGES English & French
EMPLOYEES 5
FUNDING $4.1M in 3 Rounds MMC Ventures
STRENGHTS Different ways of travel
WICKNESS
OPPORTUNITIES Big number of properties
THREAT AirBnb
RATES Memberships start from $7 per
month and allow users to have
access to unlimited rentals, as long
as they reciprocate the swap.
OTHERS Founder: Simon Walker & Debbie
Wosskow

SILVER GOLD PLATINIUM
£7 £10 £15
Monthly price indicative only. Membership fee billed annually
in advance following trial period.
Points system
List multiple homes
List your home for free
Member ID verification
Featured listing boost
Accidental damage protection
Trip cancellation protection
Personal travel consultant
Swap Protection when you travel £59 /trip £59 /trip £59 /trip

WAYS OF TRAVEL
SWAP POINTS RENT
A two-way home exchange. You
stay at mine, I stay at yours. You
can either travel at the same time or
swaps can be non-simultaneous
Earn points when another member
stays in your home whilst you're
away - and spend these points to
holiday in any of our members'
homes for free. We'll even give you
some free Points when you sign up
You can also choose to make
money from your home whilst it sits
empty by renting out to other
members you can trust
FEATURES
No need to match dates and times with other
members. If you know your home will be
empty, collect Points to use later. If you're a
little short, top up your Points and book
straight away

KNOK.COM
SUB-SECTOR Social travel, families, online travel
CONCEPT A network of trusted families, sharing
their homes with each other
REVENUE
TRAFFIC 58,218 visits and 291,090 pageviews
per month
USERS 20.000 users in 159 countries
LANGUAGES English, Spanish, French, Duch,
Italian
EMPLOYEES 1
FUNDING $970k in 2 Rounds from 1 Investor
STRENGHTS Very good user experience
WICKNESS
OPPORTUNITIES Focus on families
THREAT Too many competitors
RATES Membership (FREE & PREMIUM)
OTHERS The founder has previously created
two startups
TARGET CLIENT Medium-high profile, families,
freelances
NEWS

NEW MEMBERS SUCCESSN PLAN
£29/year 1. Join for free
2. Pay £99 when you find your first home
exchange
Unlimited worldwide home swapping: as many trips, for as long as you want.
Home insurance: with coverage of £100,000
Apartment Rental: Exclusive 10% discount on 120,000 apartments
Knok connector:Start selecting homes with your personal Knok Connector
Bonus Listing: Add a second home to your account for free
Family travel guide: Accessto Knok's unique city guides of family-friendly places

MYTWINPLACE.COM
LAUNCH DATE October 2012
SUB-SECTOR Collaborative comsumption
CONCEPT A worldwide community of more than
20,000 travelers who exchange nights
hosting members in return for free
accommodation when they travel
TRAFFIC 23,126 visits and 115,630 pageviews per
month
LANGUAGES English, Spanish, French
EMPLOYEES 1
USERS 20,000 members in over 130 countries
FUNDING $268.4k in 2 Rounds from 1 Investor
STRENGHTS They hope to capitalize on the prevalence
of existing marketplaces to help boost the
number of listings available.
OPPORTUNITIES you don’t necessarily have to swap with
someone at the same time and visit one
another’s cities
PARTNERS AXA
RATES €9.99 per night during each stay booked
PROBLEMS Finding dates times and cities that match
up isn’t always possible

Your home will have a points-per-night value. This value will
be multiplied by the amount of nights that you host another
member in your home. The total will be applied towards your
point balance. Thus, the more you host, the more points you
earn to get accommodation within our community!
Only traveler members pay the service fee of 9.99€/Night to
MyTwinPlace and that includes a Travel Insurance

HOMEAWAY.COM
LAUNCH DATE February 2005
SUB-SECTOR
COUNTRY USA (Texas)
CONCEPT A platform in which travelers can
browse and book vacation homes,
and rental owners can advertise and
manage bookings
TRAFFIC 11,201,757 visits and 56,008,785
pageviews per month
USERS Over 1 million listing
EMPLOYEES 47
FUNDING Funding Rounds (5) - $504.7M
STRENGHTS Huge number of properties
WICKNESS
OPPORTUNITIES
THREAT AirBnb
RATES Annual subscription fee + pay-per-
booking
OTHERS

Annual subscription fee Pay-per-booking
$300 10% commission per booking
Home Away traditionally had let vacation rental owners and managers list their
properties for annual subscription fees ($300) and there was no extra charge
for bookings. While Home Away retains that option, earlier this year it
introduced a pay-per-booking model that enables vacation rental owners and
managers to list their properties for free, but they pay Home Away a 10%
commission per booking.

WINDU.COM
SUB-SECTOR Online rental, travel
COUNTRY Berlin (Germany)
CONCEPT Wimdu is a central platform
connecting travelers with private
accommodation hosts around the
world
TRAFFIC 757,082 visits and 3,785,410
pageviews per month
EMPLOYEES 27
FUNDING Series A $90,000,000
STRENGHTS
WICKNESS AirBnb clone
OPPORTUNITIES
THREAT 9flats.com a german AirBnB clone
RATES Host fee (3%) and Guest fee (12%)
OTHERS
NEWS

HOST FEES GUEST FEES
The hosts will pay a 3% fee to
Wimdu whenever guests book a
vacation. Listing a property is 100%
free
Travelers booking with Wimdu pay a
flat 12% booking fee based on the
price of the listing.

9FLATS.COM
LAUNCH DATE February 2011
SUB-SECTOR Travel
COUNTRY Germany (Hamburg)
CONCEPT 9flats is a private community
of people renting and letting
short term accommodation to
each other
REVENUE
TRAFFIC 611,072 visits and 3,055,360
pageviews per month
USERS 34,000 cities in 190 countries
while 9flats has listings in
more than 200,000 locations
worldwide.
EMPLOYEES 1
STRENGHTS
WICKNESS AirBnB clone, por value
proposition
OPPORTUNITIES Airbnb currently has more
listing inventory and is based
in the U.S., versus 9flats which
is based in Europe.
THREAT
NEWS AirBnb vs 9flats

On 9flats, creating a listing is free: users only pay when they confirm a
booking. 9flats takes 15% of each booking; the rest is paid directly to the hosts.
9flats offers the user a “credit account” which can be topped up with so called
“credits” resulting from certain activities such as suggested friends registering,
writing of a first rating for an accommodation or similar actions. These credits
cannot be paid out, but they can be used for platform-internal payments of a
booking via 9flats.

ONLY-APARTMENTS.COM
LAUNCH DATE 2003
SUB-SECTOR Travel, propierties, appartments
CONCEPT Only-apartments is a website for
short-term rental, with over
25,000 apartments around the
globe
pageviews per month
USERS 25,000 apartments in 106
countries
LANGUAGES 20 languages
FOUNDERS Elisabet Cristiá & Alon Eldar
FUNDING $4.7M in 1 Round
STRENGHTS
WICKNESS
OPPORTUNITIES
THREAT
RATES Commission fee for guests
OTHERS 80% of the business come from
Barcelona, Rome, Paris,
London and Berlin
NEWS Recently they have acquired the
company Holiday Rentals
(98000 properties)

Only-apartments.com charges guests a commission of
between 10 and 20% when they book, and everything is
free for owners, including listings and bookings

GUESTTOGUEST.COM
LAUNCH DATE April 2011
SUB-SECTOR Travel & Tourism
COUNTRY France (Paris)
CONCEPT A social network whose members
exchange their homes during their
vacation
pageviews per month
USERS 149466 members 187 countries
LANGUAGES English, Spanish, French, Italian,
Portuguese, Dutch
FOUNDER Emmanuel Arnaud
FUNDING
STRENGHTS
WICKNESS
OPPORTUNITIES
REVIEW
OTHERS 110 listing (Europe: 71526)
NEWS GuestToGuest has recently
acquired one of its competitor
(Itamos), They’re growing at an
average rythm of 5000 new
members per month.

Free, with charge for add on services including verification and security deposits.
Because membership is free the listings on GTG never expire, so while the overall
number of listings on this site is very large, the proportion of inactive listings appears to
be much greater than on paid home exchange websites.
WAYS OF TRAVEL
Simultaneous or non-simultaneous
house swap
Guestpoints
This is the traditional model where two parties swap
houses for an agreed upon set of dates. Non-
simultaneous works best with second homes, but is
also useful for people going on vacation and leaving
their home empty. In this case each party picks
different dates for the swap.
Earn points by letting people stay in your house when
you will be away, and redeem points to stay in other
people’s homes

HOUSETRIP.COM
SUB-SECTOR Travel & Tourism
COUNTRY UK (London)
CONCEPT HouseTrip is an online
marketplace enabling individuals
and holiday rental management
companies to rent out their
properties to guests.
USERS 300K quality properties, 19k cities
LANGUAGES English, Spanish, French, Italian,
Portuguese, German
FOUNDER CEO Arnaud Bertrand and CFO
Junjun Chen
FUNDING $59,7 M
WICKNESS
OPPORTUNITIES The average range of profits on
homes on the site goes from £650
to £5,000 per month.
OTHERS Offices in the UK (London),
Portugal (Lisbon) and Switzerland
(Lausanne)
NEWS In 2012 was voted the #2 start-up
in all of London, and are growing
all the time.
CEO INTERVIEW

GUESTS OWNER
When guests book online, they take a
commission typically between 10 to 20%
FREE

Workaway.info
LAUNCH DATE 2003
SUB-SECTOR Travel, volunteering
COUNTRY UK
CONCEPT Workaway is one of three international
organizations that enable travelers
willing to work as volunteers to contact
hosts (who can be individuals, families
or groups) wanting help with their
projects or activities
LANGUAGES English, German, French, Spanish
FOUNDER David Milward
STRENGHTS Architecture web and design
WICKNESS Focus on volunteering
OPPORTUNITIES
OTHERS
NEWS

GUEST HOST
22€ FREE
It gives you unlimited access to
search and contact any of the
hosts for two years. If you and
another person register together,
it's €29 (about $37) for two years.
The only requirement is that you fill
out a profile about your business,
location and types of
accommodation and work, among
other details.

DIVERBO.COM
(English Village)
LAUNCH DATE 2001
SUB-SECTOR Tourism, English, language tuition
CONCEPT It's a symbiotic deal, which gives English
speakers the chance to trade in their
native language abilities, for bed and
board in a Spanish village
USERS 33000 students, 1m teaching hours,
12500 kids and teens…
FOUNDER Sonia Palacios
STRENGHTS Need of learn English language
WICKNESS Very high price
OPPORTUNITIES Businessman, upper-class students
REVIEW
NEWS This course is about gain more confident
in your skills than improving your grammar

STUDENTS ENGLISH NATIVE TEACHERS
3 days (14 hours 1-1 class) = 1250€
6 days (35 hours 1-1 class) = 2350€
(all included)
FREE (all included)

GRUPOVAUGHAN.COM
(Vaughan Town)
LAUNCH DATE 1977
SUB-SECTOR Tourism, English, language tuition
CONCEPT VaughanTown provides Spaniards the
possibility of simply putting everything
they've learnt into practice without having
to leave their country, in the comfort of
Spain! The only thing we want our
Spaniards to do is speak.
USERS 4m students
FOUNDER Richard Vaughan
STRENGHTS Grupo Vaughan is the leader in the
teaching English industry in Spain
WICKNESS Very high price
OPPORTUNITIES Businessman, upper-class students
REVIEW
NEWS This course is about gain more confident
in your skills than improving your grammar

STUDENTS ENGLISH NATIVE TEACHERS
1775 €
(6 days- all included)
FREE

Sites that help you hire a local
travel guide
Learning holidays

Embark.org
Embark.org is a new entrant into the tours and activities marketplace, with a global platform of various adventures available for
booking
Trip.me
trip.me is a trusted internet platform where travelers looking for unique and personal experiences can select, personalize and book
trips directly with their hand-picked, outstanding local agencies worldwide. People that travel the trip.me way gets a faster, cheaper
and better way to travel.
The Flash Pack
Flashpack is an experts and small group travel & tailor-made holidays. They’re all about smaller-sized group trips, designed for the
busy urban professional.

ZOZI
ZOZI’s mission is to provide best in class online booking software for activity businesses and inspire people to experience the world.
For tour, activity and event businesses, ZOZI Advance® is the fastest growing online reservation, payment and customer
management software used by thousands of businesses across nearly 90 countries. For people who crave new experiences,
ZOZI.com helps them discover and book thousands of activities and travel getaways, get the gear they need and find inspiring
articles by ZOZI Gurus® and experts – 100% satisfaction guaranteed.
Peek
Peek makes the world's tours & activities easily bookable -- anytime, anywhere. Our industry-leading technology empowers
operators to better manage and grow their businesses. Peek's trusted marketplace connects people with everyday adventures that
create lasting memories.
Guide Hop
GuideHop is where professional guides, instructors, and locals can share their passions and find new ones. Their website makes it
easy to create and find new adventures to book around the world and in your backyard. You’ll love exploring new activities and
creating new ones to share.

Bee Tripper
If you like to meet locals when you are in a different country and not travel through the crowded traditional tourists traps, and have
the most authentic experience ever by exploring the world through a local’s eye… you are definitely a #Beetripper.
Architecture Weekend
Network connecting local and travelling architects worldwide. Find a guided tour with a local architect or visit an architecture studio.
Get your Guide
GetYourGuide helps people discover, experience, and share the world. They're collecting and categorizing all the world's things to
do so you research less and do more. From guided tours by foot, boat, bus, train, segway, private helicopter or even jet-pack to
unique local activities in more than 1,900 destinations

TRIPBOD
Tripod helps you avoid feeling like a tourist by empowering you to plan and book handcrafted local experiences directly with like-
minded locals. This way visitors gain an original insight into new places, while spending more time and money locally – where it
matters, and passionate locals like you can offer once-in-a-lifetime experiences that showcase the best of where you live.
Trip4real
Trip4real connects travelers on the hunt for a new kind of travel experience with local insiders offering the kind of things you won’t
find in a guidebook. With trip4real, locals can create and sell personalized tours to travelers from around the world. This exchange
fosters a new kind of tourism that empowers local economies
TRIPERONE
They connect travelers with the best experiences and destination activities. they provide a new understanding of travel, to meet, to
enjoy, to learn ... You will have the opportunity to merge with the environment and residents, to be one more. Use their onli ne tools
to publish your experiences. Show your city, customs, cuisine, culture, Make travelers feel like one.

VIDADOS
They are a global marketplace that connects local hosts selling innovative activity and adventure holidays to people from all over
the world.
Go Learn To
Fancy learning to cook in Tuscany, surf the big ones in Portugal or learning Spanish & flamenco dancing in Spain? How
about gladiator combat lessons in Rome? GoLearnTo.com are learning holiday specialists with a range of inspirational holiday
courses in over 30 countries worldwide to suit all timescales and budgets.
DOPIOS
Dopios is a travel community that connects travelers with locals around the world, to offer tailor made activities and customized
tours curated by locals. Advice, tips and insights on more than 50 destinations around the world! San Francisco / Athens / London /
Rome / Paris/ Istanbul / Barcelona / Buenos Aires / Porto Alegre and more...

Startup Travels
Startup travels is a new platform allowing users to connect with local entrepreneurs and professionals while traveling. A user can
find a place to stay, a desk to work at or even just arrange a meet up for coffee. -
Turismoi.pe
Turismoi.pe es un portal web que cuenta con la mayor cantidad de oferta turística del Perú. Más de 300 agencias de viajes y tour
operadores ofrecen una gran cantidad de paquetes y tours para escoger
LOCALOIDS
Localoids a community of travelers and locals who connect around interests, while sharing culture, language, skills and knowledge.
BOOKING EXPERIENCES
Discover amazing travel experiences with Be. You will be able to search for activities based on your interests and book them online.
Easy, fast and safe. Ensure you'll have the moments that make travel memorable.

ZIZERONES
Welcome to Zizerones, the guided tours platform that works as a meeting point between professional tour guides, travelers and
everyone interested in getting the most from every destination.
Zizerones helps you to find the best guided tours by comparing different offers, displaying opinions from other users and providing
you a simple three step buying experience.
DOINN
DOINN has a smart network of specialized providers for hosts and additional services for guests like transfers, rent a
car, sightseeing bus, tickets, cleaning and others. DOINN provides with technology to generate extra profit to the vacation rental
hosts by selling services and activities to their guests with no effort.
CYCLISTER
Rent a bike on Cyclister.com. Book online today. Make money on your bike by listing it on Cyclister.com!

AREAVAN
Areavan is an e-commerce platform that enables users to rent and sell used motorhomes, caravans, and camper vans for travelers.
VIZEAT
VizEat brings together travellers and local hosts who welcome them at their homes around the world for an authentic meal.
VizEat helps hosts and guests meet travellers and discover a new culture - whether on the other side of the world or two steps away
from their home.
EATWITH
EatWith is a global community that lets you enjoy authentic and intimate dining experiences in people's homes. Through EatWith,
hosts open their homes and kitchens to share their culinary skills and passion for cooking with people from all over the world.
KITCHEN PARTY
KitchenParty.Org is a global community of amazing people who share their love of dining together with new friends at local chefs’
private homes and socially conscious restaurants

SOCIAL EATERS
SocialEaters.com is a Barcelona born startup, a social network offering gastronomic events in selected restaurants or private
venues, fostering the interaction with other people over food. Launched in Barcelona, soon moving to more cities.
BON APPETOUR
BonAppetour creates unique dining experiences with locals at their homes anywhere around the world.
PLATE CULTURE
Plate Culture is a marketplace that connects people who love cooking and hosting dinners and those who love eating authentic
home cooked meal while traveling in new places. Each dinner is an unique experience where people share food, learn new things
and build friendships all over the world.
Feastly
Feastly is a p2p marketplace connecting hungry eaters with passionate cooks, offering authentic meals prepared and served in a
cook's home. Food is more than simply a tool for nourishment—it is the vehicle through which we create and sustain our
relationships and traditions. Fealty’s mission is to democratize dining and reintroduce the dining room table as the original social
network.

LA BELLEASSIETTE
La Belle Assiette offers a new food concept; our chefs buy ingredients, cook in your kitchen, take care of the service and clean up.
Hosting meals has never been so simple. You can just sit back, relax and enjoy the company of your guests at home.
Take a chef
Take a Chef es una plataforma que nos permite contratar un chef profesional para un evento privado. Take a Chef ofrece una
nueva alternativa gastronómica y te permite poder disfrutar de una comida de autor, casera, internacional y personalizada, en la
comodidad de tu casa.
My Plus One
My Plus One allows travelers to meet interesting locals and discover stylish accommodation in cities. Travellers can meet a vetted
local in Berlin, London, Amsterdam, Paris, or Barcelona, for a short booking (up to an hour to get their tips and recommendations),
or long booking (three to five hours in which they experience the city). Travellers can also choose from a handpicked selection of
accommodation, including private apartments and hotels, that are stylish, well-located and often affordable.

Abroad with
Founded in August of 2015 and based in Berlin, Abroadwith is an open community marketplace for people to learn languages
immersing in other cultures. Staying with a family in a remote town in northern Spain or living within a young community in buzzing
Berlin, Abroadwith brings the opportunity to learn a language experiencing the culture first hand and sharing with local hosts.
Linguorum
Learning a new language is the key to opening career possibilities. For many, the educative system does not provide a satisfa ctory
learning experience, thus, families are obliged to invest large quantities of money in academies, tutors and school boarding’s.
LINGUORUM aims to solve this by making it possible for students all around the world to discover each other based on a mutual
interest in learning languages.

MARKET RESEARCH - Holiday Rental Websites Market

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