This document provides information about an event featuring speakers from Forter and NORA discussing online fraud from the criminal perspective. Paul Greenberg from NORA will explore the latest trends, techniques and movements of online criminals and their evolving ecosystem. Iftah Gideoni from Forter will discuss how increasing online fraud impacts eCommerce and what this means for businesses. The event will provide insights into fighting fraud from their experiences.

1. MEET THE SPEAKERS:
THE VENUE:
Tuesday 23 May
7pm–9.30pm RSVP
Forter provides fully automated, highly accurate real-time fraud
decisions, eliminating rules, scores and manual reviews. That’s an
instant approve/decline decision for every transaction, covered by a
full fraud chargeback guarantee. We call it Decision as a Service®.
With Forter’s exceptional accuracy and speed, online merchants
receive increased approvals, an optimized checkout experience,
and the near elimination of false positives: more sales and happier
customers at much lower cost.
Expression of Interest
Chatham House Rules
A NORA | FORTER DINNER
RSVP
eCommerce
from the criminal
perspective
PAUL
GREENBERG
Founder & Executive Director, NORA
Paul Greenberg is an entrepreneur, cheerleader of
New Retail, and a top 50 online retail expert with over
thirty five years’ experience in retail, technology and
entrepreneurship. Paul is highly regarded as the
‘pioneer of online retail in Australia’, having co-founded
DealsDirect.com.au in 2004, which grew to become
the single largest online retailer in Australia. As the
founder and Executive Director of NORA, Paul is
passionate about uplifting the spirits of retailers
nationwide and looks to provide a more holistic and
optimistic approach to retail in Australia. Paul has
had a successful and diverse career with a key focus
on entrepreneurship and start-ups, mainly in retail and
technology. His career includes directorships in
commercial enterprises and charities, and investment
in start-ups.
As CTO at Forter, Iftah brings his 30 years of experience
in R&D, machine learning, and data science to the
challenge of preventing online fraud. He previously
served as CTO of Nasdaq listed BVR Systems, and
co-founded a company focused on distributed
intelligence in unmanned vehicles. Iftah later served
at the CSIRO (Australia), leading the National Security
research portfolio to success, turning several aerospace
and automation technologies into investable spin-offs.
After returning to Israel, he became Chief Data Scientist
at myThings.com. As CTO at Forter, he draws on this
significant experience to lead the creation of architecture
which emulates the smartest human fraud analysts, in
real-time and at enterprise scale. An ex-military pilot,
Iftah holds a B.Sc. (Physics) with distinction from Tel Aviv
University, and a M.Sc. from the University of British
Columbia (Vancouver, Canada) investigating inference
and decision making under uncertainty.
The online criminal ecosystem is getting smarter, darker, and increasingly scaled with every passing month.
Join us as we explore the latest findings that expose the trends, techniques and movements of this intriguing but
frightening group. You’ll hear war stories from the fraud fighting trenches, learn how increasing online fraud is
impacting eCommerce, including mobile, click-and-collect, and alternative payments, and importantly, what this
means for your business.
IFTAH
GIDEONI
Chief Technology Officer, Forter
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