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Networking-Sydney Future Net

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http://www.stepchangemarketing.com/

In this Slideshare presentation:
1. Networking - Working the room 2. Agenda 3. Firstly 4. 10 Golden Rules 5. New perspective 6. Familiarity exercise 7. Spinning test 8. Are you sure of what you see 9. Events 10. Who you are vs what you say 11. What makes up communication 12. Strangers 13. Openers 14. How much you know vs how much your care 15. Obscurity 16. Seeing whats different 17. Desire/permission 18. Self interest 19. Connection 20. Stump the strategist 21. Exercise 22. Thanks.

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Networking-Sydney Future Net

  1. 1. Future NetNetworking - Working the room8 December 2011
  2. 2. AGENDA Networking - The 10 golden rules Exercise on networking Stump the Strategist session. Your chewiest marketing challenge solved live in 9 minutes.  Link to me on LinkedIn (Ashton Bishop) and you can download this presentation
  3. 3. Firstly Julia is watching you so youbetter make the most of tonight
  4. 4. That we’veall broken
  5. 5. 1. We all need a new perspectiveThe rate of change of the rate of change is changing faster than ever before
  6. 6. Familiarity Exercise Paris Bird in the in thethe Spring the Hand xx xxx
  7. 7. Which way is she spinning?
  8. 8. Are you sure of what you see? Things aren’t always as they seem!
  9. 9. 2. The event starts way before the event your objective | your attitude | your research | your look
  10. 10. 3. Who you are being is more important than what you say
  11. 11. What makes up communication? Non-verbal 55% Vocal 38% Words 7% *Mehrabian, 1971
  12. 12. 4. A stranger is just a friend that you haven’t met yet It’s not networking unless you meet new people
  13. 13. 5. There are only a few openers• Something about them (most interesting)• Something about the event• Something that’s making news• Something about you (least interesting)
  14. 14. 6. People don’t care howmuch you know until theyknow how much you careTwo ears and one mouth for a reason
  15. 15. 7. Obscurity is nowyour biggest riskBe bigger than your job title
  16. 16. We’re hardwired to notice only what’s different
  17. 17. 8. Nothing happens without Desire | Permission
  18. 18. 9. Humans act out of self-interest Be your own match maker WANT | HAVE
  19. 19. 10. A connection takes two points• Reach first• Agreement comes before the business card• Don’t waste time worrying... Everybody is as scared and messed up as you
  20. 20. Stump the Strategist• Your chewiest, crunchiest challenge on marketing• Personal branding• Networking• Solved live in 9 minutes• (then you guys will vote on stumped or passed)
  21. 21. ExerciseImagine and visualise you are talking to somebody who you have a high level of comfort and rapport with
  22. 22. THANKSstepchangemarketing.com

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