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Soundbites



The Structure
of the Social
Conversation
 on Steroids
To start with...




Choose 3-4 friends
friends with whom you often try to save the world
Expand the network




Each of you should contact one to three people that you think would
like to save the world as well.
If you can, find people you don't know too well.
Try to find people from different fields of life,
                        science and culture.




It's better to have
50% boys and
50% girls and
so on and so fort.
Send an Invitation to the network

Dear Sir/Madam,

I'm delighted to invite You to Soundbites - a socially relevant
conversation on steroids. It will be held two weeks from now, in
a very nice cabinet in a very comfortable bar.

I'd like you to think about a problem in the society you would
like to solve. If you have one, prepare a less-than-a-minute
speech explaining this problem to everyone.

We will choose one problem under discussion based on these
speeches - and solve it.

Take care,
All together you should have...




 ... invited 12 to 16 interesting minds to Soundbites.
WE'RE READY TO BEGIN

        let's
First five minutes




                     Everyone is a bit late.
And suddenly everyone is here!




    The Organizer begins the show.
The Organizer
... is one person who knows what she/he is doing.

... should keep an eye on the watch.

... should be mean and push forward when discussion gets
stuck.

... should excite or calm down people when needed.




... should not participate to idea creation!
The Organizer explains the structure



All solutions to different post-it-notes



 ME - WE - US: First private ideation, then pairwise, then
                                           with the group
After Organizer has said the welcomes,
each one of you ought to say your name out loud,
                 nothing else.
What has been
achieved before
 Just to motivate people it is
 good to mention that using
 Soundbites, several severe
 problems have already been
 solved.*
Warm-up

Do anything that gets beyond the ordinary with everyone at the
same time.




For example, everyone can name all the things a dentist have
done to one's teeth.
Problem-pitches



One-minute pitch, max.


                For everyone who would like to throw 'em.
During the
  pitches
 everyone
   should
write down
    their
  favorite
    one.
Gentleman's rule:
 don't write the
name of your own
    speech!
Because no one remembers the first speeches, the
Organizer should go through the topics once more.
Jacques Cousteau-lottery




                           You really need the
                           red hat for the effect.
When you got the red hat,
just put all the notes from everyone in the
hat and pull one up.




       You have just selected a theme for
                   tonight's Soundbites!
Abstracting

The Organizer talks with the person whose topic was chosen.



               The goal is to make the problem more abstract.



 Everyone can comment, but this is mainly a panel discussion.
If the problem is "The conversation in a popular online
forum is stupid",
perhaps a more abstract goal is "How can we improve the
quality of text-based conversation in the web?"
Intermission

say, 5 minutes.


Just get a beer, dude.
Empty your brain
   The Organizer goes through
   the problem again.
Now everyone has about 10 minutes to sit down and just
write. As many ideas as possible. Especially the stupid ones,
and the ones that everyone has anyway.
Zoom! And that was the end of the 10 minutes.

Wow, was that fast or what!
Circulating Ideas

Next, everyone should pick their most controversial or
interesting idea (like, making energy out of human fat).
Write the idea on a big sheet of paper starting with "How could
we implement..." ("How could energy production be
implemented using human fat")

If the sentence is boring, it's okay to change a few words ("How
could growing plants be implemented using human fat").
Then the paper is to be given to the person
sitting on the left side.


Everyone has 20 to 30 seconds to answer
the question and pass the paper forward.
When the all the paper sheets have been in
front of everyone, it's time to move forward.
And Now We Go Face to Face
You got 15+ minutes in this phase, but you have to find a
friend. Try to find someone you don't know that well. Now,
before you start doing anything else, try to gather all the
ideas you have in separate clusters.
When you're done with that, try to find ways to build on
each others' ideas. Take, for example, an idea that only
  your friend has found and try to take it a little further.
                       Again, especially the silly ones.
             And remember - the 15min is still running!
End of the 15 minutes.
Grouping
                 Form TWO
                 groups of 2-
                 4 pairs.

       Find a
     common
      surface.

A table is
nice, but a
wall is better
Try to cluster all the ideas

                with everyone in the group

to give everyone an idea of

               the whole rainbow of ideas.

                                     Again, when possible,

               build on the ideas if you can.

Try to think of the ones

                    that are furthest ones to your thinking.
You got, say, 15 minutes, for this
(though the Organizer should not
end this part of the discussion if the
time runs out).

After the 15 min, have a 5-minute
break.
After the break
                      Find a crazy solution


They are the ones
    that should be
      investigated
   closer. Is there
   something that
      would really
change the world?
Then discuss if there is an ideal solution. Then discuss how it
   could be helped to come true. Can you do a little thing that
   would realize the solution?




This is all about Commitment
Commitment




Then find a doable solution.
Can some people commit to
that little doable solution,
even if its impact is small?
Explain the action(s) you have
committed to do to the other group.
Try to convince
people to join in
     making the
change happen
   the way you
 have planned.
After one week




Meet with the team committed to one action.

What you now probably have is a better idea about the
whole action you are about to execute.
And then just do it.
And organize another Soundbites in the following week or
                    the week after.
Soundbites is created by Etsivätoimisto / The Private Mind.


                        contact us at onnivaatio@gmail.com
* Picture in the slide 15 is taken with a mobile phone. This
picture was published by a local newspaper on the front page
as a "proof" of a fake "It's a good idea to use public
transportation"-campaign. Faking a whole campaign in 45
minutes was innovated during Soundbites.
Soundbites

Slide pictures by

1: whisperwolf, http://www.flickr.com/photos/whisperwolf/3486270713/
2: freeparking: http://www.flickr.com/photos/freeparking/495605058/
3: JOHN CORVERA: http://www.flickr.com/photos/jocorvera/2992753114/
4: JamesCalder: http://www.flickr.com/photos/jamescalder/1797581548/
5: nutmeg66: http://www.flickr.com/photos/rachel_s/2407733396/
6: jilly~bean: http://www.flickr.com/photos/legalsec/52798257/
7: ►Voj►: http://www.flickr.com/photos/milivoj/2166043959/
8: jurvetson: http://www.flickr.com/photos/jurvetson/1050733503/
9: Brandon Christopher Warren: http://www.flickr.com/photos/brandoncwarren/4236278556/
10: m4r00n3d: http://www.flickr.com/photos/mar00ned/130679019/
11: Werner Kunz (werkunz1): http://www.flickr.com/photos/werkunz/3599784525/
12: vramak: http://www.flickr.com/photos/vramak/3567615703/
13: jpellgen: http://www.flickr.com/photos/jpellgen/442014110/
14: Tambako the Jaguar: http://www.flickr.com/photos/tambako/480467788/
16: illuminaut: http://www.flickr.com/photos/illuminaut/3991207189/
17: Darwin Bell: http://www.flickr.com/photos/darwinbell/522222981/
18: Thomas Hawk: http://www.flickr.com/photos/thomashawk/3079130453/
19: freeparking: http://www.flickr.com/photos/freeparking/468959691/
20: ecstaticist: http://www.flickr.com/photos/ecstaticist/3260393079/
21: Matthew Winterburn: http://www.flickr.com/photos/bezoire/192757012/
22: Man in a bowler hat (Epzibah)...: http://www.flickr.com/photos/epzibah/265038136/
23: Merrick Brown: http://www.flickr.com/photos/merrickb/4133467931/
24: Okinawa Soba: http://www.flickr.com/photos/24443965@N08/2649932391/
25: janusz l: http://www.flickr.com/photos/januszbc/1082671211/
26: bingbing: http://www.flickr.com/photos/bingramos/120157809/
27: formatbrain: http://www.flickr.com/photos/formatbrain_/2520489651/
28: thefost: http://www.flickr.com/photos/gregfoster/2984583644/
29: Don Solo: http://www.flickr.com/photos/donsolo/2965530023/
30: kevindooley: http://www.flickr.com/photos/pagedooley/1758273313/
31: shapeshift: http://www.flickr.com/photos/shapeshift/538291716/
32: kevindooley: http://www.flickr.com/photos/pagedooley/2494191157/
33: ktpupp: http://www.flickr.com/photos/ktpupp/1796457310/
34: robinn.: http://www.flickr.com/photos/m2digital/2783027088/
35: eenar_6: http://www.flickr.com/photos/anaranar/2833458425/
36: oddsock: http://www.flickr.com/photos/oddsock/100943517/
37: Peter Guthrie: http://www.flickr.com/photos/pg/4100682728/
38: karakola: http://www.flickr.com/photos/karakola/3234501973/
39: weesen: http://www.flickr.com/photos/weesen/3166122213/
40: http://www.flickr.com/photos/anabadili/3177484378/
41: .craig: mikebaird: http://www.flickr.com/photos/mikebaird/324182729/
42: Zhao Hua Xi Shi: http://www.flickr.com/photos/elephantonabicycle/4321415975/
43: Jasmic: http://www.flickr.com/photos/jasmic/262965332/
44: Jose Téllez: http://www.flickr.com/photos/planeta_roig/1878956841/
45: wageslaves: http://www.flickr.com/photos/wageslaves/90470644/
47: ViaMoi: http://www.flickr.com/photos/viamoi/3650717808/

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Soundbites

  • 1. Soundbites The Structure of the Social Conversation on Steroids
  • 3. friends with whom you often try to save the world
  • 4. Expand the network Each of you should contact one to three people that you think would like to save the world as well. If you can, find people you don't know too well.
  • 5. Try to find people from different fields of life, science and culture. It's better to have 50% boys and 50% girls and so on and so fort.
  • 6. Send an Invitation to the network Dear Sir/Madam, I'm delighted to invite You to Soundbites - a socially relevant conversation on steroids. It will be held two weeks from now, in a very nice cabinet in a very comfortable bar. I'd like you to think about a problem in the society you would like to solve. If you have one, prepare a less-than-a-minute speech explaining this problem to everyone. We will choose one problem under discussion based on these speeches - and solve it. Take care,
  • 7. All together you should have... ... invited 12 to 16 interesting minds to Soundbites.
  • 8. WE'RE READY TO BEGIN let's
  • 9. First five minutes Everyone is a bit late.
  • 10.
  • 11. And suddenly everyone is here! The Organizer begins the show.
  • 12. The Organizer ... is one person who knows what she/he is doing. ... should keep an eye on the watch. ... should be mean and push forward when discussion gets stuck. ... should excite or calm down people when needed. ... should not participate to idea creation!
  • 13. The Organizer explains the structure All solutions to different post-it-notes ME - WE - US: First private ideation, then pairwise, then with the group
  • 14. After Organizer has said the welcomes, each one of you ought to say your name out loud, nothing else.
  • 15. What has been achieved before Just to motivate people it is good to mention that using Soundbites, several severe problems have already been solved.*
  • 16. Warm-up Do anything that gets beyond the ordinary with everyone at the same time. For example, everyone can name all the things a dentist have done to one's teeth.
  • 17. Problem-pitches One-minute pitch, max. For everyone who would like to throw 'em.
  • 18. During the pitches everyone should write down their favorite one.
  • 19. Gentleman's rule: don't write the name of your own speech!
  • 20. Because no one remembers the first speeches, the Organizer should go through the topics once more.
  • 21. Jacques Cousteau-lottery You really need the red hat for the effect.
  • 22. When you got the red hat, just put all the notes from everyone in the hat and pull one up. You have just selected a theme for tonight's Soundbites!
  • 23. Abstracting The Organizer talks with the person whose topic was chosen. The goal is to make the problem more abstract. Everyone can comment, but this is mainly a panel discussion.
  • 24. If the problem is "The conversation in a popular online forum is stupid", perhaps a more abstract goal is "How can we improve the quality of text-based conversation in the web?"
  • 26.
  • 27. Empty your brain The Organizer goes through the problem again.
  • 28. Now everyone has about 10 minutes to sit down and just write. As many ideas as possible. Especially the stupid ones, and the ones that everyone has anyway.
  • 29. Zoom! And that was the end of the 10 minutes. Wow, was that fast or what!
  • 30. Circulating Ideas Next, everyone should pick their most controversial or interesting idea (like, making energy out of human fat).
  • 31. Write the idea on a big sheet of paper starting with "How could we implement..." ("How could energy production be implemented using human fat") If the sentence is boring, it's okay to change a few words ("How could growing plants be implemented using human fat").
  • 32. Then the paper is to be given to the person sitting on the left side. Everyone has 20 to 30 seconds to answer the question and pass the paper forward. When the all the paper sheets have been in front of everyone, it's time to move forward.
  • 33. And Now We Go Face to Face
  • 34. You got 15+ minutes in this phase, but you have to find a friend. Try to find someone you don't know that well. Now, before you start doing anything else, try to gather all the ideas you have in separate clusters.
  • 35. When you're done with that, try to find ways to build on each others' ideas. Take, for example, an idea that only your friend has found and try to take it a little further. Again, especially the silly ones. And remember - the 15min is still running!
  • 36. End of the 15 minutes.
  • 37. Grouping Form TWO groups of 2- 4 pairs. Find a common surface. A table is nice, but a wall is better
  • 38. Try to cluster all the ideas with everyone in the group to give everyone an idea of the whole rainbow of ideas. Again, when possible, build on the ideas if you can. Try to think of the ones that are furthest ones to your thinking.
  • 39. You got, say, 15 minutes, for this (though the Organizer should not end this part of the discussion if the time runs out). After the 15 min, have a 5-minute break.
  • 40. After the break Find a crazy solution They are the ones that should be investigated closer. Is there something that would really change the world?
  • 41. Then discuss if there is an ideal solution. Then discuss how it could be helped to come true. Can you do a little thing that would realize the solution? This is all about Commitment
  • 42. Commitment Then find a doable solution. Can some people commit to that little doable solution, even if its impact is small?
  • 43. Explain the action(s) you have committed to do to the other group.
  • 44. Try to convince people to join in making the change happen the way you have planned.
  • 45. After one week Meet with the team committed to one action. What you now probably have is a better idea about the whole action you are about to execute.
  • 46. And then just do it.
  • 47. And organize another Soundbites in the following week or the week after.
  • 48. Soundbites is created by Etsivätoimisto / The Private Mind. contact us at onnivaatio@gmail.com
  • 49. * Picture in the slide 15 is taken with a mobile phone. This picture was published by a local newspaper on the front page as a "proof" of a fake "It's a good idea to use public transportation"-campaign. Faking a whole campaign in 45 minutes was innovated during Soundbites.
  • 50. Soundbites Slide pictures by 1: whisperwolf, http://www.flickr.com/photos/whisperwolf/3486270713/ 2: freeparking: http://www.flickr.com/photos/freeparking/495605058/ 3: JOHN CORVERA: http://www.flickr.com/photos/jocorvera/2992753114/ 4: JamesCalder: http://www.flickr.com/photos/jamescalder/1797581548/ 5: nutmeg66: http://www.flickr.com/photos/rachel_s/2407733396/ 6: jilly~bean: http://www.flickr.com/photos/legalsec/52798257/ 7: ►Voj►: http://www.flickr.com/photos/milivoj/2166043959/ 8: jurvetson: http://www.flickr.com/photos/jurvetson/1050733503/ 9: Brandon Christopher Warren: http://www.flickr.com/photos/brandoncwarren/4236278556/ 10: m4r00n3d: http://www.flickr.com/photos/mar00ned/130679019/ 11: Werner Kunz (werkunz1): http://www.flickr.com/photos/werkunz/3599784525/ 12: vramak: http://www.flickr.com/photos/vramak/3567615703/ 13: jpellgen: http://www.flickr.com/photos/jpellgen/442014110/ 14: Tambako the Jaguar: http://www.flickr.com/photos/tambako/480467788/ 16: illuminaut: http://www.flickr.com/photos/illuminaut/3991207189/ 17: Darwin Bell: http://www.flickr.com/photos/darwinbell/522222981/ 18: Thomas Hawk: http://www.flickr.com/photos/thomashawk/3079130453/ 19: freeparking: http://www.flickr.com/photos/freeparking/468959691/ 20: ecstaticist: http://www.flickr.com/photos/ecstaticist/3260393079/ 21: Matthew Winterburn: http://www.flickr.com/photos/bezoire/192757012/ 22: Man in a bowler hat (Epzibah)...: http://www.flickr.com/photos/epzibah/265038136/ 23: Merrick Brown: http://www.flickr.com/photos/merrickb/4133467931/ 24: Okinawa Soba: http://www.flickr.com/photos/24443965@N08/2649932391/ 25: janusz l: http://www.flickr.com/photos/januszbc/1082671211/ 26: bingbing: http://www.flickr.com/photos/bingramos/120157809/ 27: formatbrain: http://www.flickr.com/photos/formatbrain_/2520489651/
  • 51. 28: thefost: http://www.flickr.com/photos/gregfoster/2984583644/ 29: Don Solo: http://www.flickr.com/photos/donsolo/2965530023/ 30: kevindooley: http://www.flickr.com/photos/pagedooley/1758273313/ 31: shapeshift: http://www.flickr.com/photos/shapeshift/538291716/ 32: kevindooley: http://www.flickr.com/photos/pagedooley/2494191157/ 33: ktpupp: http://www.flickr.com/photos/ktpupp/1796457310/ 34: robinn.: http://www.flickr.com/photos/m2digital/2783027088/ 35: eenar_6: http://www.flickr.com/photos/anaranar/2833458425/ 36: oddsock: http://www.flickr.com/photos/oddsock/100943517/ 37: Peter Guthrie: http://www.flickr.com/photos/pg/4100682728/ 38: karakola: http://www.flickr.com/photos/karakola/3234501973/ 39: weesen: http://www.flickr.com/photos/weesen/3166122213/ 40: http://www.flickr.com/photos/anabadili/3177484378/ 41: .craig: mikebaird: http://www.flickr.com/photos/mikebaird/324182729/ 42: Zhao Hua Xi Shi: http://www.flickr.com/photos/elephantonabicycle/4321415975/ 43: Jasmic: http://www.flickr.com/photos/jasmic/262965332/ 44: Jose Téllez: http://www.flickr.com/photos/planeta_roig/1878956841/ 45: wageslaves: http://www.flickr.com/photos/wageslaves/90470644/ 47: ViaMoi: http://www.flickr.com/photos/viamoi/3650717808/