2. The continuous use of this symbol, allows the symbol to become something that the
audience can familiarise themselves with and creates a connecting between the magazine
and the symbol which the audience will always remember. In addition, the basic design
which is featured on a variety of the contents pages is very simple and stylish and following
the conventions of the magazine. I say this because, the design shows the readership that
Vibe is current and stylish and again creating a brand identity for the sense of simplicity that
it portrays in its layouts and other features including this design. The design also