This document summarizes the goals and business model of a golf lesson company called Fore No More. The company aims to provide affordable golf lessons to beginning and high-handicap golfers, especially those with low to middle incomes. Key aspects of the business include providing 24-hour response, free consultations, lower cost lessons than average in a no-stress environment. The goals are to grow the game of golf by making it more affordable and accessible to more skill levels and income brackets.

1. Stop yelling ‘Fore’ and
shoot better scores

2. Beginning golfers
• Golfers with no, or very little, experience
• Golfers who play less than 10 times each year
High-handicap golfers
• Golfers who have been playing for several years, but are still trying to find
their stride
Low to middle income level
• Individuals or families that are interested in the game, but do not have the
financial means to pay for expensive golf lessons
In other words, 90% of golfers!
Market

3. Customer Service
• 24 hour response guarantee
Free consultations
• Free half hour consultation for all new students
• Find out if student and teacher are a good fit to be successful together
Lower cost lessons
• Half the price of the average golf lessons
No stress environment
• Have more fun getting better
Differentiators

4. Grow the game of golf
• Make it more affordable to improve their game
• Make lessons more practical for families or individuals with lower income levels
• Get more people on the course having fun
Objective

5. Expansion
• Have multiple instructors teaching at least 100 combined lessons each week
Integrate instructors at courses
• Work with golf professionals at their courses to refer students up the chain of
teaching skill as their game improves
Non-profits
• Work with non-profits to introduce the game of golf to young individuals who
may not otherwise have the opportunity to play
• Keep youth engaged in a positive activity and teach them discipline
Long-Term Goals

6. The Fore No More team thanks you for your time