SlideShare a Scribd company logo
1 of 14
Download to read offline
Digital Marketing
What is Digital Marketing?
Digital Marketing is
Creating, Influencing, and
Meeting demands of the
market using Digital
channels.
Traditional Marketing vs Digital Marketing
Reach local target
audience easily
Save hard copies
Easy to Understand
It is less engaging
It is more expensive
Difficult to measure ROI
You can Target a Vast
Audience
It is More Engaging
It is Cost Effective
Measuring ROI is Easier
Negative Feedback
Requisite Expertise in the
Field
Regulation by Search
Engines
Traditional Marketing Digital Marketing
PROS
CONS
Digital Marketing Services
SEO (Search Engine Optimization)
SMM (Social Media Marketing)
Email Marketing
Paid Media Marketing
Content Management
SEO
On Page
Content
Images
Videos
Off Page
Guest post
Google My Business
Profile Creation, etc
SEO (Search Engine Optimization)
SEO is a process of improving your websites quality to rank
your website higher in result page which helps to attract
traffic organically.
SMM (Social Media Marketing)
SMM is marketing through various social
media platforms like Facebook,
Instagram, TikTok, etc., for brand
promotion, attracting traffic to the
website, increasing sales, and reaching
the target audience.
Email Marketing is a form of marketing that
allows you to target a specific individual or a
customer group through email.
Email Marketing
Example: Sending personalize email to
customers about your new product, new
offers, new services, newsletter, etc.
Paid Media Marketing
Paid Media Marketing is paid marketing done on various
media platforms in the form of ads such as google ads,
pop-ups, YouTube ads, social media ads, newsletters,
display ads, etc. to reach the targeted audience.
Content Management
Content Management is the process of
creating, collecting, optimizing, and
managing digital information made for
any digital channel for optimizing
customer's digital experience.
Data | Creative | Media | Technology
About Noboru World
To know more about digital marketing
Visit the website
www.noboruworld.com
Noboru World is a full-service digital
marketing agency. Hire digital marketing
experts to boost your business with the best
digital marketing services like SEO, SMM,
Content Management, Email Marketing, Paid
Media Campaigns, etc
What we do
Social Media
Paid Media Campaign
Asset Development
Content Writing
SEO UI/UX
Why Noboru
100% Transparency


Zero Follow up


Open Mindset


Hassle Free
Passion-Driven


Highly Adaptable


Dedicated Support


Superfast Experience
To Know More Visit The Website
www.Noboruworld.com
TALK TO US
(+91-6364712338
hello@noboruworld.com

More Related Content

Featured

Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 

Featured (20)

Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 

What is Digital Marketing.pdf

  • 2. What is Digital Marketing? Digital Marketing is Creating, Influencing, and Meeting demands of the market using Digital channels.
  • 3. Traditional Marketing vs Digital Marketing Reach local target audience easily Save hard copies Easy to Understand It is less engaging It is more expensive Difficult to measure ROI You can Target a Vast Audience It is More Engaging It is Cost Effective Measuring ROI is Easier Negative Feedback Requisite Expertise in the Field Regulation by Search Engines Traditional Marketing Digital Marketing PROS CONS
  • 4. Digital Marketing Services SEO (Search Engine Optimization) SMM (Social Media Marketing) Email Marketing Paid Media Marketing Content Management
  • 5. SEO On Page Content Images Videos Off Page Guest post Google My Business Profile Creation, etc SEO (Search Engine Optimization) SEO is a process of improving your websites quality to rank your website higher in result page which helps to attract traffic organically.
  • 6. SMM (Social Media Marketing) SMM is marketing through various social media platforms like Facebook, Instagram, TikTok, etc., for brand promotion, attracting traffic to the website, increasing sales, and reaching the target audience.
  • 7. Email Marketing is a form of marketing that allows you to target a specific individual or a customer group through email. Email Marketing Example: Sending personalize email to customers about your new product, new offers, new services, newsletter, etc.
  • 8. Paid Media Marketing Paid Media Marketing is paid marketing done on various media platforms in the form of ads such as google ads, pop-ups, YouTube ads, social media ads, newsletters, display ads, etc. to reach the targeted audience.
  • 9. Content Management Content Management is the process of creating, collecting, optimizing, and managing digital information made for any digital channel for optimizing customer's digital experience.
  • 10. Data | Creative | Media | Technology
  • 11. About Noboru World To know more about digital marketing Visit the website www.noboruworld.com Noboru World is a full-service digital marketing agency. Hire digital marketing experts to boost your business with the best digital marketing services like SEO, SMM, Content Management, Email Marketing, Paid Media Campaigns, etc
  • 12. What we do Social Media Paid Media Campaign Asset Development Content Writing SEO UI/UX
  • 13. Why Noboru 100% Transparency Zero Follow up Open Mindset Hassle Free Passion-Driven Highly Adaptable Dedicated Support Superfast Experience
  • 14. To Know More Visit The Website www.Noboruworld.com TALK TO US (+91-6364712338 hello@noboruworld.com