1. “Every direction you go, there is a major challenge you
face getting your goods to market in
a timely fashion - on shipping bottlenecks,
such as the container crunch and slow steaming”
- El Sands, Executive, ICG Commerce
International
Cargo & Logistics
Conference 2011
Event Website: www.evolution-asia.com/iclc2011/iclc2011.html
24th
March 2011
Renaissance Hotel - Kuala Lumpur, Malaysia
Sustaining Growth & Development
Towards An Excelling Economy
CONTACT INFORMATION
Evolution Mind Power Sdn Bhd
Address : Suite 16-3, Menara Mutiara Bangsar,
Jalan Liku, Off Jalan Bangsar,
59100 Kuala Lumpur, Malaysia
Phone : +6-03-22831388
Fax : +6-03-2283 6911
Masterclass
Efficient Container
Shipping Management
A Systematic Approach From
The Operations Perspective
KEY BENEFITS
 Understanding the shipping 3P (Procedure, Practices &
Performance)
 Examining the shipping transportation management
process
 Discovering methods of shipping cost reduction
 Leveraging between operational cost and market
expectation to sustain competitiveness
 Applying a systematic approach in managing shipping
orders
 Implementing proper shipping documentation procedures
 Conducting shipping operation evaluation, analysis,
auditing and reporting
 Exploring approaches to improve shipping efficiency
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2. Efficient Container Shipping Management
A Systematic Approach From The Operations Perspective
24th
March 2011
Renaissance Hotel - Kuala Lumpur, Malaysia
Shipping is a vital transportation link in international trade. The
maritime industry encounters to a large extent various
irregularities and discrepancies which will disrupt the distribution
chain. It is crucial for shipping companies to operate with
excellent shipping management in order to sustain and remain
competitive.
The most vital aspects of shipping management are the Shipping
3P - Procedure, Practices & Performance. Shipping companies
need to ensure that each of these key areas are well
administered in order to achieve the most optimum financial and
operational benefit. The primary step towards shipping
management improvement is to first understand the shipping
market environment. This is followed by an overall evaluation and
assessment of the current shipping operations within the
company to identify the key areas that needs to be addressed. It
is also important for shipping companies to ensure that proper
documentation practices and procedures are implemented to
ascertain that shipping processes are carried out smoothly.
Proactive efforts to maintain good shipping documentation will
reduce dispute and discrepancies that may arise due to
documentation irregularities.
Shipping cost is also a crucial aspect of shipping management
that must be conscientiously evaluated, planned and
implemented. Decision makers of shipping companies need to
carefully consider every aspect of the shipping process as every
trivial area can greatly affect the cost of shipping. It is also
important for shipping companies to vigilantly monitor shipping
activities through evaluation, analysis, auditing and reports.
This masterclass provides participants with practical skills and
knowledge in the key areas of shipping operations and
management. Learn the best practices in shipping management
and drive your organisation operations towards a more efficient
and competitive future.
an evolution mind power conference, masterclass & exhibition
Why You Should Attend? Who Should Attend
Presidents, Vice Presidents, CEOs, COOs, Directors, Managers,
Heads, Leaders and Professionals from the following industries:
 Shipping
 Cargo & Container
 Freight Forwarder
 Postal Service
 Courier Service
 Supply Chain
 Warehouse
 Transportation
 Logistic
 Third Party Logistics (3PL)
 Government Institutions
 Manufacturers
 Importers
 Exporters
 Technology & Innovation
 IT
 Costing
 Procurement
 Merchandising
 Business Planning
“The challenge for exporters now is to find equipment
and/or vessel space to ship their cargo,
rather than harp on rates”
- Ooi Lean Hin, Chairman,
Shipping Association of Malaysia

3. Efficient Container Shipping Management
A Systematic Approach From The Operations Perspective
24th
March 2011
Renaissance Hotel - Kuala Lumpur, Malaysia
Nishant Kumar
Subject Matter Expert
Teledata Marine Solutions
India
Nishant Kumar is a Master Mariner with Maritime degree and
MBA (both degrees from premier institutes), passionate to
contribute and quick learner, strong team spirit with 10 years of
notable contribution in the area of international maritime
transportation. Track record of significant achievement and
customer centric approach, to include reducing costs, improving
sales and/or profits as well as develop important functions to
meet organizational objectives. Nishant is currently holding the
position of Subject Matter Expert with Teledata Marine Solutions
in Chennai reporting to the CEO and working on the development
of products related to commercial ship operations and ship
management. Previously, he was the Manager of Vessel Planning
with CSAV Group in Gurgaon managing post-fixture commercial
vessel operations of a large chartering organization. He worked
with Mantrana Maritime Advisory between 2009 to 2010 as
Business Development Manager in Mumbai that consists of a
team of naval architects. Nishant has also worked with
Cambridge Solutions Pte. Ltd. (outsourcing partner of American
Eagle Tankers, UK) in Singapore as Assistant Business
Consultant involved in fleet deployment optimization, customer
optimization, chartering, commercials and contracts, compliance
management, bunker management, voyage management, bill of
lading management, account receivables, account payables and
credit management. He has also held the position of Chie Offier
at Fleet Management Ltd in Hong Kong and Executive Ship
Management Ltd in Singapore. Nishant started his career at
Anglo Eastern Ship Management Ltd in Hong Kong for 6 years
holding various positions including Junior Officer, Second Officer
and Third Officer. Nishant holds an MBA of Global Logistics &
Supply Chain Management from S.P.Jain Institute of
Management and Research, Mumbai and a Bachelor of Science
in Nautical Sciences from Mumbai University (selection through
IITJEE and First Class with Distinction). He also holds several
professional certification including Certified Professional in
Integrated Management System (IMS), ISO 14001, OHSAS
18001, ISO 28001 and Certificate of competency of Master
Mariner F.G as per STCW 1995. Nishant is married and has
interest in table tennis, capital markets and business affairs.
an evolution mind power conference, masterclass & exhibition
Speaker Profile Masterclass Schedule
24 MARCH 2011
8.30AM REGISTRATION / OPENING
8.45AM MASTERCLASS COMMENCE
10.45AM MORNING REFRESHMENTS
11.00AM MASTERCLASS RESUMES
1.00PM LUNCH BREAK
2.00PM MASTERCLASS COMMENCE
4.00PM AFTERNOON REFRESHMENTS
4.15PM MASTERCLASS RESUMES
5.15PM CLOSE OF MASTERCLASS
Market Analysis Of The Shipping Industry
 Container Trade: trade flows, globalisation, trends and
developments, charter markets, container port developments,
forecasts
 Market Structures: logistics strategy, container shipping
interfaces, ports, hub concepts
 Market Environment: maritime and international law,
cooperation forms, conferences, non-operating owners,
chartering
 Capacity Issues: current and future fleet growth, ship size
development, deployment, top carriers, shipbuilding, ship
financing
Shipping Sector Safety And Enforcement
 Understanding the Shipping Regulatory And Enforcement
System: Essential Functions, Basic Risk Factors, Available
Knowledge, Safety Culture, International Requirements
 Evaluating the acceptable level of safety in shipping
 Identifying conditions that are needed to conduct safe shipping
 Prevent operational disturbances that precede accidents
and incidents
 Insert barriers to prevent operational disturbances
evolving to accidents and severe consequences
 Analysing how safety can be regulated and enforced
 Determining conditions whereby shipping regulatory and
enforcement system should comply
 Recognizing regulatory and enforcement system that is most
advisable for merchant and naval authorities