1. Thermoelectric
Generator
Will
Bradley_Jeff
Chen_Nic
Gray_Jennifer
Peavey

2. Trends
autonomy
mobility
smart systems
automation
Opportunity
“Be there when I
need it”
A system that
requires less
intervention
from the user to
provide the
need.

3. Generate
StoreUse
Platform Intent
modular,
multifunctional system
generate electricity,
store it, and use it
more autonomy
more dependable systems
greater peace of mind

4. Sailing Away
Matt, Sailboat owner

5. Why won’t it start?
Ron, Diesel Mechanic

6. What about in Michigan?

7. Point of Need
Diesel won’t
ignite
Out on big
water
No glow plug
installed
After market
product
Self-sufficient
System
Heat block or
ambient air

8. Oil
Pan
Heater
~
$100
Hea>ng
the
Air
~
$300-­‐400
Electric
Blanket
~
$40
Wood
or
coal
fired
stoves
~
$800
-­‐
$4000
Existing Solutions
Commercial
Workarounds

9. US Heating Patents
Heat
the
Air
D382,048
Aug.
5,
1997
Oliver
L.
BenneT
Norcross,
Ga.
Hea>ng
Engine
Oil
7104233
B2
Sep
12,
2006
Stephen
J.
Ryczek,
et
al.
Briggs
&
StraTon
Corpora>on
Hea>ng
The
Block
8389904
B2
Mar
5,
2013
Chris>an
Po]ez,
et.
al
Borgwarner
Beru
Systems
Gmbh

10. US TEG Patents
Conduc>ng
Media
7964785
B2
Jun
21,
2011
Jens
Baade,
Jörn
Budde
Webasto
Ag
Adding
Convec>on
6598405
B2
July
29,
2003
Lon
E
Bell,
Bsst,
LLC
Varying
heat
flux
8445772
B2
May
21,
2013
Lon
E
Bell,
et
al
Bsst,
LLC
Flexible
TEG
7999172
B2
Aug
16,
2011
Ming-­‐Ji
Dai,
et
al
Industrial
Technology
Research

11. US Platform Systems
TEG
from
burner
to
power
directly
or
indirectly
6307142
B1
Oct
23,
2001
Daniel
Allen,
et
al
Hi-­‐Z
Technology,
Inc
PV
to
Motor
oil
heater
7918203
B2
Apr
5,
2011
Richard
D
Sposato
TEG
keeps
BaTery
charged
5450869
B2
Sept
19,
1995
Wayne
BriTain,
et.
Al.
Volvo
Flygmotor
Ab
Op>on
to
charge
BaTery
8342950
B2
Jan
1,
2013
David
Bidner,
et
al,
Ford
Global
Technologies

12. Gap within Patent Map
System
Componen
t
Op>on
Generate and Use in
Same Component
Little to no user
interaction
Large format
Passive
Self sufficient
Mobile
Component

13. Creating Energy and Storage
TEG
Panels
Collect
Heat
Charge
a
Reserve
BaTery

14. Reheating the Engine Block
TEG
Panels
Radiate
Heat
Electricity
supplied
by
Reserve
BaTery

15. Ideation

16. Ideation

17. Ideation

18. Design Proposal
Study full scale
mock up of boat
and engine for
TEG installation
Explore Panels
Circuit design for
storage and use
Control system

19. Global Recreational Boat Market
$27.8
Billion
354,066
units
2010
–
2015
Growth
8.9%
2009
NA
$17B
1.7
million
boats
67%
of
the
worlds
pleasure
boats
41%
of
the
cash
Growth
8.3%
50%
inboard
Sales
of
new
boats
$7B
Sales
of
pre-­‐owned
boats
$10B
2009
EU
$13.8B
big
sized
boats
at
$250k
16%
of
the
number
of
units
Growth
9.3%
Sailboats
$3.1B
Growth
10.6%
11%
Share
Price
$72,513
35,000
Units
Inboard
$12.3B
Growth
9.1%
68%
Share
Price
$210,233
76,000
Units
Outboard
$3.1B
Growth
7.1%
16%
Share
Price
$14,506
247,000
Units

20. $27.8
Billion
354,066
units
2010
–
2015
Growth
8.9%
2009
NA
$17B
1.7
million
boats
67%
of
the
worlds
pleasure
boats
41%
of
the
cash
Growth
8.3%
50%
inboard
Sales
of
new
boats
$7B
Sales
of
pre-­‐owned
boats
$10B
2009
EU
$13.8B
big
sized
boats
at
$250k
16%
of
the
number
of
units
Growth
9.3%
Sailboats
$3.1B
Growth
10.6%
11%
Share
Price
$72,513
35,000
Units
Inboard
$12.3B
Growth
9.1%
68%
Share
Price
$210,233
76,000
Units
Outboard
$3.1B
Growth
7.1%
16%
Share
Price
$14,506
247,000
Units
Global
New
Sailboats
$3.1B
Growth
10.6%
11%
Share
Price
$72,513
35,000
Units
Market for Sailboats

21. Market for Inboard Craft
$27.8
Billion
354,066
units
2010
–
2015
Growth
8.9%
2009
NA
$17B
1.7
million
boats
67%
of
the
worlds
pleasure
boats
41%
of
the
cash
Growth
8.3%
50%
inboard
Sales
of
new
boats
$7B
Sales
of
pre-­‐owned
boats
$10B
2009
EU
$13.8B
big
sized
boats
at
$250k
16%
of
the
number
of
units
Growth
9.3%
Sailboats
$3.1B
Growth
10.6%
11%
Share
Price
$72,513
35,000
Units
Inboard
$12.3B
Growth
9.1%
68%
Share
Price
$210,233
76,000
Units
Outboard
$3.1B
Growth
7.1%
16%
Share
Price
$14,506
247,000
Units
Global
New
Inboard
$12.3B
Growth
9.1%
68%
Share
Price
$210,233
76,000
Units
2009
NA
$17B
1.7
million
Units
50%
inboard
850,000
Units

22. Customer Segments
Marine
Retailer
DIY
Owner
Yacht
Club
Services

23. Customer Segments
Marine
Retailer
“We
provide
most
or
all
of
the
service
for
90%+
of
our
customers.”
Philip
Osbourne
Vice
President
of
Opera>ons
Naples
Boat
Mart

24. Customer Segments
Yacht
Club
Services
[Keep
it
simple.]
“The
best
ones
that
I’ve
seen
is
you
control,
hit
the
buTon,
get
it
hot,
crank
it
and
you
go
on.”
Milton,
Mechanic
Seapath
Yacht
Club
Wilmington,
NC

25. Project Path Forward
Full Scale Study
Installation
Controls
Panels
Selling Plan
Selling Channels
Retail Experience
Production
Expand Design
Evolution Tree
Multigenerational

26. Questions?