2. Which best describes your current email
marketing situation? (Click the best choice)
I’m currently using email marketing software to
distribute monthly e-newsletters, e-blasts, or
promotions.
I’m not currently using any email in my marketing
plan, but would like to learn how.
3. How is your email marketing working?
(Click the best choice)
It isn’t working.
Not very many people seem to be reading my content and I can’t trace too many new
clients or direct sales to the email marketing that I’m currently sending out.
It’s kind of working.
I’ve had some good response from the people I send my email marketing to, but not
really very many direct clients are coming out of these efforts and I’ve also noticed that
my messages aren’t getting forwarded to referrals and new prospects like I wish they
would.
It’s working great.
I’m very impressed with how my email marketing is currently working for
gaining new clients and creating buzz for my business.
4. If you added email marketing to your
plan, what would you use it for? (Click the best
choice)
Weekly E-Blasts
I want to stay in front of my audience with short, but effective promotions to continue to
drive them to my business, while offering them something of value to read each week.
A Monthly E-Newsletter
I would love to share with my market my insights on a monthly basis and promote new
products and services I’m offering each month as well. I want my clients to see me as a
thought leader in my industry.
A Quarterly Marketing Piece
I want to create a really solid quarterly email marketing piece to let me clients
and market know what we’re doing and how they can become involved.
A One-Time Project
I want to get my feet wet and discover the results of focused email marketing.
5. Why do you think your email marketing
might not be working? (Click the best choice)
Lack of Time.
I simply don’t have enough time to write solid marketing pieces and newsletters while
trying to maintain my current clients and build my business – I need help with this!
Lack of Content.
I’m not sure what my market wants to hear about in an email marketing piece. I know I
need to deliver more to them in terms of content than simply an advertisement about
what I can do for them, but I don’t know what content will work the best.
Lack of Audience.
The subscribers or “opt-in” rates for my email marketing pieces are very low.
This is probably the reason why I’m not getting the results I want. I need to
create pieces that encourage stronger readership. How do I do this?
6. What’s keeping you from better email
marketing success? (Click the best choice)
Lack of Time.
I simply don’t have enough time to write solid marketing pieces and newsletters while
trying to maintain my current clients and build my business – I need help with this!
Lack of Content.
I’m not sure what my market wants to hear about in an email marketing piece. I know I
need to deliver more to them in terms of content than simply an advertisement about
what I can do for them, but I don’t know what content will work the best.
Lack of Audience.
The subscribers or “opt-in” rates for my email marketing pieces are very low.
This is probably the reason why I’m not getting the results I want. I need to
create pieces that encourage stronger readership. How do I do this?
7. CONGRATS! Now how do you take your
efforts to the next level? (Click the best choice)
Increase Your Frequency.
If you’re sending out a successful monthly e-newsletter and have developed a solid
audience for your publication, it might be time to increase your frequency. Whether that
means sending out a new “bite sized” publication weekly in addition to your monthly
offering or exploring other innovative options, keeping your message in front of your
audience on a more frequent basis helps you create more loyal customers that want
what you have to offer.
Expand Your Content.
The more helpful content that you add to each email marketing piece, the more valuable
your publications become. Add more stories, examples, and insights on how your
customers can utilize your product and service in their lives and you’ll optimize your
email marketing like never before. We can partner with you to help capture these stories.
8. Based on your answers, here is our
recommendation on your next step:
Partner with us to improve your email marketing strategy.
It sounds like you’re fully engaged in email marketing, but aren’t getting the results that
you were hoping for. We would love to partner with you and immediately:
•Analyze your current email marketing strategy
•Create a short and long-term mailing game plan
•Identify key topics and content that will drive new results from your market
CLICK HERE to Go Back to newsflashmarketing.com and
select “Get Started TODAY!” tab to choose your plan.
9. Based on your answers, here is our
recommendation on your next step:
Partner with us to take your email strategy to the next level.
It sounds like you’re fully engaged in email marketing and it’s working for you. Now we
can help you expand your efforts for even more reach and market share. We’ll
immediately:
•Identify innovations that you can make in your current email marketing
program to maximize reach
•Create a short and long-term mailing game plan
•Identify key topics and content that will drive new results from your market
CLICK HERE to Go Back to newsflashmarketing.com and
select “Get Started TODAY!” tab to choose your plan.
10. Based on your answers, here is our
recommendation on your next step:
Partner with us to launch your email marketing plan.
You’ve identified a specific email frequency offering that we can provide for you as you
launch your email marketing plan. We’ll immediately:
•Identify the key success factors for your new email marketing plan
•Create a short and long-term mailing game plan
•Identify key topics and content that will drive results from your market
CLICK HERE to Go Back to newsflashmarketing.com and
select “Get Started TODAY!” tab to choose your plan.