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Launching a Secure, Smart and Intelligent Indian-Made Enterprise Meetings Solution
- 2. 01 Key Business Objective 02 Strategy 03 RoadMap 04 Differentiator s Q & A 0201 03 04 09 AGENDA 04 Teaming 05 04 Pricing Plans 06 04 Success Failure Criteria 07 04 Marketing Collateral 08
- 3. Launch a Made In India, Secure, Smart and Intelligent Enterprise Grade Meet From Anywhere Solution Key Assumptions • HuddleMeet.AI is a New Business Initiative of a large Enterprise Product Company • Has Many Loyal Enterprise Customers, Supporting CIO’s (Buyer) • A Few Major Customers (Users : Employees) are not happy with current Options • Concerned about Security and Customizable / Tailoring to fit their needs. • Many are Based out of India and foresee the Current COVID-19 Work From Anywhere Situation Extending to Quarters if not Years • Keen on a Made and Hosted In India Solution
- 4. Interview Early Adopters To Define a Problem Statement Build a POC, Run by Early Adopters Build, Validate MVP Include Basic, Performance with Delighter Features
- 5. 01 02 Virtual Meetings have been more of Bane Than Boon - Insecure, Counter Productive Teams take weeks to setup and get used to the virtual meeting where lot of collaboration is involved Most of the time in meeting goes in Noting and Reviewing Action Items, Tracking Required Attendees and Status updates 03 The Problem Compounds when follow-ups and reminders are needed and there are ongoing recurring Meetings with issues carried forward
- 6. Automated Meeting Notes, . Automated Action Items and Closed Captions Call Recording Keyword Search and Seek No Install Required, Cloud Based Smart Meeting Solution Automates Meeting Tasks through AI Provides Real Time Tracking Information. Enterprise Authentication Integrated to Make Meetings Secure (No Chance of ZoomBombing)
- 7. • Interview Customers who have expressed Concerns with an existing Alternative • Interview Customers who may be having similar Collaboration needs to identify Interest, Alternatives and Most Liked or Disliked Features • Identify Key Problem Areas • Develop a Quick PoC to share with Customers to Validate the Problem Area • Define Opportunity Lost • Build a Prioritized Opportunity Backlog • Delighters (Branding on the Solution, Enterprise Identity Integration, Smart Meeting – Attendance, Notes, Action Items, Insights) • Performance Features (Hosted in Customer Cloud or Public Cloud) • Basic Features / Table Stakes (Content, Video, Voice Meetings, # of participants) • Build Hypothesis to be validated • Identify Key Problem Areas that fit into MVP • Share the MVP with the customers • Validate Assumptions and Hypothesis • Record Learnings • Build a Prototype with Public Cloud Deployment • Launch Key Customer Preview and Trial • Validate Pricing Models and Elasticity • Launch a Multi Tenant Cloud Deployment • Add Key Delighter Features, • Include Meeting Themes • Bundle / Licensing Based on Business Type or Meeting Type (Team Meeting, Project Status, Contact Center) • Meeting based Integration Options • Marketing, Sales and Channel Enablement • Documentation • Public Launch of 1.0 • New Customer Additions, • Addition of Capacities to Current Customers T0 T1 T2 T3 T4 T5
- 8. Web Based Enterprise Collaboration Basics and Performance Features
- 9. Team HuddleMeet.AI 20% 10% 60% 10% These are the Voices of Customer, Primarily Coordinating Customer Interviews and Interactions across Phases from Conception to Post Launch. • Problem Definition, Solution Validation • Revenue Generation Customer Facing ( PM’s, BA’s, Account Managers) The Team is responsible for Initial POC Creation, MVP Creation and putting together Architecture of Building Blocks at a Platform level and Various Categories of Features • Discovery Sprints, • Competitive Analysis • Identify Basic, Performance and Delighter Features • Defining Epic’s for Major Features or Categories • Providing Basic Architectural Building Blocks for Engineering team to detail Features CTO / Architect, Competitive Intelligence • R&D of Technologies, and Feature Building Blocks • Feature Sprints, Delivering Functionalities R&D / Engineering (PO’s, Scrum Teams) • Creating Customer Facing Documentation • Offerings • Supporting Customers as a Frontline Point of Contact Support Teams (Doc, Services, Tech)
- 10. ($0 / Mon / Per Host – 2 parties, max 2 hosts, Trial) ($8 / Mon / Per Host – 5 parties) ($10 / Mon / Per Host – 10 parties) ($15 / Mon / Per Host – 20 parties) ($20 / Months / Host – 50 parties) Intuitive Insightful + Automated �Tracking �Recording Search �Action Items Tracking �Recurring Meeting Search �Offline AI Tracking, Updates Insightful �Attendance �Roles Based Access Control �Notes Intelligent �Speaker Identification �Tracking and Reporting �Voting Options On Demand Brainy Apt+ �Branded Meeting �Enterprise Identity �Only Authorized and Authenticated Users GOAL Apt Most of the stuff that our Competition gives �Web Based �Audio, �Video �Content (Screen share)
- 11. • At least 10 Enterprise Customers Enroll for Preview and Continue through Beta • Increase of 25% Month on Month Preview, Beta Customers • At least 50 Calls Per Enterprise per Month are hosted • Increase of 25% Month on Month Traffic, Average Usage (MAU) • At Least, 10 Enterprise Customers Express Interest • Increase of 25% Month on Month At Launch, Interest • At least 25% of existing customers graduate towards Intuitive Plan • 10% Increase Month on Month Upsell to the Goal
- 12. • Customer Demos , Lab Deployments – At least 100 Customers / Events (online, Offline) • Social Media • Video Demos, Hackathons, Webinars, Events of interest to prospects • Content – LinkedIn Articles, Analyst Reviews, CIO, AV Magazines, YourStory Introduction - Preview, Beta • At least 50 Calls Per Enterprise per Month are hosted • Social Media – Early Adopter CIO Interviews • Industry Analyst Reviews and Ratings - Enterprise and Consumer Forum Presence Growth – Focus on Traffic, Average Usage (MAU) • Sharing of Usage Analytics and Reports – To CIO / Buyer • Providing Insights into Usage, Key Users and • Sharing Best Practices on Motivating Employees to Use Expansion – Recurring Revenue, Continuing Customers • At least 25% of existing customers graduate towards Intuitive Plan • 10% Increase Month on Month Upsell to the Goal