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Financial management chapter 3
• CHAPTER 3 : FINANCIAL STATEMEN ANALYSIS
• After studying this chapter, you should be able to:
• 1. Understand the importance of financial statement analysis
• 2. Discuss the need for comparative analysis.
• 3. Identify the tools of financial statement analysis.
• 4. Explain and apply horizontal analysis.
• 5. Describe and apply vertical analysis.
• 6. Identify and compute ratios used in analyzing a firm’s liquidity,
profitability, and solvency
1
Financial management chapter 3
Current Assets
Cash & Bank
Marketable securities
Accounts Receivables
Notes Receivables
Inventory
Current Liabilities
Accounts Payable
Notes Payable
Short term loans
Non Current Assets
Property , Plant and Equipment
Non current Liabilities
Long term Loans
Bonds
Owner’ Equity
Maximizing
Wealth
Financial Manager
2
Financial management chapter 3
The Importance of the Financial Statements Analysis
departments Needs
Accounting:
how to calculate and
interpret financial ratios
for decision making.
Management:
using financial ratio analysis;
and how the financial
statements affect the value of
the firm.
Marketing:
will affect the firm’s decisions
about levels of inventory, credit
policies, and pricing decisions.
Information systems:
what data are included in
the firm’s financial
statements to design
systems.
3
Financial management chapter 3
The Importance of the Financial Statements Analysis
4
Financial management chapter 3
Basics of Financial Statement Analysis:
Analyzing
financial
statements
involves
evaluating
three
characteristics:
a company’s
liquidity,
profitability,
and
solvency.
5
Financial management chapter 3
Need for Comparative Analysis:
Comparisons can be made on a number
of different bases as follows:.
1. Intracompany basis.
This basis compares an item or financial relationship
within a company in the current year with the same
item or relationship in one or more prior years.
Intracompany comparisons are useful
in detecting changes in financial
relationships and significant trends.
2. Industry averages.
This basis compares an item or financial relationship of a
company with industry averages (or norms) published by
financial ratings organizations
3. Intercompany basis. This
basis compares an item or financial relationship of one company
with the same item or relationship in one or more competing
6
Financial management chapter 3
Tools of Analysis:
Horizontal analysis:
also called trend analysis
evaluates a series of
financial statement data
over a period of time.
Vertical analysis:
evaluates financial statement
data by expressing each item
in a financial statement as a
percent of a base amount.
Ratio analysis:
expresses the relationship among
selected items of financial statement
data.
7
Financial management chapter 3
• Horizontal analysis
• Net Sales (in millions) In relation to base period 2015
• 2017 2016 2015
• $ 19,860 $ 19,903 $ 18,781
• 105.7% 106.0% 100.0% Penney
Company’s net sales in relation to base period
8
Financial management chapter 3
Ratio Analysis:
Ratio analysis
expresses the
relationship
among selected
items of financial
statement data.
A ratio expresses
the mathematical
relationship
between one
quantity and
another.
The relationship is
expressed in
terms of either a
percentage, a
rate, or a simple
proportion.
9
Financial management chapter 3
To discuss ratio :
1. Intracompany comparisons
for two years for Quality
Department Store.
2. Industry average
comparisons based on median
ratios for department stores.
3. Intercompany comparisons
based on J.C. Penney Company
as Quality Department Store’s
principal competitor. 10
Financial management chapter 3
What does the
ratio mean?
The current
ratio is a more
dependable
indicator of
liquidity than
working capital.
The current
ratio is only one
measure of
liquidity.
11
Financial management chapter 3
Liquidity Ratios
Liquidity ratios measure
the short-term ability of
the company to pay its
maturing obligations and
to meet unexpected
needs for cash.
12
Financial management chapter 3
1. Current ratio :
The current ratio is a widely
used measure for evaluating a
company’s liquidity and short-
term debt-paying ability.
1. Current ratio = (Current
assets / Current liabilities) working
capital = ( current assets - current
liabilities
Example : Current ratio =
( 200,000 / 100,000 ) = 2
/ 1 … 2 : 1
It means that for every 1$ that
company has obligation .. The
company has 2 $ to cover “ pay “
13
Financial management chapter 3
working capital
= ( current
assets - current
liabilities )
The current
ratio is a more
dependable
indicator of
liquidity than
working capital.
14
Financial management chapter 3
2. The acid-test
(quick) ratio is
a measure of a
company’s immediate
short-term liquidity.
The acid-test (quick) ratio = (Current
assets – Inventory ) / current liabilities
15
Financial management chapter 3
3. Receivables
turnover
Example page 68
liquidity could be
measured by how quickly
a company can convert
certain assets to cash.
. receivables turnover =
( net credit sales / the
average net receivables ).
16
Financial management chapter 3
Average Collection
Period.
= (365 / receivables
turnover ratio ) =
… days
collection period
less than payment
period.
17
Financial management chapter 3
4. Inventory Turnover:
Inventory turnover measures the number of
times, on average, the inventory is sold during
the period.
Its purpose is to measure the liquidity of the
inventory.
inventory turnover = ( cost
of goods sold / average inventory )
18
Financial management chapter 3
• Days in Inventory.
• days in inventory = 365 / inventory turnover
• For example, Quality’s 2017
inventory turnover of 2.3 times divided into 365 is approximately 159 days. An
average selling time of 159 days is also relatively high compared with the industry
average of 52.1 days (365 7.0) and J.C. Penney’s 104.3 days (365 3.5). Inventory
turnover ratios vary considerably among industries.
For example, grocery store
chains have a turnover of 10 times and an average selling period of 37 days. In
contrast, jewelry stores have an average turnover of 1.3 times and an average
selling period of 281 days
19
Financial management chapter 3
Profitability
Ratios:
measure the income or
operating success of a
company for a given period
of time.
Affects the company’s ability to obtain
debt and equity financing.
It also affects the company’s liquidity
position and the company’s ability to grow.
As a consequence, both
creditors and investors are
interested in evaluating
earning power—
profitability.
Analysts frequently use profitability
as the ultimate test of
management’s operating
effectiveness.
20
Financial management chapter 3
1. Profit Margin:
Profit margin is a measure of
the percentage of each dollar of
sales that results in net income.
= ( net income / net sales ).
21
Financial management chapter 3
• Quality experienced an increase in its profit margin from 2016 to 2017.
Its profit margin is unusually high in comparison with the industry
average of 3.7% and J.C. Penney’s 5.6%. High-volume (high inventory
turnover) enterprises such as grocery stores (Safeway or Kroger) and
discount stores (Kmart or WalMart) generally experience low profit
margins. In contrast, low-volume enterprises such as jewelry stores
(Tiffany & Co.) or airplane manufacturers (Boeing Co.) have high profit
margins.
22
Financial management chapter 3
2.
Asset Turnover:
measures how efficiently a company uses its assets to
generate sales.
= ( net sales / average assets )
The resulting number shows the dollars of sales
produced by each dollar invested in assets.
23
Financial management chapter 3
• Asset turnover shows that in 2017 Quality generated sales of $1.22 for
each dollar it had invested in assets. The ratio changed little from 2016
to 2017. Quality’s asset turnover is below the industry average of 2.14
times and J.C. Penney’s ratio of 1.47 times. Asset turnover ratios vary
considerably among industries. For example, a large utility company
like Consolidated Edison (New York) has a ratio of 0.49 times, and the
large grocery chain Kroger Stores has a ratio of 4.34 times.
24
Financial management chapter 3
3. Return on
Assets:
An overall measure of
profitability is return on assets.
= ( net income / average assets )
25
Financial management chapter 3
4. Return on Common
Stockholders’ Equity.
It measures profitability from the common
stockholders’ viewpoint. This ratio shows how
many dollars of net income the company
earned for each dollar invested by the owners.
= ( net income / average common
stockholders’ equity ) .
26
Financial management chapter 3
• Quality’s rate of return on common stockholders’ equity is high at 29.3%,
considering an industry average of 19.2% and a rate of 23.1% for J.C. Penney.
With Preferred Stock. When
a company has preferred stock, we must deduct preferred dividend requirements
from net income to compute income available to common stockholders. Similarly,
we deduct the par value of preferred stock (or call price, if applicable) from total
stockholders’ equity to determine the amount of common stockholders’ equity
used in this ratio. The ratio then appears as follows.
27
Financial management chapter 3
• Table page 73
• Note that Quality’s rate of return on stockholders’ equity (29.3%) is substantially
higher than its rate of return on assets (15.4%). The reason is that Quality has
made effective use of leverage. Leveraging or trading on the equity at a gain
means that the company has borrowed money at a lower rate of interest than it
is able to earn by using the borrowed money. Leverage enables Quality
Department Store to use money supplied by non owners to increase the return
to the owners. A comparison of the rate of return on total assets with the rate of
interest paid for borrowed money indicates the profitability of trading on the
equity. Quality Department Store earns more on its borrowed funds than it has
to pay in the form of interest. Thus, the return to stockholders exceeds the
return on the assets, due to benefits from the positive leveraging.
28
Financial management chapter 3
5. Earnings Per Share (EPS)
(EPS) is a measure of the net income earned on each share
of common stock.
= ( net income / the number of weighted average common
shares outstanding during the year ) .
A measure of net income earned on a per share basis
provides a useful perspective for determining profitability.
29
Financial management chapter 3
• Note that no industry or J.C. Penney data are presented. Such comparisons are
not meaningful because of the wide variations in the number of shares of
outstanding stock among companies. The only meaningful EPS comparison is an
intracompany trend comparison: Quality’s earnings per share increased 20 cents
per share in 2017. This represents a 26% increase over the 2016 earnings per
share of 77 cents. The terms “earnings per share” and “net income per share”
refer to the amount of net income applicable to each share of common stock.
Therefore, in computing EPS, if there are preferred dividends declared for the
period, we must deduct them from net income to determine income available to
the common stockholders.
30
Financial management chapter 3
6. Price-Earnings Ratio
(P-E) ratio is an oft-quoted
measure of the ratio of the market
price of each share of common
stock to the earnings per share.
The price-earnings (P-E) ratio
reflects investors’ assessments of a
company’s future earnings.
= (market price per share of the stock / earnings per
share ) .
31
Financial management chapter 3
• In 2017 each share of Quality’s stock sold for 12.4 times the amount
that the company earned on each share. Quality’s price-earnings ratio
is lower than the industry average of 17.1 times, but 28% higher than
the ratio of 9.7 times for J.C. Penney. The average price-earnings ratio
for the stocks that constitute the Standard and Poor’s 500 Index (500
largest U.S. firms) in early 2017 was approximately 19.1 times.
32
Financial management chapter 3
7. Payout
Ratio
measures the percentage of earnings
distributed in the form of cash dividends.
= ( cash dividends / net income )
Companies that have high growth rates generally have low
payout ratios because they reinvest most of their net income
into the business.
33
Financial management chapter 3
Solvency Ratios:
measure the ability of a company to survive over a long
period of time.
Long-term creditors and stockholders are particularly
interested in a company’s ability to pay interest as it
comes due and to repay the face value of debt at maturity.
Debt to total assets and times interest earned are two
ratios that provide information about debt-paying ability.
34
Financial management chapter 3
1. Debt to
Total Assets
Ratio
measures the
percentage
of the total
assets that
creditors
provide.
= total debt
(both current
and long-
term
liabilities) /
total assets.
This ratio
indicates the
company’s
degree of
leverage.
It also
provides
some
indication of
the
company’s
ability to
withstand
losses
without
impairing the
interests of
creditors.
The higher
the
percentage of
debt to total
assets, the
greater the
risk that the
company may
be unable to
meet its
maturing
obligations.
35
Financial management chapter 3
• Table page 77
• A ratio of 45.3% means that creditors have provided 45.3% of Quality
Department Store’s total assets. Quality’s 45.3% is above the industry average of
40.1%. It is considerably below the high 62.9% ratio of J.C. Penney. The lower
the ratio, the more equity “buffer” there is available to the creditors. Thus, from
the creditors’ point of view, a low ratio of debt to total assets is usually
desirable. The adequacy of this ratio is often judged in the light of the
company’s earnings. Generally, companies with relatively stable earnings (such
as public utilities) have higher debt to total assets ratios than cyclical companies
with widely fluctuating earnings (such as many high tech companies).
36
Financial management chapter 3
2. Times Interest
Earned
provides an indication
of the company’s
ability to meet
interest payments as
they come due.
= ( income before
interest expense and
income taxes /
interest expense ).
37
Financial management chapter 3
Cautions About Using
Ratio Analysis Before
discussing specific
ratios
1- Ratios with large deviations from the norm only indicate
symptoms of a problem..
2- A single ratio does not generally provide sufficient information
from which to judge the overall performance of the firm.
38
Financial management chapter 3
3- The ratios being compared
should be calculated using
financial statements dated at the
same point in time during the
year..
4- It is
preferable
to use
audited
financial
statements
for ratio
analysis.
39
Financial management chapter 3
•6- Results can be distorted
by inflation, which can
cause the book values of
inventory and depreciable
assets to differ greatly from
their true (replacement)
values.
* 5- The
financial data
being
compared
should have
been
developed in
the same
way. 40

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F.M - Chapter 3.pptx

  • 1. Financial management chapter 3 • CHAPTER 3 : FINANCIAL STATEMEN ANALYSIS • After studying this chapter, you should be able to: • 1. Understand the importance of financial statement analysis • 2. Discuss the need for comparative analysis. • 3. Identify the tools of financial statement analysis. • 4. Explain and apply horizontal analysis. • 5. Describe and apply vertical analysis. • 6. Identify and compute ratios used in analyzing a firm’s liquidity, profitability, and solvency 1
  • 2. Financial management chapter 3 Current Assets Cash & Bank Marketable securities Accounts Receivables Notes Receivables Inventory Current Liabilities Accounts Payable Notes Payable Short term loans Non Current Assets Property , Plant and Equipment Non current Liabilities Long term Loans Bonds Owner’ Equity Maximizing Wealth Financial Manager 2
  • 3. Financial management chapter 3 The Importance of the Financial Statements Analysis departments Needs Accounting: how to calculate and interpret financial ratios for decision making. Management: using financial ratio analysis; and how the financial statements affect the value of the firm. Marketing: will affect the firm’s decisions about levels of inventory, credit policies, and pricing decisions. Information systems: what data are included in the firm’s financial statements to design systems. 3
  • 4. Financial management chapter 3 The Importance of the Financial Statements Analysis 4
  • 5. Financial management chapter 3 Basics of Financial Statement Analysis: Analyzing financial statements involves evaluating three characteristics: a company’s liquidity, profitability, and solvency. 5
  • 6. Financial management chapter 3 Need for Comparative Analysis: Comparisons can be made on a number of different bases as follows:. 1. Intracompany basis. This basis compares an item or financial relationship within a company in the current year with the same item or relationship in one or more prior years. Intracompany comparisons are useful in detecting changes in financial relationships and significant trends. 2. Industry averages. This basis compares an item or financial relationship of a company with industry averages (or norms) published by financial ratings organizations 3. Intercompany basis. This basis compares an item or financial relationship of one company with the same item or relationship in one or more competing 6
  • 7. Financial management chapter 3 Tools of Analysis: Horizontal analysis: also called trend analysis evaluates a series of financial statement data over a period of time. Vertical analysis: evaluates financial statement data by expressing each item in a financial statement as a percent of a base amount. Ratio analysis: expresses the relationship among selected items of financial statement data. 7
  • 8. Financial management chapter 3 • Horizontal analysis • Net Sales (in millions) In relation to base period 2015 • 2017 2016 2015 • $ 19,860 $ 19,903 $ 18,781 • 105.7% 106.0% 100.0% Penney Company’s net sales in relation to base period 8
  • 9. Financial management chapter 3 Ratio Analysis: Ratio analysis expresses the relationship among selected items of financial statement data. A ratio expresses the mathematical relationship between one quantity and another. The relationship is expressed in terms of either a percentage, a rate, or a simple proportion. 9
  • 10. Financial management chapter 3 To discuss ratio : 1. Intracompany comparisons for two years for Quality Department Store. 2. Industry average comparisons based on median ratios for department stores. 3. Intercompany comparisons based on J.C. Penney Company as Quality Department Store’s principal competitor. 10
  • 11. Financial management chapter 3 What does the ratio mean? The current ratio is a more dependable indicator of liquidity than working capital. The current ratio is only one measure of liquidity. 11
  • 12. Financial management chapter 3 Liquidity Ratios Liquidity ratios measure the short-term ability of the company to pay its maturing obligations and to meet unexpected needs for cash. 12
  • 13. Financial management chapter 3 1. Current ratio : The current ratio is a widely used measure for evaluating a company’s liquidity and short- term debt-paying ability. 1. Current ratio = (Current assets / Current liabilities) working capital = ( current assets - current liabilities Example : Current ratio = ( 200,000 / 100,000 ) = 2 / 1 … 2 : 1 It means that for every 1$ that company has obligation .. The company has 2 $ to cover “ pay “ 13
  • 14. Financial management chapter 3 working capital = ( current assets - current liabilities ) The current ratio is a more dependable indicator of liquidity than working capital. 14
  • 15. Financial management chapter 3 2. The acid-test (quick) ratio is a measure of a company’s immediate short-term liquidity. The acid-test (quick) ratio = (Current assets – Inventory ) / current liabilities 15
  • 16. Financial management chapter 3 3. Receivables turnover Example page 68 liquidity could be measured by how quickly a company can convert certain assets to cash. . receivables turnover = ( net credit sales / the average net receivables ). 16
  • 17. Financial management chapter 3 Average Collection Period. = (365 / receivables turnover ratio ) = … days collection period less than payment period. 17
  • 18. Financial management chapter 3 4. Inventory Turnover: Inventory turnover measures the number of times, on average, the inventory is sold during the period. Its purpose is to measure the liquidity of the inventory. inventory turnover = ( cost of goods sold / average inventory ) 18
  • 19. Financial management chapter 3 • Days in Inventory. • days in inventory = 365 / inventory turnover • For example, Quality’s 2017 inventory turnover of 2.3 times divided into 365 is approximately 159 days. An average selling time of 159 days is also relatively high compared with the industry average of 52.1 days (365 7.0) and J.C. Penney’s 104.3 days (365 3.5). Inventory turnover ratios vary considerably among industries. For example, grocery store chains have a turnover of 10 times and an average selling period of 37 days. In contrast, jewelry stores have an average turnover of 1.3 times and an average selling period of 281 days 19
  • 20. Financial management chapter 3 Profitability Ratios: measure the income or operating success of a company for a given period of time. Affects the company’s ability to obtain debt and equity financing. It also affects the company’s liquidity position and the company’s ability to grow. As a consequence, both creditors and investors are interested in evaluating earning power— profitability. Analysts frequently use profitability as the ultimate test of management’s operating effectiveness. 20
  • 21. Financial management chapter 3 1. Profit Margin: Profit margin is a measure of the percentage of each dollar of sales that results in net income. = ( net income / net sales ). 21
  • 22. Financial management chapter 3 • Quality experienced an increase in its profit margin from 2016 to 2017. Its profit margin is unusually high in comparison with the industry average of 3.7% and J.C. Penney’s 5.6%. High-volume (high inventory turnover) enterprises such as grocery stores (Safeway or Kroger) and discount stores (Kmart or WalMart) generally experience low profit margins. In contrast, low-volume enterprises such as jewelry stores (Tiffany & Co.) or airplane manufacturers (Boeing Co.) have high profit margins. 22
  • 23. Financial management chapter 3 2. Asset Turnover: measures how efficiently a company uses its assets to generate sales. = ( net sales / average assets ) The resulting number shows the dollars of sales produced by each dollar invested in assets. 23
  • 24. Financial management chapter 3 • Asset turnover shows that in 2017 Quality generated sales of $1.22 for each dollar it had invested in assets. The ratio changed little from 2016 to 2017. Quality’s asset turnover is below the industry average of 2.14 times and J.C. Penney’s ratio of 1.47 times. Asset turnover ratios vary considerably among industries. For example, a large utility company like Consolidated Edison (New York) has a ratio of 0.49 times, and the large grocery chain Kroger Stores has a ratio of 4.34 times. 24
  • 25. Financial management chapter 3 3. Return on Assets: An overall measure of profitability is return on assets. = ( net income / average assets ) 25
  • 26. Financial management chapter 3 4. Return on Common Stockholders’ Equity. It measures profitability from the common stockholders’ viewpoint. This ratio shows how many dollars of net income the company earned for each dollar invested by the owners. = ( net income / average common stockholders’ equity ) . 26
  • 27. Financial management chapter 3 • Quality’s rate of return on common stockholders’ equity is high at 29.3%, considering an industry average of 19.2% and a rate of 23.1% for J.C. Penney. With Preferred Stock. When a company has preferred stock, we must deduct preferred dividend requirements from net income to compute income available to common stockholders. Similarly, we deduct the par value of preferred stock (or call price, if applicable) from total stockholders’ equity to determine the amount of common stockholders’ equity used in this ratio. The ratio then appears as follows. 27
  • 28. Financial management chapter 3 • Table page 73 • Note that Quality’s rate of return on stockholders’ equity (29.3%) is substantially higher than its rate of return on assets (15.4%). The reason is that Quality has made effective use of leverage. Leveraging or trading on the equity at a gain means that the company has borrowed money at a lower rate of interest than it is able to earn by using the borrowed money. Leverage enables Quality Department Store to use money supplied by non owners to increase the return to the owners. A comparison of the rate of return on total assets with the rate of interest paid for borrowed money indicates the profitability of trading on the equity. Quality Department Store earns more on its borrowed funds than it has to pay in the form of interest. Thus, the return to stockholders exceeds the return on the assets, due to benefits from the positive leveraging. 28
  • 29. Financial management chapter 3 5. Earnings Per Share (EPS) (EPS) is a measure of the net income earned on each share of common stock. = ( net income / the number of weighted average common shares outstanding during the year ) . A measure of net income earned on a per share basis provides a useful perspective for determining profitability. 29
  • 30. Financial management chapter 3 • Note that no industry or J.C. Penney data are presented. Such comparisons are not meaningful because of the wide variations in the number of shares of outstanding stock among companies. The only meaningful EPS comparison is an intracompany trend comparison: Quality’s earnings per share increased 20 cents per share in 2017. This represents a 26% increase over the 2016 earnings per share of 77 cents. The terms “earnings per share” and “net income per share” refer to the amount of net income applicable to each share of common stock. Therefore, in computing EPS, if there are preferred dividends declared for the period, we must deduct them from net income to determine income available to the common stockholders. 30
  • 31. Financial management chapter 3 6. Price-Earnings Ratio (P-E) ratio is an oft-quoted measure of the ratio of the market price of each share of common stock to the earnings per share. The price-earnings (P-E) ratio reflects investors’ assessments of a company’s future earnings. = (market price per share of the stock / earnings per share ) . 31
  • 32. Financial management chapter 3 • In 2017 each share of Quality’s stock sold for 12.4 times the amount that the company earned on each share. Quality’s price-earnings ratio is lower than the industry average of 17.1 times, but 28% higher than the ratio of 9.7 times for J.C. Penney. The average price-earnings ratio for the stocks that constitute the Standard and Poor’s 500 Index (500 largest U.S. firms) in early 2017 was approximately 19.1 times. 32
  • 33. Financial management chapter 3 7. Payout Ratio measures the percentage of earnings distributed in the form of cash dividends. = ( cash dividends / net income ) Companies that have high growth rates generally have low payout ratios because they reinvest most of their net income into the business. 33
  • 34. Financial management chapter 3 Solvency Ratios: measure the ability of a company to survive over a long period of time. Long-term creditors and stockholders are particularly interested in a company’s ability to pay interest as it comes due and to repay the face value of debt at maturity. Debt to total assets and times interest earned are two ratios that provide information about debt-paying ability. 34
  • 35. Financial management chapter 3 1. Debt to Total Assets Ratio measures the percentage of the total assets that creditors provide. = total debt (both current and long- term liabilities) / total assets. This ratio indicates the company’s degree of leverage. It also provides some indication of the company’s ability to withstand losses without impairing the interests of creditors. The higher the percentage of debt to total assets, the greater the risk that the company may be unable to meet its maturing obligations. 35
  • 36. Financial management chapter 3 • Table page 77 • A ratio of 45.3% means that creditors have provided 45.3% of Quality Department Store’s total assets. Quality’s 45.3% is above the industry average of 40.1%. It is considerably below the high 62.9% ratio of J.C. Penney. The lower the ratio, the more equity “buffer” there is available to the creditors. Thus, from the creditors’ point of view, a low ratio of debt to total assets is usually desirable. The adequacy of this ratio is often judged in the light of the company’s earnings. Generally, companies with relatively stable earnings (such as public utilities) have higher debt to total assets ratios than cyclical companies with widely fluctuating earnings (such as many high tech companies). 36
  • 37. Financial management chapter 3 2. Times Interest Earned provides an indication of the company’s ability to meet interest payments as they come due. = ( income before interest expense and income taxes / interest expense ). 37
  • 38. Financial management chapter 3 Cautions About Using Ratio Analysis Before discussing specific ratios 1- Ratios with large deviations from the norm only indicate symptoms of a problem.. 2- A single ratio does not generally provide sufficient information from which to judge the overall performance of the firm. 38
  • 39. Financial management chapter 3 3- The ratios being compared should be calculated using financial statements dated at the same point in time during the year.. 4- It is preferable to use audited financial statements for ratio analysis. 39
  • 40. Financial management chapter 3 •6- Results can be distorted by inflation, which can cause the book values of inventory and depreciable assets to differ greatly from their true (replacement) values. * 5- The financial data being compared should have been developed in the same way. 40