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“Oh Snaps!” Breakdown
Radio PSA
• Distributed to 90.5 The Kat and passed on to 101.7 KSAM
Press Release
• Distributed to Huntsville Item, The Houstonian,Houston Community Theatre, Today@Sam via email
• Story written by Today@Sam on March 28, 2014
Blurb
• Sent to Huntsville Item
• Ran in ‘Best Bets’ section for over 3 weeks
Email Blast
• Distributed to COFAMC Students,Faculty & Staff
• Emails of interest sent to Holland Behn, project coordinator
COFAMC Monthly e-Newsletter
- Contained “Oh Snaps” blurb with information
- Included in COFAMC March e-Newsletter
• Distributed to all COFAMC Students,Faculty & Staff
Flyers
• Created, approved and distributed throughout campus on bulletin boards
Promo table
• Set up on Wednesday,March 26, 2014 from 10 a.m. to 1 p.m. outside Lowman Student Center
• Distributed “Oh Snaps!” handbills to students and discussed event with passersby
• Handbills passed out on Tuesday-Wednesday,April 1-2, from 10:30-11:30 a.m. on day of event
Social Media
• Info & flyer posted numerous times on Instagram, Facebook and Twitter
• “Oh Snaps!” event created on Facebook
• Shared by COFAMC, PRSSA, GCJD, NBS@SHSU Facebook Pages
• Event featured on feest.com and hangtime.com
In-Class Announcements
• Committee members stood up in front of classes to promote “Oh Snaps!”
Sammy the Bearkat
• Passed out flyers on Wednesday,April 2 from 10:45 a.m. to 11:30 a.m. around campus
Signs
• Posters placed outside Dan Rather Comm. Bldg. railings before event
Request Letter sent to President Dana Gibson; Email sent to Dean Ronald Shields, COFAMC
Reminder email sent to inquirers before event on Apr. 1, 2014.
Special guest participants at event: Dean of Students John Yarabeck, Communications Professor Patricia
Capps, Music Professor Denise Eaton, COFAMC Marketing Coordinator’s husband Tony Binetti
Post-event outreach: ‘Thank you’ cards/ emails to be sent to those who helped, participated and/or donated
Money spent: $0; Moneyearned: $521.21
Committee Members: Holland Behn, Logan Hickle, Courtney Nieto, Alessia Mach, Misti Jones

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Oh Snaps promo details

  • 1. “Oh Snaps!” Breakdown Radio PSA • Distributed to 90.5 The Kat and passed on to 101.7 KSAM Press Release • Distributed to Huntsville Item, The Houstonian,Houston Community Theatre, Today@Sam via email • Story written by Today@Sam on March 28, 2014 Blurb • Sent to Huntsville Item • Ran in ‘Best Bets’ section for over 3 weeks Email Blast • Distributed to COFAMC Students,Faculty & Staff • Emails of interest sent to Holland Behn, project coordinator COFAMC Monthly e-Newsletter - Contained “Oh Snaps” blurb with information - Included in COFAMC March e-Newsletter • Distributed to all COFAMC Students,Faculty & Staff Flyers • Created, approved and distributed throughout campus on bulletin boards Promo table • Set up on Wednesday,March 26, 2014 from 10 a.m. to 1 p.m. outside Lowman Student Center • Distributed “Oh Snaps!” handbills to students and discussed event with passersby • Handbills passed out on Tuesday-Wednesday,April 1-2, from 10:30-11:30 a.m. on day of event Social Media • Info & flyer posted numerous times on Instagram, Facebook and Twitter • “Oh Snaps!” event created on Facebook • Shared by COFAMC, PRSSA, GCJD, NBS@SHSU Facebook Pages • Event featured on feest.com and hangtime.com
  • 2. In-Class Announcements • Committee members stood up in front of classes to promote “Oh Snaps!” Sammy the Bearkat • Passed out flyers on Wednesday,April 2 from 10:45 a.m. to 11:30 a.m. around campus Signs • Posters placed outside Dan Rather Comm. Bldg. railings before event Request Letter sent to President Dana Gibson; Email sent to Dean Ronald Shields, COFAMC Reminder email sent to inquirers before event on Apr. 1, 2014. Special guest participants at event: Dean of Students John Yarabeck, Communications Professor Patricia Capps, Music Professor Denise Eaton, COFAMC Marketing Coordinator’s husband Tony Binetti Post-event outreach: ‘Thank you’ cards/ emails to be sent to those who helped, participated and/or donated Money spent: $0; Moneyearned: $521.21 Committee Members: Holland Behn, Logan Hickle, Courtney Nieto, Alessia Mach, Misti Jones