ConnectWise IT Nation Connect 2018 - PitchIT Competition - Refactr Cloud + Security Architect Platform
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Our pitch that won the inaugural PitchIT event at IT Nation Connect 2018.
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ConnectWise IT Nation Connect 2018 - PitchIT Competition - Refactr Cloud + Security Architect Platform
- 1. Cloud + Security Architect Platform
- 2. History of IT Automation 1990 2000 20182009 Network Scripting RMM DevOps Today 2006 Public Cloud Many IT providers are stuck here... While developers are driving change
- 3. $100+ billion opportunity in cloud service revenue by 2021 3.5M unfilled jobs in cloud + security by 2021 2018 Gartner Research Worldwide Public Cloud Service Revenue Forecast https://cybersecurityventures.com/jobs/ The Opportunity The Problem
- 4. Why Isn’t the Channel Seizing This Opportunity? DevOps Engineer Cloud Security Architect $50k - $200k+ Project Cost Ongoing Maintenance TBD Enterprise Software $20+ per Node / Month
- 5. Future Growth Requires Automation
- 6. Refactr Cloud + Security Architect Platform (CSAP) 1. Create a marketplace of pre-built solution blueprints 1. Provide an all-in-one, visual platform for orchestrating those solutions 2. Security configuration enforcement and remediation How we solve the problem:
- 7. Funds Usage ● Go-To-Market ● Go-To-Market ● Build solution provider blueprints ● Go-To-Market ● Build solution provider blueprints ● Build blueprints chosen by community ● Community website ● Open Source solutions $100K$50K$25K
- 8. Successful Outcomes ● Cloud + Security Architect Platform already launched ● Go-to-market strategy ○ Work closely with key industry partners ○ Add community-requested products and services to the marketplace ● Achieve $21,000+ MRR = ~50 new partners in 90 days
- 9. Questions
Editor's Notes
- Hello, I am Michael Fraser Co-Founder and CEO at Refactr. Thanks for the opportunity to pitch today. Refactr is a born in the cloud software company focused on connecting everything-as-a-service through secure cloud orchestration, automation, and integration. At Refactr we created the Cloud + Security Architect Platform to help service providers take control of the cloud, and create repeatable, standardized solutions. This platform was created from first-hand experience in the channel for the past 10+ years as a long-term partner of ConnectWise with a focus on cloud and cybersecurity. I discovered lack of automation was holding people back from adopting the public cloud in the service provider world.
- IT automation started over 30 years ago with network scripting. In 2000, we saw the entry of RMM into the IT industry, which started rise of the recurring revenue model, which has currently stalled. We are sitting at a point where the as-a-Service model will be the life or death of service providers. Many IT service providers are stuck in the past Developers are driving the change of the industry.
- Currently the channel faces a dilemma: There is over a hundred-billion-dollar opportunity over the next several years in cloud services growth. In the same timeframe, there will be a cloud and cybersecurity talent shortage with over 3.5 million unfilled positions. So the question we have to ask is, why are service providers not jumping at this opportunity?
- The talent required to approach this opportunity either doesn't exist or costs too much. Enterprise automation software is a luxury only large enterprises can afford. Ongoing maintenance is an additional, unpredictable cost. The bottom line is it is too costly for most service providers to build a modern platform to deliver secure cloud solutions.
- Future growth requires automation. We can look at the transportation or manufacturing industries as examples. Both of these industries adopted automation to stay relevant long term and maintain their competitive edge. Every industry that becomes automated flourishes. This is especially true for the channel. A great example of this is RMM, which revolutionized the industry by enabling service providers to capitalize on the recurring revenue model. The industry is now moving toward an Everything-as-Service business model, where automation is required to scale and adapt to future growth opportunity. Unfortunately, we're not at that future state yet, because there hasn't been a tool to drive automation for the Everything-as-a-Service business model effectively.
- With these funds, at $25k we will execute a successful go-to-market plan, using our existing platform. The go-to-market plan is to enhance and execute on the customer journey and our sales strategy. Adding on top of the go-to-market plan, for 50k, we will develop a feedback loop with our key partners that will focus on enhancements to increase product adoption, as well as build solution provider blueprints. With 100k, we will include everything at 50k, and will also start a community program for partner-nominated solution blueprints that we will open source.
- To start, we have already launched our CSAP platform We need to execute our go-to-market plan, create popular solution partners blueprints as well as build out key partner nominated solution blueprints. Additionally, we project to reach $21,000 in MMR over the next 90 days by adding around 50 new partners. With your help we will guide this industry into 2018 and beyond.