Insurance Company Limited was formed in 1949 as PICC and provides various insurance products including life, health, savings, investment, and child plans. It has over 97,000 outlets in China and holds $129 billion in market value as the second largest insurer. The company engages in corporate social responsibility activities and has strengths in its size, brand recognition, and state ownership, but weaknesses in investment market volatility and complex structure, along with opportunities to expand into new insurance areas and distribution channels.
2. G e n e r a l M a p
C o m p a n y O v e r v i e w
P r o d u c t s
B u s i n e s s S u p p o r t
C o r p o r a t e S o c i a l
R e s p o n s i b i l i t y
F a c i l i t i e s
I n t e r n a l c o n t r o l & R i s k
M a n a g e m e n t
G l o b a l F o o t p r i n t
S W O T A n a l y s i s
4. Wonderful Life
Life insurance series
Health Life
Medical and Critical illness
plan
Colourful Life
Savings and Investment plan
Brilliant Life
Child saving plan
Products
A
B
C
D
5. 01
China Life
Yearly Reward Insurance Plan
02
China Life
Wealth Grower Guaranteed Annuity Plan
03
China Life
Prosperous Life Insurance
04
China Life
Rich Life Annuity Insurance Plan
W o n d e r f u l
L i f e
05
China Life
Plentiful Life Insurance Plan
6. 01
China Life
Critical illness guardian insurance
02
China Life
Master care Insurance Plan
03
China Life
Hospital Life Insurance Plan
04
China Life
Health Guard Insurance Plan
H e a l t h
L i f e
7. 01
China Life
8 Years Saver Endowment Plan
02
China Life
Golden Saver Insurance Plan
03
China Life
Golden Age Retirement Plan
04
China Life
Splendid 16 Annuity Plan
C o l o u r f u l
L i f e
8. 01
China Life
Fairview Education Savings Plan
02
China Life
Success Life Insurance Plan
03
China Life
Life long Attention Insurance Plan
04
China Life
Brighter Life Insurance plan
B r i l l i a n t
L i f e
9. B u s i n e s s
S a l e s
C u s t o m e r
F o r u m
T e l e p h o n e
C e n t r e
T r a i n i n g
F a c i l i t y
Business Support
11. Internal Control &
Risk Management
System
Follow Corporate
Government Structure
Check & Balance Mechanism Between
Directors & Supervisor
Undergo Supervision & Investigation
Work
Audit Department
Supervision
Monitor & control Financials by Audit &
Management Department
12. China Life have
97,000 outlet all
over the country.
$102 m illion
Lif e, A nnuity
& Health
Ins uranc e
Polic y
Sec ond larges t m ark et
insurer holding $12 9
Billion m ark et v alue
Run als o in
Mac au,
Hong Kong,
Singapore.
13. Accidental and
emergency
insurance for
Chinese in Israel
Insurance
compensation for
fire victim of
damp explosion in
5.85 mil RMB
personal & 1 mil
RMB accidental
insurance is given
China life and
employees
donated 6
crore RMB to
Founded
“China life
charity
foundation”
Corporate Social
Responsibility
14. STRENGTH
‡ One of the world’s largest Insurance company.
‡ They hold 1/3 of the total life insurance
premium of China.
‡ Huge amount of market value make them a well
known brand.
‡ 70% state owned company brings a great
support.
15. WEAKNESS
‡ Dismissal of investment market cause
obstacle in profitability.
‡ Large & complex organization structure.
16. OPPORTUNITY
‡ Focusing other insurances along with
Life insurance.
‡ Developing the sector of accident &
health insurance.
‡ Distribution channel development.
17. THREAT
‡ Low interest rate and unstable financial
market.
‡ Market share is falling continuously.
‡ Mentionable competition from banks.