2. Customers Use It On What?
Glass windows
Glass on games
Sky tubes
3. What Customers Like
Repels fingerprints (anti-static)
Repels dust (anti-static)
Polishes
Nice smell
Doesn’t run
Not a hard-core cleaner
4. What Customers Have Said
Bob (technical manager of a Chuck E. Cheese in CA)
Benny (employee, CA)
Heather (technical manager, CT)
Brittany (technical manager, GA)
5. What Customers Dislike
Shipping costs (Chuck E. Cheese Corporate is telling
their stores to no longer purchase Wipe Out due to
shipping expenses. Instead, stores are told to use
Pledge and/or Windex. However, a few stores
continue to buy from us.)
No disinfectant
6. Advertising Issues
No one knows it’s an anti-static (labeling?)
Not easy to hold and spray (product dynamics)
7. Chuck E. Cheese Options
Get each store’s UPS account # and ship with that.
See if corporate will stock in central warehouse and
ship to stores
Make a deal with corporate, show them the price
differences, Etc.
Tell/Show them the benefits: less expensive, less time,
less hassle, and anti-stat, polish, and cleaner in one.
8. Product Packaging
M. Jacob and Sons Livonia MI
Contact: Carol cobrien@mjspackaging.com looking
into PVC 32 ounce trigger sprayer
American Jetway Corp. Wayne MI
Contact: Lisa Garner
9. Retail Options
Wal-Mart Local Supplier Program
Contact store manager and propose the product and
potentially give presentation
Meijer
Email meijervendor@meijer.com with a detailed
description of the product
Busch’s
Contact corporate office in Ann Arbor by phone or email
Country Market and Polly’s Market
Contact individual stores by email or phone
10. Retail Options
Hillers
Contact corporate by phone (248) 355-2122 or email
Kmart (also connected to Sears)
Sell through Sears Marketplace:
http://www.searsholdings.com/business/supplier/instructio
ns.htm
Kroger
Become a supplier through vendor/supplier agreement,
consumer product safety improvement act (CPSIA), meeting
packaging requirements, etc.
http://www.thekrogerco.com/b2b/becomesupplier.htm
11. Sears Marketplace
Choose a selling option
1) Sell on Sears
They sell, relay the order to you, you ship to the customer.
Invoice Sears. Sears pays to your bank account. ($39.99 monthly
fee plus commission)
2) Sell Through Sears
Ship inventory you want sold online to one of Sears’ warehouses.
Once it arrives, they inventory it, store it, and fulfill any orders
via their distribution system. They will pay you (minus a
commission fee) via a direct deposit into a bank account. There is
a monthly fee of $39.99 and storage fees start at $0.45/cu.
3) Advertise on Sears
Sears directs customers to your site, you ship to customer. 15-90
cents per click!
Create an account
Sell your products at marketplace
12. Retail Options
Country Market and Polly’s Country Market
(10 stores in Michigan)
Busch’s (15 stores in Michigan)
Meijer (102 stores in Michigan, 18 in Illinois, 28 in
Indiana, 41 in Ohio, 9 in Kentucky)
Hillers (7 stores in MI) “Together, we will rebuild our
economy. Hiller’s is dedicated to working with local
business owners and our devoted shoppers to turn
things around in Michigan!” (they have a Hometown
First Program-spend $100 at Hillers and get a coupon
card to use at other local businesses)
13. Retail Options
Kmart
10 locations within 50 miles of Dexter. Also has an
online grocery store (mygofer.com)
Kroger
50 locations in MI (Gave $461,450 to politics in 2010, 52%
Republican)
Plenty of independently owned grocery stores and
convenience stores.
http://www.manta.com/mb_45_B619B05K_23/conveni
ence_stores/michigan
14. Permits/Licenses
Could not find any information on permits/licenses
required.
Seems to be dependent on store/company
Possibly MI state requirements
May be a good idea to have a UPC, brand protection, and
EPA or USDA approval
