Jonathan Marsh from Google presenting on mobile

1. Google Confidential and Proprietary
Mobile @ mediasocial
Jonathan Marsh

2. Google Confidential and Proprietary

3. Google Confidential and Proprietary

4. Google Confidential and Proprietary

5. Google Confidential and Proprietary

6. Google Confidential and Proprietary

7. Google Confidential and Proprietary
Be Present

8. Google Confidential and Proprietary
Be Present

9. Google Confidential and Proprietary
On a laptop
North Sydney
Friday 11:14 am
Be Relevant
hyundai ix35

10. Google Confidential and Proprietary
On a smartphone
Sydney CBD
Saturday 8:30am
hyundai ix35
Be Relevant

11. Google Confidential and Proprietary
Online conversions
Phone sales & leads
In-store traffic & sales
Cross - device sales
‘Micro - conversions’
= FVOM
(Full Value of Mobile)
Be Optimised

12. Google Confidential and Proprietary
Keep up with your customer - try a mobile only day
Think Google site - for insight
How are you being present, relevant and optimised?