Data Mining | How Organizations use Data Mining Techniques | Steps of Data Mining | Advantages and Disadvantages of Data Mining | Recommendation and Conclusion Email : fahimbd329@gmail.com LinkedIn : https://www.linkedin.com/in/md-wasiful-alam-fahim-709a84167/

1. DATA
MINING

2. What is Data Mining……
Data Mining is the process of
examining and Analyzing Large Pre-
existing Data in order to generate
new information. This technique
utilizes specific algorithms, statistical
analysis, artificial intelligence &
database systems.

4. Uses of Data Mining……
• Health Care
• CRM(Customer Relationship Management)
• Fraud Detection
• Research Analysis
• Manufacturing Engineering
• Corporate Surveillance
• Financial Banking
• Customer Segmentation

5. Steps of Data Mining
Interpreting
and
Reporting
Identifying
Key Values
Extracting
Relevant
Information
Picking
Data
Identifying
Source
Information

6. Data Mining Example…..

7. Use of Data Mining Techniques by SAMSUNG
• Collects Data from all Regions
• Accumulates Data
Initially Collects
Data
• Sales Data
• Price Data
• Highest & Lowest sold phones in different regions
Picks Up Data for
Analysis
• Prepares Graphs, Charts etc.
• Writes Report on basis on that analysis
Analyzes the Data
• Rechecks and interprets Data before handing over
Top Management
Interpreting &
Reporting

8. How Data Mining reports are used……..
Top Management of SAMSUNG Uses the Data Mining
Reports :
 To Make its upcoming mobiles according to
customer choice
 Supply Mobiles According to region of high & low
demand
 Top management uses for making important
Strategic decisions and Tactics

9. Advantages of Using Data Mining:
 Data can be quickly available
 Helps to Analyze Data quickly
 Helps Business in Marketing & Sales
 Helps Business to make important Financial Decisions

10. Disadvantages of Data Mining
• Costly
• Inaccuracy of Data
• Privacy Issues
• Security Issues
• Misuse of Information

11. Recommendation
• Information Accuracy should be maintained
• Stable Internet Connection
• Using Proper Data Mining software
• Improving Data Security
• Prevention of Data Hacking & Information Leakage

12. Conclusion
• Data Mining brings a lot of benefits
to Business, Governments,
Healthcare, Society and as well as
Individual
• However the Privacy, Security and
Misuse of Information should be
prevented

13. Thank
You