McLane Swanhart's resume highlights his experience in public relations, marketing, event planning, and graphic design. He has held internships promoting events and assisting with public relations. His education includes a Bachelor's degree in Business Communication from Stevenson University with a minor in Visual Communication Design.
2. PROFESSIONAL WORK EXPERIENCE:
Freelance: McLane Communications, May 2016 - Present
Mt. Airy, MD
• Create a brand identity that showcases my skills in a creative and inviting style
• Collaborate with clients to meet their business and personal public relations,
design, and social media needs
Public Relations Intern: Edie Brown & Associates, Jan - May 2016
Timonium, MD
• Promoted Feld Entertainment events to media personnel through
Constant Contact and other social media platforms
• Assisted with early morning radio and TV public relations, opening night media
parties, and effective delivery of promotional materials
Student Assistant: Student Engagement Office, July 2015- May 2016
Stevenson University, Owings Mills, MD
• Created flyers and planned events for student groups
• Assisted with the recognizing and rewarding students and student employees
for their hard work on campus
Assistant Manager: DRD Pool Management, Aug 2010 - Sept 2015
Locations: West Howard Swim Club, Mount Airy, MD
Hampton Inn, Owings Mills, MD
• Licensed Pool Operator, CPR Certified, and Certified by Star Guard
• Ensured safety of up to 200+ patrons and managed staff
Promotions and Special Events Intern: Art With A Heart, Sept - Dec 2014
Baltimore, MD
• Promoted events and workshops through written and verbal communication
• Fundraiser, product design, and store display
SERVICE AND LEADERSHIP:
NCAA Cross Country and Track and Field Athlete, Aug 2012 - May 2016
Women’s Team Captain
• Student Athlete for 10 competitive seasons
National Residence Hall Honorary, April 2014 - May 2016
Service and Leadership Co-Chair
• Planned the Stevenson Leadership Day
• Organized on campus and off campus service projects
Student Government Association, Aug 2014 - May 2016
Junior Class Council
Senior Class Council
Lambda Pi Eta, Aug 2015 - May 2016
Public Relations Officer
Honor Society of the National Communication Association
Advanced Event Planning, ECA Convention, Jan - May 2016
Logistics Chair
• Coordinated schedule for Stevenson University students
Relay For Life, Stevenson University, April 2014, April 15, April 16
Team Captain
• BizComm’s for the Cure: Second Highest Fundraising Team
Mission: I’m Home, Alternative Spring Break, March 2015 - May 2016
Student Leader
• Helped with the rebuilding efforts in New Orleans, LA
• Designed trip shirts and planned trip logistics
McLane Swanhart
16728 Frederick Road
Mount Airy, Maryland 21771
mswanhart@outlook.com
443.974.4832
SKILLS AND COURSEWORK:
School Newspaper “The Villager” Staff Writer
Advanced Microsoft Office Applications
Adobe Creative Suite 6 Applications
Written and Oral Communication
Marketing and Management Communications
Social Media
Principles and Practices of Public Relations
Interpersonal Communications
Public Speaking
Photography
Advertising
Event Planning
EDUCATION:
Stevenson University, May 2016
Stevenson, MD
Bachelor of Science in Business Communication
Minor: Visual Communication Design
HONORS:
Who’s Who Among Students
ECA Convention Undergraduate Scholar
Lambda Pi Eta
National Residence Hall Honorary
MAC Academic Honor Roll
USTFCCCAAll-Academic
Dean’s List
RESUME
3. IN CLASS EXAMPLES
Prompt: Create a week-long event for BOPA to honor
Baltimore and a Press Kit
EVENTS FOR
2016
The Baltimore Office of Promotion
& The Arts produces high-quality
special events and festivals that
stimulate communities economically,
artistically and culturally.
OUR MISSION
BOPA is an organization that strives to
make Baltimore a creative and vibrant
city. They reach their goal through
events, programming, promotions,
and partnerships. Producing quality
events and festivals is a key component
to achieve their mission. They do this
through arts programs that stimulate
communities economically, artistically,
and culturally. With a history as rich and
diverse as Baltimore’s BOPA celebrates
the heritage by promoting literary,
performing and visual arts, and through
local artists. BOPA maintains culture and
historic attractions to generate a positive
local, national, and international appeal.
TY
anization
more Fund
Program, Free
formative
rhood Grant
s Workshops
Grants BOPA
ts, established
community
sociations, and
t programs in
ity beautiful.
local non-
s in their up-
more. Some
Catch A Lift
ns, Beans and
dation, and
A special
nizations
ether in a
For inquires’ about taking part in these
events please contact:
Lanie Swanhart, PR Director.
lswanhart@bopa.com
410-752-8632 ext.427
Questions can be sent to info@bopa.com
JANUARY
January starts Bromo
Seltzer Arts Tower open
houses. Here artists will
allow visitors to tour
through their studios.
Open houses will happen
every Saturday from 11am
to 4pm with a fee of $5.
FEBRUARY
February will hold
the grand opening
of the new Francis
Scott Key Museum.
MARCH
March 28- April 3
will be Light City.
This festival of
light, music and
innovation will fill
the Inner Harbor
and surrounding
areas.
APRIL
April starts Baltimore’s Farmers’ Market
& Bazaar. Maryland’s largest producer
market will open every Sunday morning
at 7am. Located at the corner of
Holliday and Saratoga Streets. This
event lasts till December 18.
MAY
May 30, Memorial Day Sailing Show. This
event will showcase famous Maryland
ships, a sailboat race, and cruises through
the harbor.
JUNE
June 14 is the Flag Day
Festival. Come enjoy a
parade and many
activities throughout the
Inner Harbor.
JULY
July 3-9 will be the first annual Festival
of Baltimore a Week of Celebration.
This weeklong event will showcase all
the great things Baltimore has to offer.
AUGUST
August 15-17 is the annually Artscape. This
event features fine arts, performing arts, and
local food. Exhibits will be showcased indoors
and outdoors, including live concerts.
SEPEMBER
September 23-25 is the Baltimore Book Fes-
tival. The festival will showcase celebrity and
local authors. Children’s activities, readings,
workshops, and live music are just a few com-
ponents this event has to offer.
OCTOBER
October 17 is the Baltimore Running
Festival. Maryland’s premier marathon
and other festivities for runners of all
ages will be available all day.
NOVEMBER
November 24, Thanksgiving Charity
Football Tournament.
DECEMBER
December 31 come
out for a New Year’s
Eve Spectacular
presented by Ports
America Chesapeake.
This event will take
place in the Inner
Harbor and start
at 9pm.
EVENTS FOR
2016
The Baltimore Office of Promotion
& The Arts produces high-quality
special events and festivals that
stimulate communities economically,
artistically and culturally.
OUR MISSION
BOPA is an organization that strives to
make Baltimore a creative and vibrant
city. They reach their goal through
events, programming, promotions,
and partnerships. Producing quality
events and festivals is a key component
to achieve their mission. They do this
through arts programs that stimulate
communities economically, artistically,
and culturally. With a history as rich and
diverse as Baltimore’s BOPA celebrates
the heritage by promoting literary,
performing and visual arts, and through
local artists. BOPA maintains culture and
historic attractions to generate a positive
local, national, and international appeal.
COMMUNITY
BOPA as a non-profit organization
manages “Creative Baltimore Fund
Grants, Baltimore Mural Program, Free
Fall Baltimore, PNC Transformative
Art Prize, MECU Neighborhood Grant
Program and Bright StArts Workshops
For Children.” With these Grants BOPA
helps local individual artists, established
non-profit organizations, community
groups, neighborhood associations, and
more in efforts to grow art programs in
Baltimore and make the city beautiful.
BOPA has partnered with local non-
profits for different events in their up-
coming Festivals in Baltimore. Some
of out partners consist of Catch A Lift
Foundation, local musicians, Beans and
Bread, Torrey Smith Foundation, and
more great organizations. A special
thing happens when organizations
collaborate and work together in a
common goal.
For inquires’ about taking part in these
events please contact:
Lanie Swanhart, PR Director.
lswanhart@bopa.com
410-752-8632 ext.427
Questions can be sent to info@bopa.com
JANUARY
January starts Bromo
Seltzer Arts Tower open
houses. Here artists will
allow visitors to tour
through their studios.
Open houses will happen
every Saturday from 11am
to 4pm with a fee of $5.
FEBRUARY
February will hold
the grand opening
of the new Francis
Scott Key Museum.
MARCH
March 28- April 3
will be Light City.
This festival of
light, music and
innovation will fill
the Inner Harbor
and surrounding
areas.
APRIL
April starts Baltimore’s Farmers’ Market
& Bazaar. Maryland’s largest producer
market will open every Sunday morning
at 7am. Located at the corner of
Holliday and Saratoga Streets. This
event lasts till December 18.
MAY
May 30, Memorial Day Sailing Show. This
event will showcase famous Maryland
ships, a sailboat race, and cruises through
the harbor.
JUNE
June 14 is the Flag Day
Festival. Come enjoy a
parade and many
activities throughout the
Inner Harbor.
JULY
July 3-9 will be the first annual Festival
of Baltimore a Week of Celebration.
This weeklong event will showcase all
the great things Baltimore has to offer.
AUGUST
August 15-17 is the annually Artscape. This
event features fine arts, performing arts, and
local food. Exhibits will be showcased indoors
and outdoors, including live concerts.
SEPEMBER
September 23-25 is the Baltimore Book Fes-
tival. The festival will showcase celebrity and
local authors. Children’s activities, readings,
workshops, and live music are just a few com-
ponents this event has to offer.
OCTOBER
October 17 is the Baltimore Running
Festival. Maryland’s premier marathon
and other festivities for runners of all
ages will be available all day.
NOVEMBER
November 24, Thanksgiving Charity
Football Tournament.
DECEMBER
December 31 come
out for a New Year’s
Eve Spectacular
presented by Ports
America Chesapeake.
This event will take
place in the Inner
Harbor and start
at 9pm.
EVE
The Baltim
& The Ar
special e
stimulate c
artist
OUR MISSION
BOPA is an organization that strives to
make Baltimore a creative and vibrant
city. They reach their goal through
events, programming, promotions,
and partnerships. Producing quality
events and festivals is a key component
to achieve their mission. They do this
through arts programs that stimulate
communities economically, artistically,
and culturally. With a history as rich and
diverse as Baltimore’s BOPA celebrates
the heritage by promoting literary,
performing and visual arts, and through
local artists. BOPA maintains culture and
historic attractions to generate a positive
local, national, and international appeal.
COMMUNITY
BOPA as a non-profit organization
manages “Creative Baltimore Fund
Grants, Baltimore Mural Program, Free
Fall Baltimore, PNC Transformative
Art Prize, MECU Neighborhood Grant
Program and Bright StArts Workshops
For Children.” With these Grants BOPA
helps local individual artists, established
non-profit organizations, community
groups, neighborhood associations, and
more in efforts to grow art programs in
Baltimore and make the city beautiful.
BOPA has partnered with local non-
profits for different events in their up-
coming Festivals in Baltimore. Some
of out partners consist of Catch A Lift
Foundation, local musicians, Beans and
Bread, Torrey Smith Foundation, and
more great organizations. A special
thing happens when organizations
collaborate and work together in a
common goal.
For inquires’ about taking part in these
events please contact:
Lanie Swanhart, PR Director.
lswanhart@bopa.com
410-752-8632 ext.427
Questions can be sent to info@bopa.com
JANUARY
January starts Bromo
Seltzer Arts Tower open
houses. Here artists will
allow visitors to tour
through their studios.
Open houses will happen
every Saturday from 11am
to 4pm with a fee of $5.
FEBRUARY
February will hold
the grand opening
of the new Francis
Scott Key Museum.
MARCH
March 28- April 3
will be Light City.
This festival of
light, music and
innovation will fill
the Inner Harbor
and surrounding
areas.
APRIL
April starts Baltimore’s Farmers’ Market
& Bazaar. Maryland’s largest producer
market will open every Sunday morning
at 7am. Located at the corner of
Holliday and Saratoga Streets. This
event lasts till December 18.
MAY
May 30, Memorial Day Sailing Show. This
event will showcase famous Maryland
ships, a sailboat race, and cruises through
the harbor.
JUNE
June 14 is the Flag Day
Festival. Come enjoy a
parade and many
activities throughout the
Inner Harbor.
JULY
July 3-9 will be the first annual Festival
of Baltimore a Week of Celebration.
This weeklong event will showcase all
the great things Baltimore has to offer.
AUGUST
August 15-17 is the annually Artscape. This
event features fine arts, performing arts, and
local food. Exhibits will be showcased indoors
and outdoors, including live concerts.
SEPEMBER
September 23-25 is the Baltimore Book Fes-
tival. The festival will showcase celebrity and
local authors. Children’s activities, readings,
workshops, and live music are just a few com-
ponents this event has to offer.
OCTOBER
October 17 is the Baltimore Running
Festival. Maryland’s premier marathon
and other festivities for runners of all
ages will be available all day.
NOVEMBER
November 24, Thanksgiving Charity
Football Tournament.
DECEMBER
December 31 come
out for a New Year’s
Eve Spectacular
presented by Ports
America Chesapeake.
This event will take
place in the Inner
Harbor and start
at 9pm.
Brochure
(Outside)
Brochure
(Inside)
4. NOW IN
BALTIMORE
ALL YOU NEED TO KNOW ABOUT
FESTIVAL OF BALTIMORE
A WEEK OF CELEBRATION
Volume 5, Issue 11
STAR-SPANGLED SPECTACULAR HELPS
WOUNDED VETERANS
Celebrate your 4th of July at Pier 6 Pavilion for smaller
scale Star-Spangled Spectacular, but with a twist. Last year the
Star-Spangled Spectacular celebrated the 200th anniversary of
our national anthem. This year we are keeping the spirit alive by
continuing the tradition.
Starting at 2pm vendors and performers will be set-up
through the Inner Harbor. At 4pm there will be an orchestrated
Star Spangled Banner tribute for the whole family to enjoy. The
main event, The Star-Spangled Concert will begin at 6:30pm. To
end the show and night a firework show will start at 9pm.
The Star-Spangled Concert is the only event that requires
guests to purchase a ticket. Tickets are $50 and can be puchased
prier to the event at
www.StarSpangledTix.com. The show will consist of Award-
winning performers Chris Stapleton, Demi Lovato, Baltimore
Symphony Orchestra, and more.
Proceeds of this event will benefit the Catch A Lift
foundation. Catch A Lift’s mission is to provide gym
memberships and in home gym equipment to post 9/11 combat
wounded veterans. Learn more about this foundation at
www.catchaliftfund.com. Mark your calendars for this don’t want
to miss event to honor America, the founding city of the Star
Spangled Banner, and wounded veterans that have put their lives
on the line to protect us.
For inquires’ about taking part in these
events please contact:
Lanie Swanhart, PR Director.
lswanhart@bopa.com
410-752-8632 ext.427
Questions can be sent to:
festinfo@bopa.com
y of Army Cpl.
h A Lift Fund
/11 combat
o regain and
al and mental
granted gym
s programs or
ment,
ted States.
A.P.S.
cess by
d offers
ability and
h small
who heal
CAL Veterans
weight and
besity, but
need for
n medications
ew self”. CAL
g,
g and saving
rough newly
ry; filling the
ry service.”
NOW
BA
ALL
STAR-SPANGLED SPECTACULAR HELPS
WOUNDED VETERANS
Celebrate your 4th of July at Pier 6 Pavilion for smaller
scale Star-Spangled Spectacular, but with a twist. Last year the
Star-Spangled Spectacular celebrated the 200th anniversary of
our national anthem. This year we are keeping the spirit alive by
continuing the tradition.
Starting at 2pm vendors and performers will be set-up
through the Inner Harbor. At 4pm there will be an orchestrated
Star Spangled Banner tribute for the whole family to enjoy. The
main event, The Star-Spangled Concert will begin at 6:30pm. To
end the show and night a firework show will start at 9pm.
The Star-Spangled Concert is the only event that requires
guests to purchase a ticket. Tickets are $50 and can be puchased
prier to the event at
www.StarSpangledTix.com. The show will consist of Award-
winning performers Chris Stapleton, Demi Lovato, Baltimore
Symphony Orchestra, and more.
Proceeds of this event will benefit the Catch A Lift
foundation. Catch A Lift’s mission is to provide gym
memberships and in home gym equipment to post 9/11 combat
wounded veterans. Learn more about this foundation at
www.catchaliftfund.com. Mark your calendars for this don’t want
to miss event to honor America, the founding city of the Star
Spangled Banner, and wounded veterans that have put their lives
on the line to protect us.
For inquires’ about taking part in these
events please contact:
Lanie Swanhart, PR Director.
lswanhart@bopa.com
410-752-8632 ext.427
Questions can be sent to:
festinfo@bopa.com
“Founded in memory of Army Cpl.
Chris Coffland, Catch A Lift Fund
(CAL) enables post 9/11 combat
wounded Veterans to regain and
maintain their physical and mental
health by providing granted gym
memberships, fitness programs or
in-home gym equipment,
anywhere in the United States.
In addition, CAL’s M.A.P.S.
Program ensures success by
tracking progress and offers
motivation, accountability and
peer support through small
squads of Veterans who heal
together Vet to Vet. CAL Veterans
are not only losing weight and
moving away from obesity, but
also eliminating the need for
multiple prescription medications
and finding their “new self”. CAL
Veterans are thriving,
reintegrating, healing and saving
each other’s lives through newly
established comradery; filling the
void left after military service.”
JU
3
4
5
6
7
This year BOPA is going
beyond for this new cele
Festival of Baltimore a W
Celebration, is like no ev
done before. The week
start on July 3 with an A
Race and end July 9 with
Baltimore through the ci
long festival will also inc
events: Star-Spangled Sp
sure to be legendary Cra
Cook-off, a home Oriole
Baltimore Bar Crawl, a P
Baltimore, and much mo
events include a nightly
Baltimore Nights on the
ACOUSTIC SUNRISE
HALF-MARATHON/5K RACE TO
KICK OFF THE WEEK OF
CELEBRATION
BOPA has teamed up with Charm City Run
for the first ever Acoustic Sunrise Half-Marathon
and 5K Race. This race will kick off the Festival of
Baltimore, A Week of Celebration. Runners of this
race will get to witness the spectacular view of the
sunrise over the city, while listening to Baltimore
based musicians. The Acoustic Sunrise Race will
highlight the music in Baltimore through street
performers and organized groups around the city.
Runners will pass these musicians on the
race path through the city and get to vote on the
musicians they liked the most that the end of the
race. The musician with the highest amount of
votes will win a monetary prize. Musicians
interested in being a part of this event can apply
at www.BOPA.com/CallForMusicians.
Registration is now open for the race at
www.RunBaltimoreFest.com. The half-marathon
will start at 6:30 am; the 5k will start at 7:30 am.
More information on registering and prices are on
the website. Top three man and woman runners
for each race will win a prize. All proceeds of this
race will go to music programs in Baltimore.
The race will start at M&T Bank Stadium;
participants in the race will receive free parking
for the day at the stadium. The race will finish
in the Inner Harbor and the week of celebration
begins. Participants in the races will receive
coupon books valid for the week long festival for
restaurants, attractions, services, and parking in
Baltimore.
BOPA has partnered with local non-
profits for different events in the Festival of
Baltimore a Week of Celebration. Some of out
partners consist of Catch A Lift Foundation,
local musicians, Beans and Bread, Torrey Smith
Foundation, and more great organizations. A
special thing happens when organizations
collaborate and work together in a
common goal.
BOPA as a non-profit organization
manages “Creative Baltimore Fund Grants,
Baltimore Mural Program, Free Fall Baltimore,
PNC Transformative Art Prize, MECU
Neighborhood Grant Program and Bright
StArts Workshops For Children.” With these
Grants BOPA helps local individual artists,
established non-profit organizations, commu-
nity groups, neighborhood associations, and
more in efforts to grow art programs in
Baltimore and make the city beautiful.
JULY
3
4
5
6
7 9
Main Events
Sunday, July 3
Acoustic Sunrise Race - 6:30am
Monday, July 4
Star-Spangled Spectacular - 6:30pm
Tuesday, July 5
50% Off Baltimore Day Cruise
Wednesday, July 6
Crab Cake Cook-off (Rash Field) - 3pm
Thursday, July 7
Orioles vs. Marlins - 7pm
Friday, July 8
Baltimore Bar Crawl (Fells Point) - 3pm
Saturday, July 9
Parade of Baltimore - 11am
8
will feature the best of Baltimore on the
ship. This event is by reservation only
and can be made in advance. There will
be seven nights of cruising. Each night
in addition to those already in place will
have Nightly fireworks at the Inner
Harbor. The fireworks will start at 9:30
each night and last for 20 minutes.
There will be tours around the harbor
to promote history and sightseeing by
foot and water taxi. The week will also
include daily discounts at your favorite
restaurants, stores, bars, activities and
more in Baltimore. This is surely a week
to celebate our beautiful city and you
won’t want to miss out.
This year BOPA is going above and
beyond for this new celebration.
Festival of Baltimore a Week of
Celebration, is like no event they have
done before. The week of festivities will
start on July 3 with an Acoustic Sunrise
Race and end July 9 with a Parade of
Baltimore through the city. This week
long festival will also include specialty
events: Star-Spangled Spectacular, a
sure to be legendary Crab Cake
Cook-off, a home Orioles game, a
Baltimore Bar Crawl, a Parade of
Baltimore, and much more. Weeklong
events include a nightly cruise “
Baltimore Nights on the Harbor” that
ACOUSTIC SUNRISE
HALF-MARATHON/5K RACE TO
KICK OFF THE WEEK OF
CELEBRATION
BOPA has teamed up with Charm City Run
for the first ever Acoustic Sunrise Half-Marathon
and 5K Race. This race will kick off the Festival of
Baltimore, A Week of Celebration. Runners of this
race will get to witness the spectacular view of the
sunrise over the city, while listening to Baltimore
based musicians. The Acoustic Sunrise Race will
highlight the music in Baltimore through street
performers and organized groups around the city.
Runners will pass these musicians on the
race path through the city and get to vote on the
musicians they liked the most that the end of the
race. The musician with the highest amount of
votes will win a monetary prize. Musicians
interested in being a part of this event can apply
at www.BOPA.com/CallForMusicians.
Registration is now open for the race at
www.RunBaltimoreFest.com. The half-marathon
will start at 6:30 am; the 5k will start at 7:30 am.
More information on registering and prices are on
the website. Top three man and woman runners
for each race will win a prize. All proceeds of this
race will go to music programs in Baltimore.
The race will start at M&T Bank Stadium;
participants in the race will receive free parking
for the day at the stadium. The race will finish
in the Inner Harbor and the week of celebration
begins. Participants in the races will receive
coupon books valid for the week long festival for
restaurants, attractions, services, and parking in
Baltimore.
ered with local non-
ents in the Festival of
elebration. Some of out
tch A Lift Foundation,
and Bread, Torrey Smith
great organizations. A
when organizations
together in a
profit organization
ltimore Fund Grants,
am, Free Fall Baltimore,
rt Prize, MECU
Program and Bright
Children.” With these
cal individual artists,
organizations, commu-
hood associations, and
w art programs in
he city beautiful.
IN CLASS EXAMPLES
Prompt: Create a week-long event for BOPA to honor
Baltimore and a Press Kit
Booklet
(Front,
Centerfold,
Back)
5. IN CLASS EXAMPLES
Prompt: Create a week-long event for BOPA to honor
Baltimore and a Press Kit
FOR IMMEDIATE RELEASE
Lanie Swanhart
lswanhart@bopa.com
410-752-8632 ext.427
Festival
of
Baltimore
a
Week
of
Celebration
Hits
the
Ground
Running
Baltimore,
MD
(March
6,
2016)—
Baltimore
Office
of
the
Promotions
and
the
Arts
(BOPA)
is
going
above
and
beyond
to
bring
the
Festival
of
Baltimore
a
Week
of
Celebration
to
the
people
of
Baltimore
from
July
3-‐9.
An
Acoustic
Sunrise
half-‐marathon/5K
race
will
kick
off
the
week
of
celebration
the
morning
of
July
3.
BOPA
has
teamed
up
with
Charm
City
Run
to
ensure
everything
in
the
race
runs
smoothly
and
to
support
another
great
Baltimore
based
business.
Registration
is
now
open
for
the
race
at
www.RunBaltimoreFest.com,
but
will
close
once
the
race
is
full.
The
half-‐marathon
will
cost
$45
and
start
at
6:30
am;
the
5k
will
cost
$25
and
start
at
7:30
am.
Top
three
man
and
woman
runners
for
each
race
will
win
a
prize.
All
proceeds
of
this
race
will
go
to
music
programs
in
Baltimore.
Runners
of
this
race
will
get
to
witness
the
spectacular
view
of
the
sunrise
over
the
city,
while
listening
to
Baltimore
based
musicians.
The
Acoustic
Sunrise
Race
will
highlight
the
music
in
Baltimore
through
street
performers
and
organized
groups
around
the
city.
Musicians
interested
in
being
a
part
of
this
event
can
apply
at
www.BOPA.com/CallForMusicians.
Runners
will
pass
these
musicians
on
the
race
path
through
the
city
and
get
to
vote
on
the
musicians
they
liked
the
most
that
the
end
of
the
race.
The
musician
with
the
highest
amount
of
votes
will
win
a
monetary
prize.
The
race
will
start
at
M&T
Bank
Stadium;
participants
in
the
race
will
receive
free
parking
for
the
day
at
the
stadium.
The
race
will
finish
in
the
Inner
Harbor
and
the
week
of
celebration
begins.
Participants
in
the
races
will
receive
coupon
books
valid
for
the
week
long
festival
for
restaurants,
attractions,
services,
and
parking
in
Baltimore.
Links
to
sign
up
for
the
race
or
to
be
a
musician
for
the
race
are
available
through
the
BOPA
website
or
by
calling
800-‐752-‐8632.
Packet
pick-‐up
information
will
be
sent
to
you
after
registration.
For
more
information
about
the
week
long
Festival
of
Baltimore
a
Week
of
Celebration
visit
www.BOPA.com/FestOBaltimore.
Follow
all
the
festival
activities
and
excitement
on
Facebook,
Twitter
and
Instagram,
all
at
@FestOBaltimore.
###
Press Release
6. IN CLASS EXAMPLES
Prompt: Create a week-long event for BOPA to honor
Baltimore and a Press Kit
Lanie
Swanhart,
PR
Director.
lswanhart@bopa.com
410-‐752-‐8632
ext.427
“CRAB
CAKE
RALLY”
:
60
SEC,
LIVE
RADIO
SPOT
COME
OUT
TO
RASH
FIELD
WEDNESDAY,
JULY
6
FOR
A
SURE
TO
BE
LEGENDARY
BALTIMORE
STYLE
CRAB
CAKE
COOK-‐OFF.
CHEFS
FROM
LOCAL
RESTAURANTS
WILL
COMPETE
TO
SEE
WHO
MAKES
THE
BEST
CRAB
CAKE
AROUND.
THE
WINNER’S
RESTAURANT
WILL
BE
SHOWCASED
ON
FOOD
NETWORK’S
DINERS,
DRIVE-‐INS,
AND
DIVES
WITH
GUY
FIERI.
IN
CONJUNCTION
WITH
THE
CRAB
CAKE
COOK-‐OFF
WILL
BE
A
FOOD
TRUCK
RALLY.
A
VARIETY
OF
FOOD
TRUCKS
WILL
BE
LINED
UP
READY
TO
TICKLE
YOUR
TASTE
BUDS.
EVENT
STARTS
AT
3
PM
AND
PROCEEDS
OF
THIS
EVENT
WILL
GO
TO
BEANS
AND
BREED,
A
RESOURCE
CENTER
FOR
THE
HOMELESS
IN
BALTIMORE.
BEANS
AND
BREAD
SERVES
MORE
THAN
300
MEALS
EACH
DAY.
LEARN
MORE
AT
WWW.VINCENTBALTIMORE.ORG.
CAN’T
WAIT
TO
SEE
YOU
THERE.
“CRAB
CAKE
RALLY”
:
30
SEC,
LIVE
RADIO
SPOT
COME
OUT
TO
RASH
FIELD
WEDNESDAY,
JULY
6
FOR
A
SURE
TO
BE
LEGENDARY
BALTIMORE
STYLE
CRAB
CAKE
COOK-‐OFF.
CHEFS
FROM
LOCAL
RESTAURANTS
WILL
COMPETE
TO
SEE
WHO
MAKES
THE
BEST
CRAB
CAKE
AROUND.
THERE
WILL
ALSO
BE
A
VARIETY
OF
FOOD
TRUCKS
WILL
BE
LINED
UP
READY
TO
TICKLE
YOUR
TASTE
BUDS.
THIS
EVENT
STARTS
AT
3PM
AND
BENEFITS
BEANS
AND
BREAD
OF
BALTIMORE.
###&
“CRAB&CAKE&RALLY”&:&30&SEC,&LIVE&RADIO&SPOT&
COME&OUT&TO&RASH&FIELD&WEDNESDAY,&JULY&6&FOR&A&BALTIMORE&STYLE&CRAB&
CAKE&COOK<OFF&AND&FOOD&TRUCK&RALLY&BENEFITING&BEANS&AND&BREAD&OF&
BALTIMORE.&
###&
Radio Spots
10% off Night Cruise
CODE: SAILBMORE
Coupon Only Valid July 3-9, 2016
for cruises starting after 7pm only
one coupon per person
Cruise must be reserved ahead of time by calling
1-800-639-2759 or online at www.letscruisebmore.com
10% off Night Cruise
CODE: SAILBMORE
Coupon Only Valid July 3-9, 2016
for cruises starting after 7pm only
one coupon per person
Cruise must be reserved ahead of time by calling
1-800-639-2759 or online at www.letscruisebmore.com
FREE CHILD DAY PASS
With Purchase Of Adult Day Pass
Coupon Only Valid July 3-9, 2016
one coupon per adult
coupon must be present at the time of purchase
FREE CHILD DAY PASS
With Purchase Of Adult Day Pass
Coupon Only Valid July 3-9, 2016
one coupon per adult
coupon must be present at the time of purchase
$5 OFF/FREE DRINK
Coupon Only Valid July 7, 2016
Orioles vs. Marlins - 7pm
one coupon per person
coupon must be present at the time of purchase
$5 OFF/FREE DRINK
Coupon Only Valid July 7, 2016
Orioles vs. Marlins - 7pm
one coupon per person
coupon must be present at the time of purchase
Event Coupons
7. Prompt: What will the Owings Mills Metro Center look like in 10-15 years
(Logo & Project Statement)
IN CLASS EXAMPLES
metro center
metro center metro
Project Statement
The owings mills metro center,
A place where the excursion is the destination;
A place for people to connect in an energetic, exciting and effective way;
A place that gets people where they want to go, in a safe way.
8. Prompt: What will the Owings Mills Metro Center look like in 10-15 years
IN CLASS EXAMPLES
THE PATHS
FOR RUNNERS AND BIKERS
Made of rubber track material
HEALTH OF WALKING
Running, biking, or even walk can be the easiest step
to a healthy life style. follow and log your health using
our app
SAFETY OF PATHS
The paths are made for safe travel throughout
Owings Mills
THE METRO CENTER
EXERCISE CLASSES
Available for all ages at the metro center. Check sched-
ules in the pavilion, main gym, or online.
LOCKER ROOMS
Lockers available for single day rent to extended period of
time. Showers and changing room also available.
GYM
Hosts classes and events.
THE PATHS
The paths connect the metro center to near by
Businesses, trains, schools, entertainment sights,
and shops.
The major paths go to stevenson university sportsplex,
stevenson university, wegmans complex, owing mills
mall and movie, and mcdonough trails.
THE TRAINING CAR
Owings Mills Metro Center will place a training car on
each train where commuters can exercise on their way
to and from work
These cars may differ in activities, but a logo with the
specific activity will be on each
There will also be a 100% active train that will run twice
a day
THE STEVENSON UNIVERSITY
ATHLETICS FACILITY
TRACK AND FIELD
Indoor- 300m track
Outdoor- 400m track
ICE RINK
Full hockey rink with stands
POOL
Olympic size
iPhone 5c Vector by @zer0mike
THE METRO CENTER
THE PATHS
THE TRAINING CAR
THE SU ATHLETICS COMPLEX
metro center
3mi
4.5
7
10.5
possible paths from:
stevenson university
start su athletics complex
metro center
loop path
loop path
your log
3 mile walk
176 calories burned
1:07hours
today
this week
last week
this month
last month
schedule
training car
classes
stevenson athletics
other events
Download our app to learn more
Assorted
Booklet Pages
App Concept
9. Prompt: Design an Influencer Kit for DAP to sent to bloggers
Target Audience: Man Cave Bloggers
IN CLASS EXAMPLES
The Angry Fan Patch Kit
When your team takes a hit, fix it with this kit!
top of box
The Angry Fan Patch Kit
What’s in the box
DryDex Spackling
All-Purpose Spackling Paste
Patches
3 Putty Knifes
Sand Paper
short side
Punch a hole in the wall?
Make sure hand is okay, apply first aid as needed.
Make sure surface is clean, dry, firm, and loose of debris.
Cut patch to size and adhere to hole.
Peal back adhesive on patch.
Spread spackle over patch using putty knife and the adjacent areas.
Feather edges of the patch.
When spackle is dry sand area to make smooth.
Paint desired color.
Tips
Match fist size to the appropriate putty knife.
Use this bubble wrap for the next stressful game.
Visit DAP online to discover more helpful products.
The Angry Fan Patch Kit
note card
Box Design &
Directions
Step 1 Step 2 Step 3 Step 4
Punch a hole in the
wall.
Cut patch to size and
adhere to hole.
Spread spackle over
patch and feather edges.
When spackle is dry
sand area and paint.
short side
long side
Turn that nasty
punch hole back
into the wall it once
was with The Angry
Fan Patch Kit.
long side
10. LOGOS
In Class Examples | Student Employee Work | Freelance
SAILABRATION
---- on the high seas ----
SAILABRATION
on the high seas
SAILABRATION
on the high seas
SAILABRATION
on the high seas
SAILABRATION
---- on the high seas ----
SAILABRATION
on the high seas
SAILABRATION
on the high seas
SAILABRATION
on the high seas
Logo Re-brand for Carnival Cruise On-Campus Speaker Series
M:IH Trip Logos
MCLANE
COMMUNICATIONS
Barbara
wanhartReal Estate
Freelance Examples
NOLA
REBUILD
MISSION: I’M HOME
2016
Missio
n:I’m Home 2016 Rebuild
NOLA
STEVENSON UNIVERSITY
11. FLYERS
In Class Examples | Student Employee Work | Freelance
Student Employee
of the Month
As a Senior Orientation and Welcome Leader and Admissions Fellow, Kijon “KJ” Renfroe
has connected with current and incoming students. KJ’s leadership abilities have grown
dramatically throughout his time at Stevenson, and this was incredibly evident during his
tenure as a Senior OWL. He was approachable, reliable, efficient and yet still focused on
the needs and concerns of our incoming freshman and his fellow OWLs. This semester,
KJ began as an Admissions Fellow in the Admission Office, and has already proved
himself a capable and effective leader. His ability to connect with students and families
while on tour make him an invaluable asset to the admissions office and the university in
general. Congratulations KJ for being Student Employee of the Month for August.
August
KJ Renfroe
You’re Invited!
Join us for the first DOPE Chat
November 20
2:00-4:00pm
Ratcliffe TV Room
Discovering Opportunities,
Partnerships, and Experiences
What are DOPE Chats?
DOPE Chats are an on going series of get togethers to
promote change and collaboration on campus, in the
greater community, and around the World.
Have a topic you or your club/organization is passionate about?
Contact Morgan Somerville about leading a future Chat!
msomerville@stvenson.edu
DOPECHATS
DOPEYOU CAN’T
SPELL
W I T H O U T
DO
BING
Mission: I’m Home
NOLA DESIGNER
Sunday, April 3rd
Starts at 1pm
Tickets are $25
Rockland Banquet Hall
Tickets may be purchased from any M:IH member
or at the door (Doors open at 12pm)
SpringBreak2016willmarkMission:I’mHome’seighthconsecutive
rebuildingtriptoNewOrleans.Wearededicatedtorehabilitating
damagedordestroyedhousesenablingdisplacedfamiliestoreturn
homeandtotrulymakeadifferenceforthepeopleinNOLAwho
continuetoshowtheirgratitude.
Thankyourforsupportingourmission!
For more information
please contact us at
mih@stevenson.edu
/SUMissionImHome
/sumissionimhome
Mission: I’m Home
Alternative Spring Break Trip
Rebuilding New Orleans
It has been 10 years since Huricane Katrina hit New
Orleans, but the damage is still present.
Mission: I’m Home is dedicated to rehabilitating
damaged or destroyed houses enabling displaced
families to return home.
Please help us fund our spring break trip to St. Bernard
Parish just outside of New Orleans. Rebuilding is
nowhere near being finished. More than 10,000 families
are still living in temporary housing, but you can help
us bring them home.
Help us raise funds to defray the cost of the trip, and
hopefully make a financial contribution for the
rebuilding effort. We are recruiting business sponsors
to place their company name on t-shirts to be worn by
those going on the trip. Cost to place your logo on
the t-shirt is $175.00.
Thank you for your support and generosity
towards our mission!
Name: ______________________________
Company:____________________________
Address:_____________________________
City/State:___________________________
Telephone:___________________________
Email:_______________________________
*Please make all checks payable to Stevenson
University and send them to c/o Morgan
Somerville, Director of Student Engagement
Morgan Somerville
Student Employment Manager
Stevenson University
100 Campus Circle
Owings Mills, MD 21117
443-352-4445
msomerville@stevenson.edu
Mission: I’m Home
Alternative Spring Break
March 12-19
HelpRebuildNOLA
Interest Meetings:
Thursday, October 1st
7pm, SOB 301
Friday, October 2nd
2pm, SOB 301
Start Something that Matters
All Students Welcome
Friday, October 16th
3:00-6:00pm
Rockland Banquet Room
Join us for an afternoon of inspiration, soul searching,
and defining your life goals & ambitions.
Be Inspired. Ignite your Passion.
Start Something that Matters.
Mustang Monster University
SU Family Halloween Party
October 25th
1:00-3:00p.m.
Owings Mills Campus
Upstairs Rockland
RSVP by 10/23 to bmiller9@stevenson.edu
Come dressed and ready for our parade,
face painting, cookie decorating, ghost
bowling and more events for children
10 & under.
Presented by CM 265 & Business Communication department
$10,000as is
asking price is negotiable
0 W. Pear Street
Crisfield, MD, 21817
Somerset County
Acreage: .17
MD District #08
PL 87/106
Tax acct # 08-146330
FOR SALE
CONTACT
Call, Text, Email Paula:
(443) 986-3087
pjzmc.7777@gmail.com
MCLANE
COMMUNICATIONS
MCLANE
COMMUNICATIONS
Lanie Swanhart
mswanhart@outlook.com
Hire for your public relations,
design, and social media needs.
Logo | Flyers | Advertisements
General PR | Event Planning
Promotions | Press & News
Release | Brochures | Booklet
Newsletter | Social Media
Jobs I offer include, but are
not limited to those above.
I am extremely willing to
work with you on what’s
the best fit for you and/or
your company in the field
of communication.