Presentation of marketing services for technology companies. We generate business, loyalty and trust.

1. MARKETING TI Generating business, loyalty and trust.
[STRATEGIC MARKETING FOR
TECHNOLOGY COMANIES]
Consulting services presentation

2. Why chose Strategic Marketing?
• Image / • Understand
costumers and
reputation market needs.
• Generate • + Business
trust opportunities.
Traditional Marketing Valuable relationship with
+ your target.
Marketing 2.0
Marketing TI
Generando negocios, lealtad y confianza

3. Strategic Marketing
our offering
Módulo 3:
Módulo 1: Generating Módulo 2: Web Microsoft Partner IT Enterpreneur
Internal and
demand and positioning special special
external loyalty
"The marketing organization will have to redefine their role: no longer handle interactions with
customers, but to integrate all business processes that deal with customers."
Philip Kotler
Marketing TI
Generando negocios, lealtad y confianza

4. Generating demand
o Generate new business opportunities and increase your portfolio.
o Web, events, campaigns and telemarketing
o Make your customer will buy again and recommend.
o Training, improve your offer, recommendations, surveys.
o Organize your business areas efficiently.
o Strategic Business Planning, Forecast, audits, sales plans, motivation.
Marketing TI
Generando negocios, lealtad y confianza

5. Web and positioning
o Understand the needs of your market and competition and build
an attractive offer.
o Market research, competitors, preferences.
o Take constant and quality traffic to your website.
o Web Forms and intelligent web behavior, campaigns, interactive and
collaborative Web 2.0, content optimization, user behavior.
o Appear in search results on the web.
o SEO, appears at the top, recommended on other sites, publications in
different media, social networks, transform yourself into a leader in the
industry.
Marketing TI
Generando negocios, lealtad y confianza

6. Internal and external loyalty
o Position yourself in the consumer's mind and yours collaborators.
o Blog, newsletter, social networks, activities, competitions and benefits.
o Generate knowledge for R & D (research and development) and
promotion.
o Through his close associates (employees, customers, suppliers).
o Knowledge Management.
Marketing TI
Generando negocios, lealtad y confianza

7. Microsoft Partner Special
o Increase sales, improve visibility and take advantage of all its benefits.
o Pinpoint Construction optimum profile.
o Building profiles and content generation in communities of Microsoft, CRM and
other technologies of interest.
o Generating success stories and publication in partner portal.
o Microsoft membership renewal, applications for contests and awards (WPC, MVP,
etc).
o Management benefits and other activities like TPM events.
o Guidance on effective use of the Partner Network portal and Microsoft Partner’s
tools.
o Training: in licensing and team leaders.
o Generating a sales model (Solution Selling Process).
o Microsoft Dynamics CRM Training.
Marketing TI
Generando negocios, lealtad y confianza

8. IT Enterpreneur special
o Dare to make a difference and be part of the ecosystem of IT
entrepreneurs, get organized, and sell publícate.
o Blogs and communities of interest to your project.
o Attractive and compelling applications.
o Recommendation of technological field activities and interest groups to
increase your contacts.
o Contact with business and technology partnerships.
o 2.0 website in a few steps.
o Media appearances.
o Advice on seller interviews and presentations.
Marketing TI
Generando negocios, lealtad y confianza

9. Support materials
o Electronic catalogs.
o Content for printed materials (brochures).
o Institutional and product presentations.
o Electronic invitations.
o Corporate documents (templates).
o Content and management of corporate videos, of
product and e-learning.
o Advice on merchandising.
o Newsletters.
o Manuals and E-books of value.
Marketing TI
Generando negocios, lealtad y confianza

10. Why chose us
o We offer personalized service on demand,
according to your needs.
o Highly qualified professionals in marketing and
sales of technology products and services
o Extensive knowledge of IT industry in the Chilean
market.
o Excellent contacts and alliances
o Experience working in large and small technology
companies.
o Experience of more than 7 years with the
Microsoft brand.
Marketing TI
Generando negocios, lealtad y confianza

11. Some services realized
o Project Manager at Celeris web site.
o Integrated management and updating content of Vertis website.
o Vertis social networks. Linkedin and Twitter.
o UruIT marketing services.
Marketing TI
Generando negocios, lealtad y confianza

12. To the action!
 We invite you to talk about your needs…
And achieve your goals!
 (+ 56 9) 9870 9352
 (+ 56 9) 6225 1173
 consultoriamarketingti@gmail.com
 (...) The key is creativity. I think there are three creativities: creativity in technology, product planning and
marketing. Any of these without the other two is counterproductive in business.
Akio Morita
Marketing TI
Generando negocios, lealtad y confianza