2. 02
Management and
executive careers
for military officers
The Advanced Management Achievement Course
or AMAC is an accredited management development
programme designed specifically for middle and
senior ranking officers looking to move into a
new career in non-military organisations.
AMAC is a well established and highly regarded
programme. It has been running since 1993
and MBS has worked with over 1,000 officers
to expand their leadership skills for the
commercial world. Making the move into the
business world isn’t easy. The expertise and
skills you’ve developed in the military need to
be refined and honed to fit the commercial
environment. Through highly practical,
interactive sessions, tutors who are experts in
their fields and workshops focused specifically
on your group’s needs, you’ll develop the
confidence and additional management tools
to take the next step in your career. AMAC
provides the knowledge, hands-on expertise
and relevant experience of the ever-changing
business world which is essential to make your
transition a success.
Could you benefit from the programme?
Previous participants now have thriving careers
in areas as diverse as not-for-profit organisations,
commercial businesses and consultancy. AMAC
has helped them achieve high-level managerial
andboard-levelpositionssuchasSeniorManager,
Operations Director, Managing Director, Chief
Executive and Chairman in a diverse range of
high profile organisations. Others have gone on
tosetuptheirowncompaniesworkingasbusiness
advisors, career portfolio specialists and even as
consultants across the commercial, public and
voluntary sectors.
Who should attend?
The programme is intended to support the ranks
of Major, Lieutenant Commander, and Squadron
Leader or above. However, graduate entry
officers with the rank of Captain, Lieutenant
(RN), or Flight Lieutenant may also apply.
What are the aims of the programme?
The programme aims to act as a springboard to
further develop your existing expertise ready
for a non-military career. It will provide an overall
understanding of the business environment
and help you understand business ‘language’.
The sessions will help you develop your planning
for the open job market and reinforce your
business confidence.
The programme is designed to develop
the following:
• an in-depth understanding of how
business operates
• the skills to communicate effectively in
this environment
• an appreciation of marketing in both
service and industrial contexts
• an appreciation of how to develop
business strategy
• the ability to comprehend and use
financial data
• experience of the cutting edge thinking
of experts in their fields
• a powerful network of fellow participants
to call upon in your new career
• the confidence to seek an executive or
managerial role in any business.
3. The Advanced Management Achievement Course
SINCE1993,MBSHAS
BEEN WORKING WITH
OVER 1,000 OFFICERS
TO EXPAND THEIR
LEADERSHIP SKILLS TO
ACHIEVE BUSINESS
MANAGEMENT
SUCCESS.
An excellent programme which
lived up to the reputation it has
earnedamongsttheresettlement
community. An invaluable start
to life outside the military and
within the commercial sector.
AMAC programme delegate
03
4. Before the programme
It is important to know that AMAC is an
intensive three week programme with a
typical day of 0900-2100hrs (1500hrs on
Fridays). Your weekends will include study,
research and reflection time to support
the next week’s sessions. All participants
have 24hr computer access for research and
membership of the School’s comprehensive
library is also provided.
The programme is fully residential. The
fifteen day package (Sunday to Friday) is
standard, and a 19 day package, including
weekends is also available. En-suite, single
study bedrooms with TV, radio, private
telephone and tea and coffee making
facilities are provided.
The programme examines key business themes
to prepare delegates with a full picture of the
economic environment.
About the
programme
04
Programme content
The programme examines key business themes
to prepare delegates with a full picture of
the economic environment. These topics
include: Strategy, Marketing, Human
Resources, Economics, Financial Accounting and
Management, Business Management including
Change Management and topical business
issues.
In the first week an overview is given of the basic
concepts within each subject area. During the
second week ideas are further developed and an
understanding of their application to business
discussed.
During the third week the relevance of pre-course
knowledgeandcourselearningwithinthebusiness
context is more fully realised, and the application
of ideas by business managers in management
situations is explored.
Access to structured industrial
research together with
organised visits provides
essential learning in an
environment which is ideal
for the transition to a non-
military management career.
The teaching style is open and
proactive with a mixture of
lectures, tutorials, case studies,
group work and research time.
5. The Advanced Management Achievement Course 05
Economics
• The macro-economic background -
an introduction to the economic and
commercial system of the UK
• Implication of the European Economic and
Monetary Union - insight into the impact of
the Euro on politics and global trade
• Prospects for the UK economy - analysis of
recent and current performance in the UK
economy.
Financial Accounting
• Key concepts in understanding finance
• Accounts for management - analysis of
financial information used by management
• Financial evaluation of companies - describes
methods for analysing company accounts.
Programme sessions
The programme content is constantly updated.
Please visit the website for the latest session
outlines: www.mbs.ac.uk/amac. However please
see below the range of sample topic areas:
Strategy
• An introduction to strategic analysis
• The strategic business environment and the
development of strategies and concepts
• The application of strategy through the
analysis of an international case study
• The implementation of strategy.
Marketing
• An introduction to different company
marketing strategies
• Marketing case study analysis - an
opportunity to look at marketing in action
• Customer service marketing.
Human Resources
• Key issues in human resource management
• International HR case study - analysis of HR
issues faced by globally operating companies
• Understanding organisations - analysis of the
different types of industrial organisations
• Negotiating the package - contract issues.
Business Management
• Industrial research visit (pre-arranged
company visit to suit each delegate’s choice)
• Overview of the legal,tax and financial
framework
• Introduction into the world of small business
• Development of thebusinessplanningprocess
• The dynamics of change management
• Business simulation - an effective learning
experience for managers who wish to develop
their professional skills.
Current Business Topics
• A look at current topics such as e-commerce
and knowledge management.
Without doubt the skills AMAC
gave me - the confidence and
ability to talk the language –
were key to me getting the job I
wanted.
AMAC programme delegate
6. 06
A world-class
business school
Manchester Business School is a world-class
education provider and our open programmes
help businesses and individuals to apply
enhanced leadership skills to the challenges
of a fast-evolving economic environment.
The programme team
MBS has some of the most highly-regarded
academics in business management.
By working closely with industry, the team
can solve real problems, predict future
trends and drive change in business and
management. Everything you learn from
the team can be applied in the real world
from day one.
Dr Reza Salehnejad
Teaching Fellow
in Economics
David Cotton
Management
Consultant
Prof Gary Davies
Professor of
Strategy
Dr Lucy Daly
Programme
Director
Lea Reilly
Programme
Administrator
Nigel Moody
Business and
Entrepreneurship
Consultant
7. The Advanced Management Achievement Course 07
EVERYTHING YOU
LEARN FROM THE
MANCHESTER
BUSINESS SCHOOL
TEAM CAN BE
APPLIED IN THE
REAL WORLD
FROM DAY ONE.
Prof Dominic
Medway
Head of Marketing
Group
Lynn Sheppard
Director of
Manchester
Enterprise Centre
Prof Damian
Hodgson
Professor of
Organisational
Analysis and HRM
Clare Forrest
Training and
Management
Consultant, HRM
David Murphy
Management
Consultant,
Finance and
Organisational
Change
Irene Roele
Senior Fellow in
Management
Prof John Murphy
Professor of
Customer
Management
Dr Nadia
Papamichail
Senior Lecturer
in Information
Decision Systems
8. 08
About Manchester
Business School
We are the largest campus-based business and
management school in the UK, offering an
impressive range of programmes and
services to both students and business.
Our students have the opportunity to learn in
a forward-thinking, research-led environment,
working with academics at the cutting edge
of their fields. In an increasingly competitive
environment we stand out as an international
and progressive school, ambitious enough
to lead business thinking and open-minded
enough to learn from the contemporary
commercial environment.
We provide world-class business and
management education to undergraduates,
postgraduates, highly experienced
practitioners and people wishing to pursue
academic careers and benefit from excellent
links with both business and the public sector.
Coming to Manchester gives you the opportunity
to study in a city which offers a balance between
academic excellence, successful business
application, a thriving social scene and a
place where you can meet people from all
over the world.
Manchester is compact despite being a major
city, and Manchester Business School is close
to the very centre of the city and all that it
has to offer.
9. The Advanced Management Achievement Course 09
IN AN INCREASINGLY COMPETITIVE
ENVIRONMENT WE STAND OUT AS
AN INTERNATIONAL AND
PROGRESSIVE BUSINESS SCHOOL.
Largest
campus-based
business and
management
school in
the UK.
50years old - one of the UK’s
first two business schools
established in 1965.
3 international
accreditations
Part of 1% of business
schools to achieve this
3rd
Doctoral proramme ranked
3rd in the world*.
6international centres: Dubai,
Hong Kong, Miami, São Paulo,
Shanghai and Singapore
Ranked
2ndfor research
power REF
2014
(grade point average
times number of staff
submitted and on 4*/3*
times number of staff
submitted).
MBA ranked
5th
in the UK**
34th
globally**
Manchester Business School has a global reputation for innovative and
influential teaching and research, which impacts business on a local,
national and international level. We call this Original Thinking Applied.
10. AMAC is accredited by the Chartered Management
Institute (CMI). Delegates not only receive the highly
valued MBS AMAC certificate of attendance, they
complete the programme with a Level 8 Certificate
in Strategic Direction and Leadership from the CMI.
After the
programme
Next Steps
10
All AMAC delegates are eligible to become alumni
of Manchester Business School and can enjoy the
benefits that this service provides. That means
from day one of your AMAC programme you
have the opportunity to not only attend top class
speaker events across the world, but be part of a
community spanning more than 140 countries.
Some of our prominent alumni in the business
world including Sir Terry Leahy, BSc 1977 – ex
Chief Executive, Tesco, Brenda Smith, MBA 1975 -
Group Managing Director of Ascent Media Group
andFormerManagingDirector,GranadaTelevision
Ltd and Sir David Varney, MBA 1971 – Permanent
Secretary, HM Treasury, and former Executive
Chairman, Her Majesty’s Revenue and Customs.
Manchester Business School is proud to boast
a long and continued relationship with these
leaders in business and we want for all of our
alumni to benefit from this life long association
with the School. Further details are available at
www.mbs.ac.uk/alumni
Further study
Some AMAC delegates choose to continue on to
the Manchester Business School MBA to further
develop their strategic business and commercial
skills. We offer a practical 18-month full-time
MBA encompassing 600 hours of client facing
project work, as well as a three year part-time
Global MBA with opportunities to study in one
of seven locations worldwide. Exceptional AMAC
candidates may be considered for a scholarship
on our full-time programme.
More information can be found at
go.mbs.ac.uk/military
The programme runs up to six times each
year. Current prices and the latest dates
are available at www.mbs.ac.uk/amac
To guarantee your place you must complete
the online reservation form and send
through to Lea Reilly at MBS.
The fee is made up of two elements:
• Teaching element – a resettlement retraining
allowance can be claimed against the
teaching fees of the programme by
eligible Elcas claimants
• Residential charges – significant residential
charges can be reclaimed as receipted items
11. The Advanced Management Achievement Course 11
I met some fantastic people, both lecturers and
delegates. The key to success was learning
private sector ‘civvy speak’ and gaining the
confidence to step up to the plate at Board Level.
AMAC programme delegate
It was a brilliant course. The
syllabus was really good and the
presenters generally excellent.
Lots of teaching through case
studies, which really reinforced
the learning points. And, as well
as really making a difference in
the way in which I have prepared
for recent job interviews, I was
amazed at how much I actually
enjoyed it!
AMAC programme delegate
12. To find out more contact:
Lea Reilly
Programme Administrator
Executive Development Centre
Manchester Business School
Booth Street West
Manchester
M15 6PB
Tel: +44 (0)161 275 6361
Fax: +44 (0)161 275 6587
Email: lea.reilly@mbs.ac.uk
www.mbs.ac.uk/amac
Original Thinking Applied
“Original thinking informs
everything we do, but
having an original idea is
not enough. It has to make
a difference to the way
people think about, study
and do business. It has to
make an impact”.
Professor Fiona Devine OBE
Head,Manchester Business
School
