B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
How Well Do You Know Your Buyers?
1. How Well Do You Know Your Buyers?
Self-evaluate your knowledge of your buyers.
Assign a 1, 5 or 10 to each question.
1- means you have no or very little knowledge related to the item.
5- means you have some knowledge but could/should know more
10- means you are good! This item is known by you.
WRITE DOWN YOUR ANSWERS SO YOU CAN TOTAL AT THE END
2. #1
Do you know the basic demographics of your buyers? Age, Sex, Marital Status,
Parents, Children, Location, Financial Status, Health, Legal, Profession, etc.
#1 #5 #10
3. #2
How well do you know the “world or lifestyle” that your buyers live within that
creates the needs for your solutions? For example, the world of soccer for kids
playing soccer and their parents. Unhealthy Lifestyles for those in need of healthy
solutions, etc.
#1 #5 #10
4. #3
What do your solutions provide to the “lifestyle & world of your buyers?
#1 #5 #10
5. #4
What makes your buyers need what you offer? Do you know all the specific pain
points?
#1 #5 #10
6. #5
What are the immediate “joys” received via your solutions?
#1 #5 #10
7. #6
What is the value of your solutions within the entire lifestyle & world of your buyers?
#1 #5 #10
8. #7
How aware are you of the following items being WHY buyers purchase your
solutions: Location, Speed of Delivery, Testimonials, Referrals, Guarantee, Training,
Service, Return Policy, Price, etc.
#1 #5 #10
9. #8
What interests do your buyers have beyond what attracts them to your solutions:
Parenting? Economy? Research? Travel? Philanthropic?
#1 #5 #10
12. How did you do?
Hopefully all 10’s? Yes?
If you have a majority of 1’s and 5’s you are invited to contact me for a
complimentary 30 minute evaluation of your answers and a plan of action for
improving your weak spots.
Simply send a request with dates by clicking here:
https://bit.ly/knowyourbuyerquiz
I look forward to speaking with you soon!