1. Executivesummary
Company Description:
Fideicomiso “Caldén I” is an Argentinean REIT registered with the sole purpose of developing a private thermal spa condominium. All funding comes from direct investment in a specific apartment or fractional product.
All funds enter into a situation of absolute security. No authority can access any assets belonging to a REIT. An Argentinean REIT is a “Legal Safe”.
Overview:
Our product consists in a premium property geared to relax & health tourism.
22 apartments, private terraces and private parking, complete with a local gourmet coffee store –Café Martinez-, a private Thalassotherapy Spa –Mar De Vida, Thalasso Spa- and two thermal pools, one with fresh water and the other one with hypersaline highly mineralized water, both under a premium retractable UV filtering clear roof . Our spa will be the first in Argentina to undertake the certification program from the “Universidad Complutense de Madrid”, program of medical hydrology.
2. MarketAnalysis
Our Market
The town of Carhué is located 300 miles from Buenos Aires and lies on the shores of a unique hypersaline lake, known as “Lago Epecuén”. This lake is similar in all characteristics to the world famous “Dead Sea”.
From the time of the “Mapuche Indians” it was known for the healing properties of its muds and waters. For that reason a great resort town “Villa Epecuén” grew to accommodate up to 7000 travelers, in search of health and relax at the salty shores of the lake.
The beach resort of “Villa Epecuén” was a suburb 2 miles away from the city of Carhué, also at the shores of the lake.
In 1985 due to the unfinished construction of an overflow relief channel, “Canal Ameghino” coupled with unexpected unseasonal rains, a great flood overtook the lake and “Villa Epecuén”. The flood never affected the city of Carhué because Even do all construction was finished that same year; it was too late for Epecuén. For 26 years the lake and its waters remained under a layer of fresh water. During 2012 the mineral concentration and salinity returned to its original levels. Now is the time to rebuild.
Up to 1985 “Villa Epecuén” attracted over 100.000 tourists per year.
In order to provide transportation from Buenos Aires to the lake, a dedicated railway line was built. At that time Argentina had a population of 28,000,000, today’s number is 40,000,000, 30% increase in population.
The Dead Sea attracts over 2,000,000 tourists per year roughly one million flock to the Israeli shore and another million to the Jordanian shore.
3
Western Europe provides 75% of that volume. Given the unstable political situation of the Middle East, our product becomes a very viable alternative.
The total price of a weekly tourist package from Madrid to the Dead Sea averages on € 1,500 Euro (U$S 1,900). For a similar price we will provide a safer more exotic destination with the same type of “Spa Treatments”.
1. LAKE EPECUEN – CITY OF CARHUE
THE PATAGONIAN DEAD SEA
THE BEST KEPT SECRET FOR PORTFOILIO DIVERSIFICATION
ONE
PROJECT
3 GOALS
• Investment
• Health
• Social
Responsibility
2. COMPARISON CHART, DEAD SEA <> LAKE EPECUEN
DIMMENTION SALINITY PH
OCEAN 4.2 foz/gl 7
DEAD SEA: 25 X 8 MILES 30 foz/gl (7 x ocean) 7
EPECUEN: 11 X 5 MILES 25 foz/gl (6 X ocean) 9.5
DEAD SEA LAKE EPECUEN
3. THE HISTORY OF OUR LAKE
The Past: The Ruins of Villa Epecuén
The Future: The City Of Carhué
4. 1876. LAKE EPECUEN
Last defended territory of the
Mapuche Indian.
Essential to maintain the health
of their people and horses.
5. 1877. First European settlers mine the salts for their
properties.
Renamed for a short time “San Lucas Lake” for the saint
of good health. (1877 to 1885)
6. 1886. THE BIRTH OF HEALTH TOURISM
Settler from nearby towns camped during summer to
bathe at the lake and prepare their bodies for winter
7. 1909: The waters of the lake receive scientific support to
all traditional health claims.
1920’s. NEW HEALTH TOURISM INFRASTRUCTURE
THE BIRTH OF VILLA EPECUEN
11. 1985. Due to government mismanagement of public
works “Villa Epecuén” gets flooded.
The mistake was corrected the same year but it was
too late for the resort town.
12. 1990’s. The ruins of “Villa Epecuén”
became a tourist attraction like Pompeii in Naples, Italy.
13. 2000’s. The salty dead trees of “Villa Epecuén” are
today’s tourist attraction.
14. 2012. THE RECOVERY
OF THE LEGENDARY
CONDITIONS OF
LAKE EPECUEN.
(As before, salt crystals
by the lake shore).
It took nature 28
years to bring the
lake back to it’s
former glory.
15. 2013. EPECUEN RECEIVES WORLDWIDE ATTENTION
News teams from BBC and AL JAZERA visit Epecuén.
BBC DOCUMENTARY:
Lost Argentine Epecuen town
re-emerges from lake after 25 years
http://www.youtube.com/watch?
v=Boa7VyHG7P4
AL JAZERA DOCUMENTARY:
Residents Hope To return To "Drowned
Town" (Al Jazeera English)
http://www.youtube.com/watch?
v=YoQYTX5wlAg
16. NEW BUSINESS OPORTUNITIES
• 2,000 % GROWTH OPORTUNITIES FOR THE INVESTOR
• 3,000 NEW JOBS FOR THE TOWN
Before 1985 Villa
Epecuén Had
3,500 Available
Hotel Rooms
Today, only 300
Hotel Rooms Are
Available in
Nearby Caruhé.
Authorities
Estimate That At
Least 6,000
Hotel Rooms Are
Needed Today
17. THE NEW TOURISM FACILITIES ARE BEING DEVELOPED
AT THE NEARBY CITY OF CARHUE
21. THE COUNTRY. WHY SHOULD I INVEST IN ARGENTINA?
China Invests: China, Argentina Construct Wind-
farm
http://www.youtube.com/watch?v=_z6q8Bty9YM
China backs Argentina on Malvinas
http://www.youtube.com/watch?v=dxP8IizEjQQ
New Chinese Trains in Argentina [2013]
http://www.youtube.com/watch?v=C4oV5DZNPRM
22. USA, Chevron, Argentina's YPF sign $1.24 billion
Vaca Muerta shale deal
Toyota to invest $800 million at Argentina
factorys
Shell Argentina will increase its shale capital
expenditures to about $500 million next year
THE COUNTRY. NOT ONLY CHINA THINKS IT’S A GOOD IDEA.
26. SURROUNDING AREAS
4. VINEYARDS & WINERYS2. POLO FIELDS 3. SIERRA DE LA VENTANA1. HUNTING LODGES
5. BLACK TRUFFLE 6. SPORT FISHING 7. HISTORIC JEWISH TOWN
27. THE PROJECT >>>
MULTI PHASE PRIVATE REIT DEVELOPMENT
(Real Estate Investment Trust)
FIRST PHASE
• PRIVATE THERMAL SPA CONDOMINIUM
GREEN BUILDING - LEED CERTIFIED
FUTURE PHASES
• PATAGONIA THEMED SHOPPING CENTER
• HYPERBARIC CENTER (HBOT)
• POLO THEMED RESORT & SPA
SerenaGroup
THALASSO SPA MAR DE VIDA
28. NOTE >>>
• 2,000,000 TOURISTS VISIT THE DEAD SEA EACH YEAR.
• EACH OF THEM SPEND AN AVERAGE OF ONE
THOUSAND - $1,000 PER STAY.
• THE REVENUE GENERATED BY THE DEAD SEA IS
ESTIMATED TO BE ONE BILLION DOLLARS –
$ 1,000,000,000 PER YEAR.
• WITH THE SAME CONDITIONS OF THE DEAD SEA,
TODAY’S REVENUE IN CARHUE IS LESS THAN FIVE
MILLION DOLLARS $5,000,000 PER YEAR.
48. OUR PROFESSIONAL TEAM
REIT REGISTERED NAME - “CALDEN I”
REIT TRUSTEE - “CALDEN S.R.L.”
ARCHITECTURAL DESIGN: ESTUDIO RAELE: www.arquitectoraele.com
Architect, Antonio Raele. Graduated in 1978 from the University of
Buenos Aires, Architecture and Urban Design (UBA). Recently selected
as the exclusive Architect for “Fangio Hotels”.
LEGAL AND ACCOUNTING SERVICES: ESTUDIO LANUSSE:
www.estudiolanusse.com
Legal and Accounting services, specializing in real estate development.
53. THE INVESTMENT >>>
• INVESTING IN A 1 BDRM. CONDO FOR SHORT TERM
RENTAL. 15 % ESTIMATED ROI $130K
• INVESTING IN A FRACTION OF THE RESTAURANT.
1/10 OWNERSHIP - 15% ESTIMATED ROI $60K
• INVESTING IN A FRACTION OF A 2 BDRM.CONDO
FOR SHORT TERM RENTAL.
1/12 OWNERSHIP -15% ESTIMATED ROI $19K
• DIRECT FUNDING – REIT EQUITY PARTNER.
12 % FIXED ROI From $50K
• INVESTING IN MAR DE VIDA SPA
12 % FIXED ROI From $3K
54. THE PAYMENT PLAN >>> no interest
FULL PURCHASE
THE CONDOS $ 130K
35 % DOWN PAYMENT $ 45.5K
65 % IN 24 $ 3.5K
THE FRACTIONALS
THE CONDOS $ 19K
50 % DOWN PAYMENT $ 9.5K
50 % IN 24 MONTHLY PAYMENTS $ 0.39K
THE RESTAURANT $ 60K
50 % DOWN PAYMENT $ 30K
50 % IN 24 MONTHLY PAYMENTS $ 1.25K
THE SPA (PER SQM – 10 SQF) $ 3K
50% DOWN PAYMENT $ 1.5K
50% 2 MONTHLY PAYMENTS $ 0.75K
55. SOCIAL RESPONSIBILITY
Caldén I will provide
• 35 construction jobs for two years
• 6 full time hospitality jobs
Café Martinez will provide
• 10 full time restaurant jobs
Fundación Mar De Vida will provide (non for profit)
• 6 full time Spa Jobs
• Free training to over 20 students per year
• Free rehabilitation treatments to local patients
qualified by the municipal hospital during low season.
(57 NEW JOBS CRATED - 2943 JOBS TO GO)