Conlumino's 2016 Bedroom Furniture Report provides market analysis and consumer insights to help retailers, manufacturers and suppliers identify opportunities for growth in the bedroom furniture market. The market grew 2.3% in 2015 to £3003m. Conlumino's consumer research found that 26.6% of consumers purchased bedroom furniture in 2015, with replacement being the key motivator. Ikea leads the bedroom furniture market due to its engaging stores and wide product range.

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CONLUMINO HOME RETAIL SERIES
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THE BEDROOM FURNITURE MARKET
CONLUMINO’S 2016 BEDROOM FURNITURE REPORT IS NOW AVAILABLE. IT HELPS RETAILERS, MANUFACTURERS AND SUPPLIERS TO:
THE MARKET:
+2.3% growth in 2015
Conlumino estimates that the Bedroom
Furniture market grew by 2.3% to £3003m in
2015. Bedroom Furniture remains a strong
performer in the wider furniture market,
although some categories are increasingly
falling out of favour with the consumer.
1) IDENTIFY OPPORTUNITIES FOR GROWTH
2) STRENGTHEN INNOVATION PIPELINES
3) BROADEN APPEAL AND REVENUE BASE
4) INCREASE MARKET SHARE IN BEDROOM FURNITURE
Consumer segmentation
and purchasing profiles
derived from tailored
primary consumer
research
Retailer positioning,
market shares and
future outlook
Consumer attitudes towards
bedroom furniture, specific
products in the sector and
specific retailers in the
categories
KEY ISSUES FOR
GROWTH
CONSUMER
SEGMENTATION
RETAILER
POSITIONS
CONSUMER
ATTITUDES
Conlumino’s consumer research shows that
over a quarter of consumers purchased a
Bedroom Furniture product over the past 12
months, with replacement being the key
purchase motivator. However research
shows consumers felt wide choice was the
biggest influence on their choice of retailer.
THE CONSUMER:
26.6% purchased Bedroom
Furniture in 2015
Assessment of key
issues and growth
drivers in the market
and how these are set to
evolve
Current market sizes
and five year
forecasts for all
Bedroom Furniture
categories
MARKET SIZES AND
FORECASTS
THE RETAILERS:
IKEA leads the market
IKEA boasts an engaging in store environment
and wide range which has given the retailer the
largest share of the market. Conlumino’s
Bedroom Furniture report shows price is the
key differentiator with a number of players
moving to capture market share through
managing price structures.