1. Design & Deployment Normalized Intelligence Organizations
Corporate Presentation-2017
www.metamorg.com
Ciudad Real (Castilla la Mancha-Spain)
2. 2
What the Metamorg is?
This is a business project
oriented to create a world
reference in design &
deployment Normalized
Intelligence Organizations.
World Class Intelligence Organizations
3. 3
Services offer
Design Normalized Intelligence Organizations
Kent-SIA: Evaluation and
situational diagnostic of strategic
information management.
Kent-SIP: Corporate Strategic
Intelligence Plan.
Q-Monitor: Corporate training on
Intelligence.
Rapid deployment of Intelligence
cells.
Deployment of Intelligence units,
platforms and factories.
Special projects and operations.
Deployment & Mentoring Normalized Intelligence Organizations
Design, Deployment & Mentoring Custom-Made Intelligence Organizations
4. 4
Model of design and deployment of Normalized Intelligence
Organizations
Vertical Normalized
Intelligence Platforms
Abel
CityZen
GaiaGuard
Homsec
Horizontal Normalized
Intelligence Platforms
SSC
ASC
ISR
OIP
Custom- Made Intelligence Platforms
Kent SIC
Introductory training &
quick evaluation service
SIA-CP: Situational
analysis of strategic
information management
in any organization
SIP-CP: Design of
intelligence strategic plan
for an organization
Projects of Normalized
Intelligence Organizations
Deployment
Custom- Made National or Corporate Intelligence
Infrastructures
Others
5. 5
Potential Metamorg Users
(Companies and institutions)
Ministries.
Law enforcement agencies
Military forces.
City councils.
Public Administration Agencies.
Large corporations.
Hospitals.
SMEs.
Think-Tanks.
Political organizations.
Supranational organizations.
NGOs.
Knowledge workers virtual communities.
Advisory and consulting companies.
Information superiority & Intelligence portals.
Senior managers and department assistants.
Corporate strategy departments.
Business development departments.
New business development departments
General managers support teams.
Marketing departments.
Sales departments.
Organization and systems departments.
Consultancies.
Public opinion observatories.
Studies and research units.
Audit units.
Fraud detection units.
Customer service: claims departments.
Public office cabinets.
Foundations and social studies centers.
Police and judicial investigation units.
Governmental Intelligence units.
Military Intelligence units.
State institutions.
Investigative journalism teams.
Administration departments.
Investigative committees.
Technology surveillance centers.
Etc.
“In general terms, Intelligence contributes and supports
every other area apart from itself, performing thus an
important function in any human organization”
LMT-2010
7. 7
What does the Metamorg Team do?
Metamorg team, designs
and develops systems
that allows to deploy
advanced intelligence
organizations of any size
and mission.
These systems are called
NIS (Normalized
Intelligence Systems).
8. What does an Intelligence
organization do?
An Intelligence organization monitors,
analyses and delivers conclusions about
what is happening or might happen in a
specific domain of interest.
The ultimate product of an Intelligence
system is a series of reports both
planned and requested, that allows to
considerably reduce the uncertainty in
the decision-making of a responsible for
department or company or state leaders
in their daily, short- term, medium-term
and long-term projects.
9. What does an Intelligence
organization do?-II
1
2 3 4
5
6
Collects information from multiple
sources, evaluates its utility and
reliability, processes and stores it for
its future use according to the
previously established plan.
2
Designs, develops and manages
annual Intelligence plans and
mechanisms of response to crises
and planned or unplanned events.
1 Delivers reports in different formats
and mediums to assure that
decision-maker receives information
in time to make a decision or
develop an operation.
4
Supports the whole Intelligence
production process by implementing
and operating a set of
specifically designed applications.
5
Analyzes available data in order to
obtain evidences which verify or
refute the hypotheses and therefore
give judgments and conclusions
by means of different types of report,
according to the established plan.
3 Describes with precision the
operative model to follow in all
processes and under any
circumstance, as well as the
strategy, methods, techniques and
tools to apply.
6
10. Corporate management function of an
Intelligence organization.
The introduction of a Corporate Intelligence Organization improves all the
parameters of Corporate Strategic Information management in any organization.
Excellent
Very good
Good
Regular
Bad
S.I. of
support to
business
S.I. of support
in case of risks
S.I. of support to
new opportunities
Levels of
strategic
information
use
LMT Information Superiority Curve
Strategic information management
curve in companies with deployed
corporate Intelligence systems
General use of strategic information in
big corporations and governments
11. 1. Reference model. From the analysis of hundreds of organizations, it results the design of an
efficient model of wide functionality to support any type of organization regardless of size and
function.
2. Methodological system.
3. Educational system.
4. Operational system.
5. Organizational system.
6. Technical architectures (electronics, computers, mechanics, communications).
7. Technical systems.
8. Applications for the control of operators and the use of beneficiaries.
9. Product portfolio (supplies, services, etc..) that the organization will provide.
10. Methodology of definition and design of plans and settings specific to the organization.
11. Methodology of implementation and deployment of the organization.
12. Resultant socio-technical organization. Final configuration resulting from the process.
11
Core structure of a Metamorg Normalized
Intelligence Organization - I
13. 13
What does an Intelligence
organization serve for?
To defend a decision.
To guide or ensure a strategy.
To support the planning and development
of an operation.
To describe and monitor a real-world event.
To define warnings, references and
performance indicators.
To introduce management criteria.
To detect a gap or suggest a necessity.
To detect and manage a threat or an
opportunity.
To check the application and efficiency of
procedures, programs and guidelines.
To pose a choice.
To protect and audit the organization's
assets.
To define and identify scenarios and
spheres.
To monitor entities and players in the
organization's domain of interest
To solve administration or staff problems.
To define and describe a phenomenon.
To improve performance of the units in an
organization.
To prove a hypothesis.
To eliminate or show up topics or
assumptions.
To design action plans.
To compare situations.
To open up to new markets.
To put forward plausible futures.
To argue in legal proceedings.
Etc.
14. 14
The benefits of an Intelligence
organization deployment.
Qualitative Benefits
It improves corporate management of strategic
information of support to business as well as
detection and management of threats and
opportunities within an opportune time frame.
It ensures to be aware of and permanently
monitor the environment of interest to the
organization.
It lets to learn more information, more quickly and
with more precision.
It allows to have support of evidences and
inferences for daily decision-making.
It ensures corporate strategy fulfillment and
effectiveness.
It ensures fulfillment of good management codes.
It guarantees better protection of organization's
key assets.
Etc.
Quantitative Benefits
Important saving of organization's external
advisers costs (less judgments, more evidences).
Important saving of costs and optimization of
information providers (Reliable, cross-referenced
information, less data).
More informative power with less resources owing
to possibility to cross the information and infer
reliable analytical evidences.
Efficient use of company professionals´
knowledge and abilities.
Human recourses optimization.
Better exploitation and use of organization's
computer infrastructures and internal data.
Etc.
15. 15
Example of benefits
Applicable measures Results
Acquired
capacities
Areas of interest monitoring and awareness
Entities monitoring and awareness
Targets monitoring and awareness
Scenarios monitoring and awareness
Strategic warnings detection and monitoring
Corporate operations design and development.
Development of operation of rapid response to crisis
situations and scenarios.
Monitoring of the whole organization ecosystem.
Daily monitoring of thousands of entities (competitors, products,
regulators, etc)
Precise awareness about all the capacities, intentions and weak points
of the agents of interest, opportunities and threats.
Awareness about the players around organization's strategic targets.
Early warnings detection.
Accurate design of corporate operations and precise calculation of
possible consequences.
Strong evidential support and planning of rapid response to crisis
situations.
Client
Early warning
Reports exactness and cover
Impact over decision-making
Impact over corporate strategy
Proactive management improvement
Situational awareness improvement
Evidence-based management and decision-making
Strategy insurance
Internal
Information needs satisfaction
Reports cover
Reports in more details
High cover
Very high
Strong evidential support
Learning and
knowledge
Teams productivity
Work procedures and flows efficiency
Improvement of decision-making
Improvement of corporate operations planning and deployment
Improvement of learning process and changes management
16. 16
Ways of Deploying an
Intelligence Organization
Inserting an organizational structure in a progressive
manner within an organization following the
predetermined plan, in the form of departmental
Intelligence cells, Intelligence units which support an
organizational areas or corporate support platform for
the entire corporation.
Creating an external Intelligence production factory
(Corporate Intelligence Factory) for the entire
organization or a part of it (Outsourcing the organization
and the Intelligence function).
By means of a combination of the aforementioned
methods.
17. METAMORG KENT SIC: Methodology of design and
deployment of Normalized Intelligence organizations
KENT SIA: Analysis and diagnostic of the situation surrounding the
management of the strategic information in the organization.
KENT SIP: Definition and deployment of the Corporate Intelligence plan,
deployment and Start up of the Corporate Intelligence Organization.
Inventory of information and available infrastructures, situation diagnostic, analysis
of improvements, cost saving plan and design of the corporate model of strategic
information management.
Design of the structure of the corporate Intelligence organization,
Corporate Intelligence Plan, definition and deployment of projects, estimates of
costs deployment timetable.
19. 19
What is Metamorg´s market
position?
Metamorg is one of the few
companies in the world capable of
designing and deploying a complete
Intelligence organization based on
doctrinal models and performance
metrics, and the only one with
standardized and preconfigured
platforms for efficient deploy and
deployment across multiple fields
(Business, police, environmental,
technological, medical, organized
crime, terrorism, prisons, smart cities,
etc.).
Our most important potential
competitors currently offer only some
IT elements and, at best, some
methodological and training aspects.
Advanced
competitor
The offer of standard competitorsThe offer of advanced competitors
Standard competitor
21. Wfactories Wisdom Warehause:
Corporate Intelligence Factory
21
A strategic intelligence factory (SIF)
is a “product centric” intelligence
organization which aims to provide
a systematic, useful, credible,
reliable, accurate and timely
information to a particular group of
persons or entities who need to
consider goals and achieve them. It
allows to create businesses of
provision of strategic information to
thousands of users or systems for
providing strategic information to
governments or corporations.
22. HOMSEC: Law Enforcement
Intelligence Platform
22
• Law enforcement integrated solution.
• Configurable and adaptable to every system and every
police organization.
• Allows to deploy from small organizations to national
law enforcement intelligence platforms.
• Surveillance and automatic warning about any
suspicious situation.
• System aimed at efficient management of cases.
• Multiple criteria for sharing information
• Real time integrated display of all available intelligence
and situational awareness about the cases.
• Powerful investigation and analysis capabilities in real
time.
• Interoperability with intelligence systems and
coordination with the police bodies.
• Advanced training of analysts and operators in
methods and techniques of intelligence through a
powerful e-learning system.
• Monitoring and statistics on police activity.
• Integration with traditional police management
systems.
23. TCOPS: Target Centric
Terrrorism & Organizated
Crime Intelligence platform
23
• TCOPS is an advanced
system for planning
intelligence operations on
key TARGETS (terrorists) in
order to weaken or destroy
their positions or enter its
network by legal means.
• TCOPS allows to make
symmetric and tractable any
target and define units of
temporary intelligence
operations with help of
technological support
systems.
24. Smartsoc: Cyber Warfare
Platform
24
• Real-time strategic warning of attacks at
the logical, physical and perceptual levels.
• Identify the type of threat.
• Vulnerability analysis.
• Dissuasive countermeasures.
• Determination of response strategies
(attack).
• Development of automated alerts.
• Planning, simulation and implementation of
contingency plans.
• Automatic learning.
• Automatic reasoning.
• Detection and simulation of threat and
attack scenarios.
• Preventive psychological action.
• Deception capabilities.
• Etc.
25. SIVREC: Prisons
Intelligence Platforms
25
• Integration and indexing of all the information of prisons
available now and in the future.
• Extraction of all relevant facts and events in the
information available.
• Analysis and automatic linking of available information.
• Automatic monitoring and warnings about any suspicious
situation.
• Monitoring and warnings targeted to special inmates.
• Detecting patterns and behaviors.
• Real time Integrated visualization of all available
intelligence and situational awareness about inmates.
• Automated or on demand dissemination of intelligence
reports to the users determined by the competent
authority.
• Interoperability with intelligence and law enforcement
coordination.
• Training of a team of analysts and operators in advanced
methods and techniques of intelligence.
26. FraudBuster: Finantial
Fraud Intelligence Platform
26
Developed only for business processes.
Designed to operate with minimal impact on
operational systems.
Deploy secure web technologies for easy management
and maintenance.
Use of a single system for global coverage of the
company.
Made to operate on multiple data sources.
Easy upgrade of bank details
Quick adaptation to new regulations and requirements.
Use of existing banking infrastructure and databases
(warehouses).
No need to move or copy data.
The system conforms to the existing banking schemes.
Provides ability for management, monitoring and
control.
Lower cost of operations, maintenance and upgrades.
27. Cyberdruid: SME Intelligence
Service
27
High precision intelligence service with more
features designed to date. It allows, through a
model "pay & go", to exploit a whole range of
systems and specialists providing coverage to
every need of the organization from the start.
In 72 hours you will have high-level
intelligence coverage and in eight weeks a
first class infrastructure of services.
28. ABEL: Technological
Intelligence Service
28
Provides the organization with an outsourced system of
surveillance, intelligence and strategy in support of
technology innovation and product management that
enables:
• Real-time monitoring of the global environment of
innovation relevant to the organization.
• Detect and monitor any new information, agents and
players in the field of technology.
• Acquiring technology intelligence doctrine based on the
most advanced methods used by the professional
intelligence community.
• Implement investigation and analysis systems in the
department of innovation with sophisticated tools for
data collection, analysis and management of evidence.
• Have an intelligence report delivery system to offer
automatic or assisted high value-added information to a
broad user community.
• Lay the groundwork for the development of an
enterprise system of technology surveillance,
investigation and intelligence.
• An environment of continuous analysis and advising on
product innovation strategies.
The connection to the IT system supporting the
Abel service is a managed environment with
maximum security and full audit of connection
within the system operation
The connection to the IT system supporting the
Abel service is a managed environment with
maximum security and full audit of connection
within the system operation
29. CityZen: Smartcities
Intelligence Platform
29
The system consists of seven components:
1. A methodology to produce Strategic Evidence-based Alerts for
Risks and Opportunities for Cities (CITYZEN-MTS).
2. A continuously developed Secure Access Portal configurable for
Web and Cloud Services that enables integrating strategic and
operational reports and related evidence produced in the system;
turning them into accessible digital contents; indexing and calculate
levels of intention and capacity from a situation of threat or
opportunity and vulnerability levels of our and others' targets. It also
enables us to address and integrate risk and opportunity
hypotheses, to summarize and classify alerts through calculations
on evolution and scale tendencies, aiming at an early reaction.
Likewise, it allows us to develop planned responses based on
defined risk and opportunity alert levels.
3. An IT system of situational awareness and evidence-based Analysis
that enables us to produce information of high added value. Thanks
to sufficient indexes and patterns and reliable and valid evidence of
physical, documentary and analytical nature, it contributes to the
production of Strategic City Warnings and to an efficient
management of risks and opportunities.
4. A collection system, weighting, anonymity and indexing structured
and unstructured information from any source of digital or analog
information.
5. A "push" system that allows us, through multiple devices, to signal
and spread alerts and primary response plans to users who must
know or neutralize them.
6. An organizational structure and management operation of Smart
Cities.
7. An advanced methodology of training-design-display and mentoring
of Strategic Smart Cities Warning projects based on a dual model.
30. GAIAGUARD: Environmental
Intelligence Platform
30
1. Generate sufficient strategic information with a solid to
accredit and validate the environmental situation of
any municipality in the European Union & USA
evidential support.
2. Generate an environmental profile of the municipality
with a set of patterns and risk indicators and
environmental opportunity PRE-MEASURES, to allow
comparisons with the evolution of these patterns and
indicators once begun implementing corrective
environmental measures (environmental plan of the
municipality).
3. Continuous monitoring of the environmental profile of
the municipality evolution POST-measures and by
providing situational awareness reports, surveillance,
intelligence and early warning on risks and
opportunities.
4. Monitor the evolution of the environmental risk of the
municipality and detect abnormal situations and
trends of escalation of risk in the same reports based
on information superiority MEASURES POST.
5. Perform automatic operational recommendations of
response to warnings of anomalous evolution of
patterns and indicators of environmental risk.
31. EMCAS: Medical
Intelligence Platform
31
The EMCAS is a socio-technical design of an infrastructure
oriented to provide complex analysis services to the
community of medical researchers and the network of
medical assistants.
The main objectives are to provide the medical community
with an advanced medical intelligence analysis infrastructure
that can provide:
1- Pest and pandemics monitoring and alertness.
2- Provide complex analytical medical evidence
networks.
3-Design and simulation of tailored experimental
treatments.
4-Intelligent advice based on reasoning based on
medical cases.
5-Technical support for the design, weighting and
management of complex research hypotheses.
6-Methodological and technological support to the
planning and management of medical intelligence
cases.
Offer all these features anywhere, anytime.
32. Prospector: Prospective
Intelligence Platform
32
1. We define Evidence-based Exploratory Foresight as the continuous
production of possible, that is, not unlikely future scenarios, based on
feasible scenarios determined by the current evidence as of threat of risks,
current issues and emerging opportunities ,the weight of the determinism
of the past and the confrontation of the projects of the present actors and
the posible profile of the futute actors.
2. Our exploratory foresight model created from the works of the LIPSOR
(French Foresight Institute),Rand and other research centers, is based on
the determination of the following types of scenarios: Possible, achievable,
contrasted in the present, trend based on the contrasted ones, and within
trend scenarios, the most likely or reference. Each scenario is a coherent
set of hypotheses which is continuously weighted according to the present
changes and a system of rules for checking the status of the goals and
objectives of the actors.
3. Our methodology and our computer support systems create physical and
virtual workshops with the participation of agents of social networks
organized into three types:
1. Workshop on anticipation and mastery of change.
2. Workshop on recognition of stereotypes.
3. Workshop on arbitration of short and medium term actions.
4. Workshop on analysis based on the Greek Triangle.
4. We incorporate a computing environment for management of the
workshops and the automation of various causal-mathematical and
associative-empirical techniques such as MIC-MAC, MACTOR,
MULTIPOL, SMIC, MORPHOL, PROB-EXPERT, DELPHI, POLITICS, etc.
5. Applications:
• Science and technology foresight.
• Policy foresight.
• Market foresight, etc.
Evidence-based Exploratory Foresight
methodology. PROSEC V-II
Evidence-based Exploratory Foresight
methodology. PROSEC V-II
Management and analysis system of the
foresight workshops.
Management and analysis system of the
foresight workshops.
33. ONPROFILE: Customer
Intelligence Platform
33
• Gradually increase the impulse buying ratio based on
the real-time detection of profiles of potential
buyers, and a better knowledge in contact time of the
situation of the potential customer and their
predisposition to purchase.
• Progressively improve the reflexive purchase ratio
(delayed purchase decision) from the provision of
greater and better information for the customer's
purchase decision.
• Improve promotional campaigns and telesales by
analyzing relationships between customers, and
between customers and products by creating
promotions (Cross-Sell, Upsell, etc.), reciprocally
fertilizing the promotion channels via the internet
and via contact center.
• Have a knowledge base of profiles and behaviors of
potential customers for the range of products
constantly recycled, expanded in data and number of
potential customers.
• Potential future capacity of personalizing the e-
commerce platform and the "contact center"
campaign based on customer intelligence analysis
reports.
34. SIDI: Custom Made National
Intelligence Infrastructures-I
34
Necessary intelligence infrastructures for regional and
national governments, international organizations and global
intelligence networks, designed and deployed based on the
results of the analyzes and studies developed in KENT-SIC.
• Technological architecture that will allow the quick
definition and implementation of any policy of
exchange, quickly any politics of exchange, sharing or
fusion of information
• Systems entirely interoperable.
• It is based on the SIDI (Scalable Information
Dominance Infrastructure) platform that will equip
existing operating systems and future systems of a
technological architecture of superior performance to
those available today
• Provide an organization with a newly created
permanent or temporary intelligence infrastructure
quickly.
• Allows independents operation of the distinct entities
within the same technological, methodological and
formative platform.
• Entirely scalable system in levels and types of
information to be treated and in number of users to
which it gives service (tens, hundreds, thousands).
• Unified Intelligence Doctrine (unified procedures and
methods).
• Unified training in Intelligence techniques and
procedures.
35. SIDI: Custom Made National
Intelligence Infrastructures-II
35
• Reference Infrastructure oriented at
information superiority which covers all the
Intelligence necessities.
• Configuration of a dynamic network which
allows for the amplification of the structural
capabilities in an unlimited way without
loosing control.
• Each element of the SIDI structure is
responsible for the processes of one part of
the intelligence node in the network.
• Integrated vision of threats at physical, logical
and perceptual dimensions.
• Possibility to create virtual or physical
intelligence nodes depending on application.
• Independent structures that can share the
intelligence nodes they wish or are necessary
at any point in time, they can even create
shared intelligence nodes with a specific
purpose.
• Intelligence system focused in responding
symmetrically to the configuration of any local
or global threat proactively, able ton a
proactive manner, capable of obtaining
surprise strategy and optimizing opportunities.
• Evolutional environment in continuous
development.
National
intelligence network
36. Business partners structure
36
METAMORG BUSINESS PARTNER SERVICES
IT Support
Methodological
Support
Consulting &
Training
Business
Development
Competitive
Intelligence
Global
Marketing
R&D
Global Technology Services FirmsSystems Integrators & Consulting firms
Metamorg
Vertical
Partners
Metamorg
Agents
Country X
GLOBAL MARKET
37. Technology partners
37
Manufacturer of
information retrieval &
analysis software
Manufacturer of intelligence,
security & investigative IT
platforms
Manufacturers of 1st
and 2nd Tier software
Manufacturer of hardware
& communications devices
Metamorg continually seeks, selects, certifies, integrates and adapts to the
technical, functional, operational and methodological specifications of its
platforms of intelligence organizations, to the best suppliers of software,
hardware and communications of IT industry
38. 38
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