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What I learned designing a car user experience

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My graduation project finished in June of 2016.

www.lucvanloon.com
www.CarUXD.com

Published in: Design
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What I learned designing a car user experience

  1. 1. 6 October 2016 What I learned designing a car user experience
  2. 2. @lucvanloon Designer at Wayne Parker Kent, freelancing at lucvanloon.com Luc van Loon
  3. 3. Battery Users aren’t sure what makes a healthy Tesla battery. Interaction Steering wheel, speech, MCU and the mobile application. Range changes constantly Many factors have an impact on the range of the car.
  4. 4. Battery Users aren’t sure what makes a healthy Tesla battery. Interaction Steering wheel, speech, MCU and the mobile application. Range changes constantly Many factors have an impact on the range of the car.
  5. 5. Battery Users aren’t sure what makes a healthy Tesla battery. Interaction Steering wheel, speech, MCU and the mobile application. Range changes constantly Many factors have an impact on the range of the car.
  6. 6. How will Tesla ’end range anxiety’ on the Model S? Elon Musk — Tesla's co-founder, CEO, and one-man PR machine — made news yesterday with a tweet that his company would reveal a firmware update for its Model S sedan later this week that will "end range anxiety." "Range anxiety" is the notion that you're always worried you won't find a charger for your electric car before the juice runs out. It's a more serious problem for the many EVs on the road with sub-100-mile
  7. 7. Range anxiety is the fear that a vehicle has insufficient range to reach its destination and would thus strand the vehicle's occupants.
  8. 8. So what was the problem?
  9. 9. “While driving from meeting to meeting, I should be focused on the next meeting, not about planning my day and watching the traffic.”
  10. 10. Common tasks differ Every user uses the car
 in their own way. Tech-savvy Users are interested and curious about new technology. Agenda They manage their agenda well and connect it to the car. Meeting driversCommute drivers 1 2 The business users
  11. 11. Common tasks differ Every user uses the car
 in their own way. Tech-savvy Users are interested and curious about new technology. Agenda They manage their agenda well and connect it to the car. Meeting driversCommute drivers 1 2 The business users
  12. 12. Common tasks differ Every user uses the car
 in their own way. Tech-savvy Users are interested and curious about new technology. Agenda They manage their agenda well and connect it to the car. Meeting driversCommute drivers 1 2 The business users
  13. 13. Common tasks differ Every user uses the car
 in their own way. Tech-savvy Users are interested and curious about new technology. Agenda They manage their agenda well and connect it to the car. Meeting driversCommute drivers 1 2 The business users
  14. 14. The Travel Strategy
  15. 15. How does it work? +
  16. 16. ontbijt foto notificaties
  17. 17. Tesla Leave at 7:45 AM to be on time for Kids to school in Rotterdam. Your car will be on temperature. 45m ago slide to view Tesla You won’t have to charge today. 45m ago slide to view
  18. 18. Tesla Leave at 8:45 AM to be on time for introduction at SLP in Ede. Your car will be on temperature. now slide to view
  19. 19. Tesla This is the last known meeting for today. Have a nice day! now slide to view
  20. 20. “These notifications actually help me manage my agenda. So I can ask before starting a meeting if leaving at 10:30 is ok with them. I’m less anxious managing my travels.”
  21. 21. “This is how I use my car, I almost never leave at exactly the same time every day. My schedule is different almost every day.”
  22. 22. How did I prototype this?
  23. 23. What did I learn?
  24. 24. I’m a button
  25. 25. I’m a button
  26. 26. MIT automotive typeface studies
  27. 27. What’s important when prototyping?
  28. 28. CarUXD.com
  29. 29. Thank you!
  30. 30. @lucvanloon Designer at Wayne Parker Kent, freelancing at lucvanloon.com Luc van Loon

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