The document contains charts and graphs analyzing user growth and engagement for a company over time. One chart shows the composition of resources provided to users is 45% presentations, 30% book and article summaries, 15% exclusive insights, and 10% interviews. Another chart shows user growth increasing each month from January to May. Additional charts and graphs track metrics like net promoter score over time and categories of user engagement. The document advocates for focusing on quality over quantity in content and building sustained readership relationships rather than prioritizing viral hits.

1. 45%
Presentations &
related assets
30%
Book and article
summaries
15%
Exclusive
insights
10%
Interviews
This unique chart displays percentages by the size of the widget. The
higher the percentage the larger each component of the chart will be.
COMPOSITION
OF RESOURCES

2. 0 17.5 35 52.5 70 87.5
January
February
March
April
May
Analysis:
USER GROWTH
CHART
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mumbo-yumbo content to take up space.
Proprietary material here was replaced with
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REPORT 01
User Growth Divided by Month And Level
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3. 0
30
60
90
120
150
January February March April May
Analysis:
USER GROWTH
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mumbo-yumbo content to take up space.
Proprietary material here was replaced with
mumbo-yumbo content to take up space.
REPORT 01

4. Proprietary material
here was replaced
with mumbo-yumbo
content to take up
space.
GROWTH
2
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here was replaced
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space.
RECOGNITION
3
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here was replaced
with mumbo-yumbo
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FIRST CAMPAIGN
1

5. 4
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MORE GROWTH
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VIRAL TESTS
5
6
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here was replaced
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space.
COMMUNITY

6. Today our customers love us.
This is due to improvements in
our customer support and
refund policy.
76% 63% 51% 42%
2017 2016 2015 2014
And experimented... We tested...
We started off experimenting
and trying to identify how to
satisfy the needs of our
community.
NET PROMOTER SCORE

7. 80% 23% 95% 62%
Interviews Insights Presentations Interviews
DASHBOARD
Innovative ideas are not just something new, they provide value and solve problems. It takes "buy-
in" from an organization to support innovation. Understanding customer's needs are critical to
design new products. Change requires analysis and testing just like any other experimental effort.
RESULTS THAT MATTER

8. GET TO
NEW HEIGHTS
It is for this reason that we incorporate the arts into our resources. We
incorporate articles of equality, of unity, of appreciation for diversity in our
weekly summaries, and provide an uplifting tone in all our messages. After
all, me — you — we are all executives of our own lives and citizens of one
planet. And as executives and citizens of one planet, it is You Exec's
mission to help everyone to achieve their best.
N E W I N T E L L E C T U A L S U M M I T S
EXEC

9. ORIGINAL
RESEARCH
Succinct, yet powerful.
Most career development articles are
optimized and incentivized for traffic and
virality, instead of impact and quality.
Modern publications hardly have a
relationship with their audience, because
they focus on viral hits instead sustained
readership. In a world of quantity, You
Exec offers quality.
Q U A L I T Y V S . Q U A N T I T Y

10. Most career development articles are
optimized and incentivized for traffic
and virality, instead of impact and
quality. Modern publications hardly
have a relationship with their
audience, because they focus on
viral hits instead sustained
readership. In a world of quantity,
You Exec offers quality.
WALKING
WITH YOU
T O G E T H E R W E D I S C O V E R

11. LET'S START
I N A W O R L D O F Q U A N T I T Y , Y O U E X E C O F F E R S Q U A L I T Y .
L E T ' S D E S I G N T H E W O R L D W E W A N T