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ASPRI CEO Roundtable Conference
   Profiting through Human Capabilities
     - Robert Yap, Chairman & CEO, YCH Group




         Goodwood Park Hotel, Arundel Room | 28 October 2011
Agenda

• Challenges in Talent Management &
  Scalability for Growing Companies

• Sharing Session
   YCH Case Study
   RISE Culture
   Extended Family Enterprise




                                      2
Common Issues

Scalability & Rapid Regionalization
   Achieving growth or expansion in accelerated time
   Maintaining consistency in org. culture
   Institutionalizing knowledge
   Accountability measures


Leadership
   Operations or Market-focused?
   Globalization
      Choice of talents – management styles and versatility
      Change management



                                                               3
A Top-down Strategy

Strategic Roadmap
   Alignment of leadership team
   Communicating the vision
   Culture shaping
   Stakeholder engagement


Government support
   Leverage schemes and assistance for maximum scalability
      SPRING, EDB & IE Singapore
   Pro-business regulations




                                                              4
Making the Quantum Leap

         Inspire
            •   A Common Vision
            •   Talent Management

         Inculcate
            •   A sense of „mind over matter‟
            •   Entrepreneurship: Optimism
                with Calculated Risks

         Imitate
            •   Mimic the best companies
            •   Shortcut the learning process

         Initiate
            •   Find a niche in your industry
                and be the forerunner

                                                5
Reducing Growing Pains

Systems & Infrastructure
   •   Achieve Economies of scale (esp. across countries)
   •   Standardization & Consistency: Reduce complexities
   •   Automation: Quick replication of human skills

Strong Culture
   •   A Values System that can withstand
        time and pressure
   •   Direction to guiding the organization
        during major transformation
   •   Foundation support for Talents to give
        their best shot

Succession Planning
   • Build Pipeline of talents
   • Job rotation for exposure



                                                            6
End-to-End Supply Chain Mgt                                                              Award-Winning Heritage
           YCH provides Integrated
                                             YCH Group                                   Testimony to Supply Chain
                                                                                                Excellence
             Logistics and End-to-                                                        6 Innovation           Singapore
               End Supply Chain
             Management services
                                         YCH Asia Pacific Network                         Dev‟t Awards          Quality Class

                                                                                           Singapore              ISO 14001
            through a holistic suite                                                       Innovation            OHSAS 18001
                of supply chain                   North Asia                                  Class                ISO 9001
           solutions to world-class                                                                               ISO28000
                     MNCs.                                        Korea                   Corporate
                                         Greater China                                    HR Award               eSCM Award
                                                         Tianjin
  World-Class MNC Clients
                                                                 Suzhou, Kunshan,
                                                 Chengdu Shanghai Hangzhou                 IT Leaders          National IT
                                                        Xiamen                               Award              Award
              Chemicals                                          Taiwan, Hsinhsu
Consumer
             /Healthcare
                           Electronics   India      Shenzhen, Hong Kong                   National               Asia Logistics
                                                                                          Training                Hall of Fame
                                         Thailand, Bangkok Vietnam        Philippines,
                                                                                           Award                     Award
                                               Malaysia, Johor,              Manila
                                                 KL,Penang                                  TradeFIRST           CIO 100
                                                        Singapore ASEAN                      Premium             Award
                                                 Indonesia,
                                                                                          Supply Chain
                                                  Jakarta,                                    Asia
                                                                                                                 Zero GST
                                                 Surabaya,                                                        Licence
                                                                                          Asian 3PL of
                                                                                                                 (Type III)
                                                  Medan,                Australasia         the Year
                                                  Cibitung           Perth                                             Ernst &
                                                                                           National                    Young
                                                                                Sydney
                                                                                          Infocomm                  Entrepreneur
                                                                                            Award                    of the Year

   Award-winning Proprietary                                                              Top Winner of               Frost &
   Innovative SCM Solutions:                                                              IDC Enterprise             Sullivan
                                                                                                                     ASEAN 4
                                                                                            Innovation
                                                                                              Awards                 Logistics
       INTRIBUTION®,                                                                                                  Awards
      INTRABUTION®,                                                                              ASEAN Business Awards –
      RETROGISTICS®                                                                                Most Admired Large
                                                                                                  Enterprise (Innovation)
         Complementary                              YCH Integrated
         Value-creating                            End-to-End Supply
     Innovations & Solutions:
                                                  Chain Management
      7PL™, ZIM™, ePOD™,                                                                         Singapore Business Awards
       V-Hub™, Y-Merge™                                                                            ‘Enterprise of the Year’ 7
How it all started …

TT Club House to House Mag Dec 2003        29 Nov 2007 | Business Times Supp Pg 6




                                                                                    8
The YCH Story of Evolution
   1955              1980s - 1990s                   1995 – 2005    2005 onwards
YAP CHWEE HOCK
TRANSPORT AND
    GENERAL
 CONTRACTORS      Your Partner in Total Logistics™




                     Integrated Total                               Supply Chain
  Passenger                                          Supply Chain
                    Logistics Service                                Solutions
Transportation                                       Management
                         Provider




                                                                                   9
Our RISE philosophy


                      YCH Heritage
                 •   More than 56 yrs old
                 •   Spirit of Enterprise
                 •   Never-say-die
                     attitude
                 •   先 苦 后 甜


                       “Teach a man to fish
                       rather than give him
                               a fish”
                        - Education: Key to Going
                        Where You Want To Be™
                           - Nurturing the Young
                        - Raising the bar for SCM
                               professionals



                                                    10
Creating an Extended Family Enterprise

• Importance of bonding
• Sense of ‘family’ and
  belonging
• Mantra of “inclusivity”
• Engaging our YCHees
• Preparing for the long
  haul
• Business Continuity:
  Ownership and
  Management can coexist
• Demonstrating
  accountability and
  fairness based on
  meritocracy

                                            11
Innovating to Survive

        Quality &                                 YCH’s
       Innovation                                  core
                                               competitive
                                                advantage
                                               … and our
                                                 strategic
                                               enabler for
                                               growth and
 Our passion for supplychain                    scalability
excellence fuels the company to
 stay ahead of competition and
     industry developments




                                                              12
Innovating to Survive




  Our Ongoing Journey of Innovation




                                      13
YCH Signature DistriParks across the region




                      YCH DistriPark @ Chennai, Sriperumbudur, India




                     YCH DistriPark @ Yangshan Free Port, Shanghai, China
                                                                            14
Our Asia Pacific Network
         Growth Engines
          of the World


              Delhi / Noida /                                                      Korea
                 Gurgaon
                                                              CHINA                        Japan
 Ahmedabad
                                Calcutta

 Mumbai
            Pune                                                         Taiwan
                   Hyderabad
                                                INDIA
                                                                      Hong Kong
Bangalore            Chennai                           Thailand Vietnam     Philippines
                                                                                                   CHINA
Cochin
                                INDIA
                                                                                                   Several gateways to connect the entire
 Presence in 13 Key Cities                                                                         Greater China region
 and expanding                                                            ASEAN

                                                                          Indonesia
                                                        Malaysia
                                                                                                                       Strategy

                       Specialization                                                                                  Being
                                                Singapore                                                          “ASSET-RIGHT”
                                                                                  Australia
             Emerging Growth Markets         Corporate HQ r i s e @ ych
             and Developing Countries
                                                                                                     New
                                                                                                    Zealand



                                                                                                                                            15
The Logistics Superhighway™




     BT, 9 & 15 Oct 2008




                              16
Passion & Spirit of Enterprise




Asia Logistics Hall of Fame   World EOY
                                          17
Keep Running !




                 18
Fighting the Big Boys …




                          19
Timing and Understanding the Market

To successfully do business in the Asia Pacific, companies must
know how to align with country interests and local culture
attributes and respond in a timely, adaptable manner ..
For YCH, what has worked for us:

1) Timing the Market

2) Dedicated team that truly understands
the AP region

3) Robust processes and award-winning,
proprietary IT systems and SCM solutions

4) Well-established Networks and
Infrastructure

Last mile partnerships, developing local
talents, investment in strategic long-term
assets, and leveraging industry initiatives

                                                                  20
“As we constantly enhance our end-to-end SCM offerings for our
               world-class customers and adapt to the
       everchanging supplychain environment,
our YCH expansion strategy will be shaped by continuous innovation,
         market responsiveness and sustainable growth
   – the very characteristics of a dynamic, living enterprise.”

     --- Robert Yap, Chairman & CEO at the Singapore Business Awards 2011




                                                                            21
where supply chain
            connects™



   Visit us at www.ych.com
                             22

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CEO Roundtable Conference on Profiting through Human Capabilities

  • 1. ASPRI CEO Roundtable Conference Profiting through Human Capabilities - Robert Yap, Chairman & CEO, YCH Group Goodwood Park Hotel, Arundel Room | 28 October 2011
  • 2. Agenda • Challenges in Talent Management & Scalability for Growing Companies • Sharing Session  YCH Case Study  RISE Culture  Extended Family Enterprise 2
  • 3. Common Issues Scalability & Rapid Regionalization  Achieving growth or expansion in accelerated time  Maintaining consistency in org. culture  Institutionalizing knowledge  Accountability measures Leadership  Operations or Market-focused?  Globalization  Choice of talents – management styles and versatility  Change management 3
  • 4. A Top-down Strategy Strategic Roadmap  Alignment of leadership team  Communicating the vision  Culture shaping  Stakeholder engagement Government support  Leverage schemes and assistance for maximum scalability  SPRING, EDB & IE Singapore  Pro-business regulations 4
  • 5. Making the Quantum Leap Inspire • A Common Vision • Talent Management Inculcate • A sense of „mind over matter‟ • Entrepreneurship: Optimism with Calculated Risks Imitate • Mimic the best companies • Shortcut the learning process Initiate • Find a niche in your industry and be the forerunner 5
  • 6. Reducing Growing Pains Systems & Infrastructure • Achieve Economies of scale (esp. across countries) • Standardization & Consistency: Reduce complexities • Automation: Quick replication of human skills Strong Culture • A Values System that can withstand time and pressure • Direction to guiding the organization during major transformation • Foundation support for Talents to give their best shot Succession Planning • Build Pipeline of talents • Job rotation for exposure 6
  • 7. End-to-End Supply Chain Mgt Award-Winning Heritage YCH provides Integrated YCH Group Testimony to Supply Chain Excellence Logistics and End-to- 6 Innovation Singapore End Supply Chain Management services YCH Asia Pacific Network Dev‟t Awards Quality Class Singapore ISO 14001 through a holistic suite Innovation OHSAS 18001 of supply chain North Asia Class ISO 9001 solutions to world-class ISO28000 MNCs. Korea Corporate Greater China HR Award eSCM Award Tianjin World-Class MNC Clients Suzhou, Kunshan, Chengdu Shanghai Hangzhou IT Leaders National IT Xiamen Award Award Chemicals Taiwan, Hsinhsu Consumer /Healthcare Electronics India Shenzhen, Hong Kong National Asia Logistics Training Hall of Fame Thailand, Bangkok Vietnam Philippines, Award Award Malaysia, Johor, Manila KL,Penang TradeFIRST CIO 100 Singapore ASEAN Premium Award Indonesia, Supply Chain Jakarta, Asia Zero GST Surabaya, Licence Asian 3PL of (Type III) Medan, Australasia the Year Cibitung Perth Ernst & National Young Sydney Infocomm Entrepreneur Award of the Year Award-winning Proprietary Top Winner of Frost & Innovative SCM Solutions: IDC Enterprise Sullivan ASEAN 4 Innovation Awards Logistics INTRIBUTION®, Awards INTRABUTION®, ASEAN Business Awards – RETROGISTICS® Most Admired Large Enterprise (Innovation) Complementary YCH Integrated Value-creating End-to-End Supply Innovations & Solutions: Chain Management 7PL™, ZIM™, ePOD™, Singapore Business Awards V-Hub™, Y-Merge™ ‘Enterprise of the Year’ 7
  • 8. How it all started … TT Club House to House Mag Dec 2003 29 Nov 2007 | Business Times Supp Pg 6 8
  • 9. The YCH Story of Evolution 1955 1980s - 1990s 1995 – 2005 2005 onwards YAP CHWEE HOCK TRANSPORT AND GENERAL CONTRACTORS Your Partner in Total Logistics™ Integrated Total Supply Chain Passenger Supply Chain Logistics Service Solutions Transportation Management Provider 9
  • 10. Our RISE philosophy YCH Heritage • More than 56 yrs old • Spirit of Enterprise • Never-say-die attitude • 先 苦 后 甜 “Teach a man to fish rather than give him a fish” - Education: Key to Going Where You Want To Be™ - Nurturing the Young - Raising the bar for SCM professionals 10
  • 11. Creating an Extended Family Enterprise • Importance of bonding • Sense of ‘family’ and belonging • Mantra of “inclusivity” • Engaging our YCHees • Preparing for the long haul • Business Continuity: Ownership and Management can coexist • Demonstrating accountability and fairness based on meritocracy 11
  • 12. Innovating to Survive Quality & YCH’s Innovation core competitive advantage … and our strategic enabler for growth and Our passion for supplychain scalability excellence fuels the company to stay ahead of competition and industry developments 12
  • 13. Innovating to Survive Our Ongoing Journey of Innovation 13
  • 14. YCH Signature DistriParks across the region YCH DistriPark @ Chennai, Sriperumbudur, India YCH DistriPark @ Yangshan Free Port, Shanghai, China 14
  • 15. Our Asia Pacific Network Growth Engines of the World Delhi / Noida / Korea Gurgaon CHINA Japan Ahmedabad Calcutta Mumbai Pune Taiwan Hyderabad INDIA Hong Kong Bangalore Chennai Thailand Vietnam Philippines CHINA Cochin INDIA Several gateways to connect the entire Presence in 13 Key Cities Greater China region and expanding ASEAN Indonesia Malaysia Strategy Specialization Being Singapore “ASSET-RIGHT” Australia Emerging Growth Markets Corporate HQ r i s e @ ych and Developing Countries New Zealand 15
  • 16. The Logistics Superhighway™ BT, 9 & 15 Oct 2008 16
  • 17. Passion & Spirit of Enterprise Asia Logistics Hall of Fame World EOY 17
  • 19. Fighting the Big Boys … 19
  • 20. Timing and Understanding the Market To successfully do business in the Asia Pacific, companies must know how to align with country interests and local culture attributes and respond in a timely, adaptable manner .. For YCH, what has worked for us: 1) Timing the Market 2) Dedicated team that truly understands the AP region 3) Robust processes and award-winning, proprietary IT systems and SCM solutions 4) Well-established Networks and Infrastructure Last mile partnerships, developing local talents, investment in strategic long-term assets, and leveraging industry initiatives 20
  • 21. “As we constantly enhance our end-to-end SCM offerings for our world-class customers and adapt to the everchanging supplychain environment, our YCH expansion strategy will be shaped by continuous innovation, market responsiveness and sustainable growth – the very characteristics of a dynamic, living enterprise.” --- Robert Yap, Chairman & CEO at the Singapore Business Awards 2011 21
  • 22. where supply chain connects™ Visit us at www.ych.com 22