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Going above and beyond for our clients is the norm,
providing quality solutions is mission-critical!
CREATIVE SERVICES
[ to complement our 110% effort ]
Graphic Design | Branding | Identity Systems
Print Collateral | Web Site Development | Strategic Marketing Platforms
www.group2.com | info@group2.com | 412.605.0834 enter >
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 <	:	:	 >
	back	 next
In today’s marketplace, having a strong brand identity and a cohesive collateral program
can have a profound effect on your bottom line. Maximizing this equity can position you for
better performance and increased recognition.
of CREATIVE SERVICES
If you are seeking a marketing and communications partner who understands the foundation
of a solid creative platform, Group 2 Design should be in your future plans. Having provided
solutions to our broad client base for 25+ years, our approach has stood the test of time with
positive results. Below are areas of expertise for consideration:
 Brand Development
 Identity and Nomenclature Systems
 Strategic Communications Planning
 Print Collateral Creative
 Electronic  Interactive Marketing Mediums
 Signage/Wayfinding Programs
 Advertising Strategies
 Full Turnkey Account Management
This presentation features samples for each of our four creative disciplines and includes
a series of client campaigns that confirm our dedication to a consistent and collaborative
marketing effort across all facets of a specific client relationship. Complementing our
design talents is an extremely well organized workflow process utilizing web-based project
management systems for maximum efficiencies and participant interaction.
LE AR N M O R E 
Call us at 412.605.0834 or visit our web site at www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Overview of Group 2 Design
 Established in 1988, currently in our 25th year of business
 Office in the 16:62 Design Zone in Lawrenceville, PA
 A diverse client base in the b-2-b, b-2-c, non-profit markets
 Staff of four with a combined 100+ years of experience
 Staff designers with the company for 25+ years
 Our process offers extreme flexibility from a budget, scheduling and execution
perspective, the one exception we do not waver on is the quality of the finished
product
	Outside of our core creative (internal) team, we partner with a robust contractor
network covering each/every discipline required during the course of a project
 All program participants are senior level team members, there are no “junior” players
 G2D assumes full responsibility and accountability for the team members we
assemble and manage everyone in a seamless manner to the client
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
CREATIVE PROCESS
 As the services of Group 2 are engaged – via approval of the supplied cost proposal –
a team meeting will kick off the project to ensure all parameters and expectations are
clearly defined
 Our creative workflow process includes our entire team when initiating a project
 Client presentations include two-three creative recommendations based on the
criteria supplied from the initial meeting
 All designers participate to provide clients with our best recommendations from the
entire team vs. challenging one designer to develop varying strategies themselves
 As a design direction is established, the selected creative is aligned with the designer
for complete execution, along with our account manager(s)
 When the workload has been completed, all native files created by Group 2 are turned
over to clients for full ownership to use in any capacity going forward
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
BASECAMP
 Our workflow utilizes our web-based 24 | 7 project management system,
Basecamp (BC)
 BC allows all project participants to collaborate throughout the course of a
program for message and file postings, managing schedules, to-do’s, etc.
 Email alerts are sent to all identified members with easy access to BC within
the email message
 During the course of a program, BC becomes the repository for housing all
dialogue, files, and historical data for easy reference and retrieval during
(and after) the project
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Partial List of Clients
 Alcoa Corporation
 Applebee’s Restaurants
 BBL Fleet
 Bargain Warehouse
 Best Companies Arizona
 Birchmere Ventures
 BlueTree Capital Group
 Burns | White Law Firm
 Casey White Law
 Colorworks
 Complete Healthcare Resources
 Corporate Compensation Partners
 Crofton Johnson
 EQT Corporation
 Federated Investors
 Giant Eagle
 Heinz USA
 JD Fields Construction Products
 Jergel’s Rhythm Grille
 KC Collection
 Leadership Adventures
 McKesson Automation
 Nova Chemicals
 Pannier Graphics
 Pittsburgh Business Group on Health
 Pittsburgh Equity Partners
 Pittsburgh Venture Capital
Association
 Precision Musical Instruments –
Buzz Feiten
 Society of Chemicals Industry
 Solenture, Inc.
 Talisman Energy
 The Event Group
 Three Rivers Venture Fair
 UPMC
 Vector Security
 Walnut Grove Restaurants
 X-Coal Energy Resources
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
B r a n d S t r at e g i e s
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Senator John Heinz Pittsburgh
Regional History Center
Giant Eagle
Look inside for meal ideas, serving suggestions and party tips!
entertaining
guide
2011
starts with shrimp
the party
Shrimp pLatterS sF01
make a splash with our freshly prepared shrimp
platters, complete with cocktail sauce and
garnish. All shrimp is fully cooked and comes
tail on. Available in the following sizes:
•	Colossal	Shrimp	Tray/available	in	2	lb.	trays
•	Jumbo	Shrimp	Trays/available	in	2	and	3	lb.	trays
•	Medium	Shrimp	Trays/available	in	2	and	3	lb.	trays
Fresh, tasty and tasteful, seafood never fails to impress
your party guests. And our seafood experts are eager to
share their knowledge so you can prepare these succulent,
mouthwatering delicacies at home with confidence.
17
premium WiLd
King Crab
LegS sF02
prized for their
fully cooked sweet
white meat. supremely
elegant and an alluring addition to
entertaining.	Colossal	sizes	available	
in select stores.
•	8	to	16	oz.	per	person
WiLd Warm and CoLd
Water LobSter taiLS SF03
mouthwatering, sweet and succulent.
premium lobster tails will push the
“wow” factor and bring your meal to a
new level.
•	6	to	8	oz.	per	person
Live north atLantiC
LobSterS sF04
Available at select locations. Take them
home live or steamed at no charge.*
• Sizes range from 1 to 4 lbs.
* Select locations only
Jumbo Lump Crab CaKe or
mini Crab nuggetS sF05
Our premium jumbo lump crab cakes
and mini crab nuggets are made fresh
in our stores with no fillers. Great for
entertaining.
*** TIP ***King crab or snowcrab legs are fullycooked
— just heatand serve foreasy entertaining!
18
marKet diStriCt®
CheeSeCaKe BK01
Choose	Market	District’s	baked	
New York-style cheesecake or other
wonderful flavors including decadent
white chocolate raspberry and caramel
turtle	cheesecake.	Can’t	decide?
Try	our	sampler	platter.
DeSSerTS
dazzling
*** TIP ***Ask your expert
cake decorat
or topersona
lize your
cake for your
special occasio
n.
19
Fudge CroWn CaKe BK03
Truly	a	chocoholic’s	dream!	Our	four-layer	
chocolate torte cake is frosted with Aunt
Martha’s	finest	chocolate	butter	crème	
and fudge icings.
toaSted aLmond CaKe BK04
Our	white	almond	cake	is	layered	
with	Bavarian	crème,	covered	with	
our	exclusive	Aunt	Martha’s	icing	and	
finished with sliced toasted almonds.
broWnie party tray BK06
An assortment of fresh chocolate brownies
made from scratch and topped with fudge
icing, german chocolate, peanut butter
and	crème	cheese	icing.
•	Tray	contains	40	brownies
CooKie trayS BK02
Our	cookie	trays	—	always	baked	fresh	
daily	—	make	a	tempting,	delicious	
presentation for your holiday party.
aunt martha’S® pieS BK05
extra rich and flaky crust with all-natural
fruit	fillings	—	nothing	artificial	—	just	like	
you would make at home if you had the
time!	Choose	from	a	variety	of	flavors	
including apple, apple walnut, peach,
very berry and cherry.
20
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Abbott
P r i n t C o l l at e r a l
Brian Krummel Pittsburgh Equity Partners
NOVA Chemicals
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
E - C o m
Sheet Metal Workers’ Union
http://www.group2.com
Leadership Adventures
http://www.group2.com
X-Coal
http://www.group2.com
http://www.group2.com
The Leadership QuestEQT
http://www.group2.com
Complete HealthCare Resources
http://www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
D i m e n s i o n a l
Gateway Health
Alli Gillis NOVA Chemicals
Feeling Blocks
NOVA Chemicals
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
B B L F LEET
Services PrOVIDed: Re-branding of a corporate fleet leasing company, currently ranked #10 nationally. Along with the new identity, G2D has
developed a comprehensive marketing strategy, messaging platform and redesigned the entire suite of marketing collateral (print and electronic).
Tools that Empower.
People that Engage.
BBL Fleet.
Forover45years,BBLFleethasdeliveredonitspromisetoprovidethe
BestFleetManagementProgramsandCustomerServiceintheindustry.
Byblendingpeoplewithtechnology,ourcustomershaveexperienced
andreliedonourabilitytoservicethemthroughoutNorthAmerica.
ToolsthatEmpower.PeoplethatEngage.That’sBBLFleet.
BBL Fleet | 100 Old Pond Road | Bridgeville, PA 15017 | 412.221.2044
FOR MORE, GO TO
www.bblfleet.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
B EAT- P LAY
Services PrOVIDed: G2D created this non-conventional identity for a music company entering the highly-competitive industry.
The marketing campaign objective was to “make some noise” with a progressive upbeat, contemporary look.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
B u r n s W h i t e
Services PrOVIDed: With a founding partner exiting the company (whose name was in the identity), the need for a complete
brand overhaul was necessary for this Pittsburgh-based law firm. G2D developed the new brand identity strategy and the
entire marketing collateral system, e-communications and social media platforms and new signage to reflect the name change.
http://www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Ta l i s m a n E n e r g y U S A
Services PrOVIDed: Group 2 is the “Agency of Record” for the Talisman USA branding and marketing in the PA, TX and NY regions.
A complete communications plan is being developed with a large mix of mediums for marketing to diverse audiences.
The Gas industry requires an action plan that monitors activity and remains proactive in dealing with industry-related issues.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
C S S D
Services PrOVIDed: The Center for Sustainable Shale Development (CSSD) – launched in March of 2013 – is a new national organization
to advance the shale gas-drilling standards throughout the country and ultimately, the world. CSSD engaged Group 2 to develop their
entire brand identity, messaging, public relations, communications planning and strategic marketing platform to reach the global
marketplace with a new certification process.
http://www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
AL C OA
Services PrOVIDed: Working with Alcoa’s Human Resources group, G2D developed a complete marketing
and print collateral program to communicate the benefits choices available for both active and retiree audiences.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
P REMIERE P OINTE
http://www.group2.com
Services PrOVIDed: G2D created a compelling brand identity and complete design platform for this executive-level real estate
management company, overseeing the complete marketing and public relations efforts during their introduction to the marketplace.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Services PrOVIDed: This national steel manufacturer, headquartered in Houston, TX, retained Group 2 to create a print and electronic
marketing collateral platform for their new division, Construction Products, to complement the existing global brand and identity.
J D F IELD S
http://www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
HEIN Z
Services PrOVIDed: In order to raise awareness concerning cancer research, Heinz partnered with the Pittsburgh Steeler wives
to produce this 148-page cookbook. G2D designed this hardbound book and art directed a portion of the photography.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
NORTH WAY
http://www.group2.com
Services PrOVIDed: A complete re-branding, communications planning and marketing strategy project for this large 4,000-member church.
G2D executed every facet of print and electronic collateral along with wayfinding and exterior identification signage.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Services PrOVIDed: Jergel’s, a new 600-seat concert and restaurant venue in North Pittsburgh, looked to Group 2 to develop a complete brand identity
and marketing platform to promote their six-nights-per-week live music shows. A complete social media strategy will accompany the core marketing efforts.
J ERGEL’ s
http://www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 nexthttp://www.group2.com
F e e l i n g B l o c k s
Services PrOVIDed: G2D was engaged to develop a brand identity, packaging system, Web site and a series of illustrations.
This is an educational product for young children who have difficulty expressing their feelings.
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
R E T I R E M E N T S O L U T I O N S
S OLENTURE R e t i r e m e n t S o l u t i o n s
Services PrOVIDed: G2D developed the new company name, spear-headed qualitative research, public relations strategies, the identity system
and all marketing collateral for this compensation firm. Understated elegance was the primary objective for the new system.
http://www.group2.com
http://www.group2.com
Group 2 Design, Inc.
4723 Butler Street
Pittsburgh, PA 15201
p: 412.605.0834
f: 412.605.0835
info@group2.com
www.group2.com
Brand Strategies
Print Collateral
E-Com
Dimensional
Client Campaigns
:.	 BBL Fleet
:.	Beat-Play
:.	 Burns White
:.	Talisman Energy USA
:.	CSSD
:.	Alcoa
:.	 Premiere Pointe
:.	 JD Fields
:.	Heinz
:.	North Way
:.	Jergel’s
:.	 Feeling Blocks
:.	Solenture
	Retirement Solutions
:.	 Pannier Graphics
	 	:	:	 
	back	 next
Services PrOVIDed: Pannier Graphics, a national provider of high-end outdoor interpretive and wayfinding signage, engaged Group 2 to upgrade an
antiquated brand marketing strategy. All print collateral and electronic communications have been integrated into their key-industry target markets.
Pa n n i e r G r a p h i cs
Graphic Design | Branding | Identity Systems
Print Collateral | Web Site Development | Strategic Marketing Platforms
www.group2.com | info@group2.com | 412.605.0834 back

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Group 2 Design's latest and greatest!

  • 1. of Going above and beyond for our clients is the norm, providing quality solutions is mission-critical! CREATIVE SERVICES [ to complement our 110% effort ] Graphic Design | Branding | Identity Systems Print Collateral | Web Site Development | Strategic Marketing Platforms www.group2.com | info@group2.com | 412.605.0834 enter >
  • 2. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics < : : > back next In today’s marketplace, having a strong brand identity and a cohesive collateral program can have a profound effect on your bottom line. Maximizing this equity can position you for better performance and increased recognition. of CREATIVE SERVICES If you are seeking a marketing and communications partner who understands the foundation of a solid creative platform, Group 2 Design should be in your future plans. Having provided solutions to our broad client base for 25+ years, our approach has stood the test of time with positive results. Below are areas of expertise for consideration: Brand Development Identity and Nomenclature Systems Strategic Communications Planning Print Collateral Creative Electronic Interactive Marketing Mediums Signage/Wayfinding Programs Advertising Strategies Full Turnkey Account Management This presentation features samples for each of our four creative disciplines and includes a series of client campaigns that confirm our dedication to a consistent and collaborative marketing effort across all facets of a specific client relationship. Complementing our design talents is an extremely well organized workflow process utilizing web-based project management systems for maximum efficiencies and participant interaction. LE AR N M O R E Call us at 412.605.0834 or visit our web site at www.group2.com
  • 3. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Overview of Group 2 Design Established in 1988, currently in our 25th year of business Office in the 16:62 Design Zone in Lawrenceville, PA A diverse client base in the b-2-b, b-2-c, non-profit markets Staff of four with a combined 100+ years of experience Staff designers with the company for 25+ years Our process offers extreme flexibility from a budget, scheduling and execution perspective, the one exception we do not waver on is the quality of the finished product Outside of our core creative (internal) team, we partner with a robust contractor network covering each/every discipline required during the course of a project All program participants are senior level team members, there are no “junior” players G2D assumes full responsibility and accountability for the team members we assemble and manage everyone in a seamless manner to the client
  • 4. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next CREATIVE PROCESS As the services of Group 2 are engaged – via approval of the supplied cost proposal – a team meeting will kick off the project to ensure all parameters and expectations are clearly defined Our creative workflow process includes our entire team when initiating a project Client presentations include two-three creative recommendations based on the criteria supplied from the initial meeting All designers participate to provide clients with our best recommendations from the entire team vs. challenging one designer to develop varying strategies themselves As a design direction is established, the selected creative is aligned with the designer for complete execution, along with our account manager(s) When the workload has been completed, all native files created by Group 2 are turned over to clients for full ownership to use in any capacity going forward
  • 5. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next BASECAMP Our workflow utilizes our web-based 24 | 7 project management system, Basecamp (BC) BC allows all project participants to collaborate throughout the course of a program for message and file postings, managing schedules, to-do’s, etc. Email alerts are sent to all identified members with easy access to BC within the email message During the course of a program, BC becomes the repository for housing all dialogue, files, and historical data for easy reference and retrieval during (and after) the project
  • 6. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Partial List of Clients Alcoa Corporation Applebee’s Restaurants BBL Fleet Bargain Warehouse Best Companies Arizona Birchmere Ventures BlueTree Capital Group Burns | White Law Firm Casey White Law Colorworks Complete Healthcare Resources Corporate Compensation Partners Crofton Johnson EQT Corporation Federated Investors Giant Eagle Heinz USA JD Fields Construction Products Jergel’s Rhythm Grille KC Collection Leadership Adventures McKesson Automation Nova Chemicals Pannier Graphics Pittsburgh Business Group on Health Pittsburgh Equity Partners Pittsburgh Venture Capital Association Precision Musical Instruments – Buzz Feiten Society of Chemicals Industry Solenture, Inc. Talisman Energy The Event Group Three Rivers Venture Fair UPMC Vector Security Walnut Grove Restaurants X-Coal Energy Resources
  • 7. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next B r a n d S t r at e g i e s
  • 8. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Senator John Heinz Pittsburgh Regional History Center Giant Eagle Look inside for meal ideas, serving suggestions and party tips! entertaining guide 2011 starts with shrimp the party Shrimp pLatterS sF01 make a splash with our freshly prepared shrimp platters, complete with cocktail sauce and garnish. All shrimp is fully cooked and comes tail on. Available in the following sizes: • Colossal Shrimp Tray/available in 2 lb. trays • Jumbo Shrimp Trays/available in 2 and 3 lb. trays • Medium Shrimp Trays/available in 2 and 3 lb. trays Fresh, tasty and tasteful, seafood never fails to impress your party guests. And our seafood experts are eager to share their knowledge so you can prepare these succulent, mouthwatering delicacies at home with confidence. 17 premium WiLd King Crab LegS sF02 prized for their fully cooked sweet white meat. supremely elegant and an alluring addition to entertaining. Colossal sizes available in select stores. • 8 to 16 oz. per person WiLd Warm and CoLd Water LobSter taiLS SF03 mouthwatering, sweet and succulent. premium lobster tails will push the “wow” factor and bring your meal to a new level. • 6 to 8 oz. per person Live north atLantiC LobSterS sF04 Available at select locations. Take them home live or steamed at no charge.* • Sizes range from 1 to 4 lbs. * Select locations only Jumbo Lump Crab CaKe or mini Crab nuggetS sF05 Our premium jumbo lump crab cakes and mini crab nuggets are made fresh in our stores with no fillers. Great for entertaining. *** TIP ***King crab or snowcrab legs are fullycooked — just heatand serve foreasy entertaining! 18 marKet diStriCt® CheeSeCaKe BK01 Choose Market District’s baked New York-style cheesecake or other wonderful flavors including decadent white chocolate raspberry and caramel turtle cheesecake. Can’t decide? Try our sampler platter. DeSSerTS dazzling *** TIP ***Ask your expert cake decorat or topersona lize your cake for your special occasio n. 19 Fudge CroWn CaKe BK03 Truly a chocoholic’s dream! Our four-layer chocolate torte cake is frosted with Aunt Martha’s finest chocolate butter crème and fudge icings. toaSted aLmond CaKe BK04 Our white almond cake is layered with Bavarian crème, covered with our exclusive Aunt Martha’s icing and finished with sliced toasted almonds. broWnie party tray BK06 An assortment of fresh chocolate brownies made from scratch and topped with fudge icing, german chocolate, peanut butter and crème cheese icing. • Tray contains 40 brownies CooKie trayS BK02 Our cookie trays — always baked fresh daily — make a tempting, delicious presentation for your holiday party. aunt martha’S® pieS BK05 extra rich and flaky crust with all-natural fruit fillings — nothing artificial — just like you would make at home if you had the time! Choose from a variety of flavors including apple, apple walnut, peach, very berry and cherry. 20 Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Abbott P r i n t C o l l at e r a l Brian Krummel Pittsburgh Equity Partners NOVA Chemicals
  • 9. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next E - C o m Sheet Metal Workers’ Union http://www.group2.com Leadership Adventures http://www.group2.com X-Coal http://www.group2.com http://www.group2.com The Leadership QuestEQT http://www.group2.com Complete HealthCare Resources http://www.group2.com
  • 10. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next D i m e n s i o n a l Gateway Health Alli Gillis NOVA Chemicals Feeling Blocks NOVA Chemicals
  • 11. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next B B L F LEET Services PrOVIDed: Re-branding of a corporate fleet leasing company, currently ranked #10 nationally. Along with the new identity, G2D has developed a comprehensive marketing strategy, messaging platform and redesigned the entire suite of marketing collateral (print and electronic). Tools that Empower. People that Engage. BBL Fleet. Forover45years,BBLFleethasdeliveredonitspromisetoprovidethe BestFleetManagementProgramsandCustomerServiceintheindustry. Byblendingpeoplewithtechnology,ourcustomershaveexperienced andreliedonourabilitytoservicethemthroughoutNorthAmerica. ToolsthatEmpower.PeoplethatEngage.That’sBBLFleet. BBL Fleet | 100 Old Pond Road | Bridgeville, PA 15017 | 412.221.2044 FOR MORE, GO TO www.bblfleet.com
  • 12. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next B EAT- P LAY Services PrOVIDed: G2D created this non-conventional identity for a music company entering the highly-competitive industry. The marketing campaign objective was to “make some noise” with a progressive upbeat, contemporary look.
  • 13. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next B u r n s W h i t e Services PrOVIDed: With a founding partner exiting the company (whose name was in the identity), the need for a complete brand overhaul was necessary for this Pittsburgh-based law firm. G2D developed the new brand identity strategy and the entire marketing collateral system, e-communications and social media platforms and new signage to reflect the name change. http://www.group2.com
  • 14. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Ta l i s m a n E n e r g y U S A Services PrOVIDed: Group 2 is the “Agency of Record” for the Talisman USA branding and marketing in the PA, TX and NY regions. A complete communications plan is being developed with a large mix of mediums for marketing to diverse audiences. The Gas industry requires an action plan that monitors activity and remains proactive in dealing with industry-related issues.
  • 15. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next C S S D Services PrOVIDed: The Center for Sustainable Shale Development (CSSD) – launched in March of 2013 – is a new national organization to advance the shale gas-drilling standards throughout the country and ultimately, the world. CSSD engaged Group 2 to develop their entire brand identity, messaging, public relations, communications planning and strategic marketing platform to reach the global marketplace with a new certification process. http://www.group2.com
  • 16. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next AL C OA Services PrOVIDed: Working with Alcoa’s Human Resources group, G2D developed a complete marketing and print collateral program to communicate the benefits choices available for both active and retiree audiences.
  • 17. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next P REMIERE P OINTE http://www.group2.com Services PrOVIDed: G2D created a compelling brand identity and complete design platform for this executive-level real estate management company, overseeing the complete marketing and public relations efforts during their introduction to the marketplace.
  • 18. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Services PrOVIDed: This national steel manufacturer, headquartered in Houston, TX, retained Group 2 to create a print and electronic marketing collateral platform for their new division, Construction Products, to complement the existing global brand and identity. J D F IELD S http://www.group2.com
  • 19. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next HEIN Z Services PrOVIDed: In order to raise awareness concerning cancer research, Heinz partnered with the Pittsburgh Steeler wives to produce this 148-page cookbook. G2D designed this hardbound book and art directed a portion of the photography.
  • 20. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next NORTH WAY http://www.group2.com Services PrOVIDed: A complete re-branding, communications planning and marketing strategy project for this large 4,000-member church. G2D executed every facet of print and electronic collateral along with wayfinding and exterior identification signage.
  • 21. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Services PrOVIDed: Jergel’s, a new 600-seat concert and restaurant venue in North Pittsburgh, looked to Group 2 to develop a complete brand identity and marketing platform to promote their six-nights-per-week live music shows. A complete social media strategy will accompany the core marketing efforts. J ERGEL’ s http://www.group2.com
  • 22. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back nexthttp://www.group2.com F e e l i n g B l o c k s Services PrOVIDed: G2D was engaged to develop a brand identity, packaging system, Web site and a series of illustrations. This is an educational product for young children who have difficulty expressing their feelings.
  • 23. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next R E T I R E M E N T S O L U T I O N S S OLENTURE R e t i r e m e n t S o l u t i o n s Services PrOVIDed: G2D developed the new company name, spear-headed qualitative research, public relations strategies, the identity system and all marketing collateral for this compensation firm. Understated elegance was the primary objective for the new system. http://www.group2.com http://www.group2.com
  • 24. Group 2 Design, Inc. 4723 Butler Street Pittsburgh, PA 15201 p: 412.605.0834 f: 412.605.0835 info@group2.com www.group2.com Brand Strategies Print Collateral E-Com Dimensional Client Campaigns :. BBL Fleet :. Beat-Play :. Burns White :. Talisman Energy USA :. CSSD :. Alcoa :. Premiere Pointe :. JD Fields :. Heinz :. North Way :. Jergel’s :. Feeling Blocks :. Solenture Retirement Solutions :. Pannier Graphics : : back next Services PrOVIDed: Pannier Graphics, a national provider of high-end outdoor interpretive and wayfinding signage, engaged Group 2 to upgrade an antiquated brand marketing strategy. All print collateral and electronic communications have been integrated into their key-industry target markets. Pa n n i e r G r a p h i cs
  • 25. Graphic Design | Branding | Identity Systems Print Collateral | Web Site Development | Strategic Marketing Platforms www.group2.com | info@group2.com | 412.605.0834 back