Content Marketing - Planning and Executing Fantastic Content-First Digital Marketing
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Content marketing strategy from Laurence Jennings. Digital Marketing Freelancer based in Oxfordshire. www.laurencejennings.com hello@laurencejennings.com
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Content Marketing - Planning and Executing Fantastic Content-First Digital Marketing
- 1. www.laurencejennings.com YOUR BRANDED CONTENT PLANNING AND EXECUTING FANTASTIC CONTENT-FIRST DIGITAL MARKETING
- 4. www.laurencejennings.com YOUR BRANDED CONTENT BUT IT’S AN ONGOING PROCESS
- 10. www.laurencejennings.com YOUR BRANDED CONTENT WRITE IT DOWN “86% of businesses are doing some form of content marketing but only 36% have a plan.” CMA - 2015
- 12. www.laurencejennings.com YOUR BRANDED CONTENT HOLD UP. DON’T FORGET TO PREP THE STAGE FOR THE SHOW
- 13. www.laurencejennings.com ANALYTICS SETUP CONNECTED CHANNELS CONSISTENT BRANDING YOUR BRANDED CONTENT
- 16. www.laurencejennings.com YOUR BRANDED CONTENT VOILA! NOW YOU CAN START CONTENT MARKETING
- 17. www.laurencejennings.com YOUR BRANDED CONTENT SO TO RECAP: • DO YOUR RESEARCH • PLAN WHAT TO CREATE • DECIDE WHERE TO SHARE IT • PREPARE THE CHANNELS • BUILD AN AUDIENCE • START THE CONTENT CYCLE