Email Marketing Strategies and Tips for Small and Local Businesses
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Learn how to utilize email marketing to drive sales, leads, and return customers to your small or local business. Find out how to create and deliver Helpful, Actionable Messages (HAM) via email to give your business a cost effective boost.
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Editor's Notes
- Web marketing provides you the opportunity to compete with the large companies to find new customers and retain current customers. The focus of web marketing strategies is around your website so it is important to know what kind of experience you want people to have when they visit the site. This means taking into consideration navigation, colors, message, and ways they can contact you. There are multiple strategies to consider when implementing web marketing tactics. From Social Media to SEO to PPC, there is a tactic to implement today that fits any budget. Create goals and a plan to be as efficient and effective as possible. Get a calendar and budget time each day to focus on your web marketing tactics. The more people that you have coming to your website, the greater the chance that you will increase your leads and sales. Thank you for spending some time to learn more about web marketing!