More Related Content
Similar to Crm final ppt (20)
More from Krishma Sandesra
More from Krishma Sandesra (9)
Crm final ppt
- 9. MONOPOLY
MARKET
SINGLE SELLER
SELLER’S MARKET
NO CLOSE SUBSTITUTES
BARRIERS TO ENTRY
FIRM AND INDUSTRY ARE SAME
- 11. PRESENT OF CRM
∫ PROMOTION CAMPAIGN
∫ FEEDBACK SERVICES
∫ UPGRADE SERVICES
∫ BRAND
∫ EVENTS
- 16. 4. RIGHT TO BE HEARD
5. RIGHT TO SEEK REDRESSAL
6. RIGHT TO CONSUMER EDUCATION
- 18. OBJECTIVES OF CRM
INCREASE IN CUSTOMER SERVICE
INCREASE EFFICIENCY
LOWERING MARKETING COST
AIDING THE DEPARTMENT
- 23. IMPORTANCE OF CRM
☺ FORSEE CUSTOMER NEEDS
☺ DETAILS OF A CUSTOMER
☺ GROUPING CUSTOMERS
☺ ACQUIRING NEW CUSTOMERS
☺ COST EFFECTIVE
☺ HANDY DETAILS
☺ CUSTOMER SATISFACTION
☺ CUSTOMER LOYALTY
- 28. CRM IN INDIA
A. INTRODUCTION
B. LITERATURE REVIEW
C. TECHNOLOGY SELECTION
D. EMPLOYEE EMPOWERMENT
E. CUSTOMER KNOWLEDGE STRATEGY
- 31. PEARLENE
(24)
KRISHMA NIHARIKA
(42) (30)
VATSAL
(50)
SANAYA KHYATI
(40) (38)