Securter Systems Pitch Deck

1. 1
Securter Systems Inc.
Toronto, Canada
S E C U R I T Y E X C E L L E N C E, S I M P L E
Pitch Deck
https://securter.com/

2. The Problem
2
● Credit Card Information Obtained by criminals for Card Not Present (CNP) Fraud through
hacking, skimming or phishing.
● Online Card Not Present Fraud is a multi-billion-a-year problem for both merchants and
buyers.
● Though people often focus on the way CNP fraud affects individuals, it also has a significant
impact on businesses:
- Fraudulent chargeback fees
- False-positive decline rates
- Loss of consumer trust and loyalty
- High PCI compliance costs
- https://www.merchantfraudjournal.com/card-not-present-fraud/

3. Technology
3
The most advanced fraud prevention feature, the crown jewel of the company's assets will incorporate
the reliable EMV payment method. The technology behind EMV makes it much more difficult for
fraudsters to use stolen card information online.
• Technology allows cardholders to tap credit or debit cards onto cell phones and input the bank's PIN
• Mimics the physical presence of the cardholder in front of the merchant
• Patent-pending technology to be certified upon completion
- Demo: "Tap-on-phone" feature done by one of Securter’s technology development lead.
https://drive.google.com/file/d/1ZelExnAUMoZ008FY3wtTbgLMJnQ3EInG/view?usp=sharing

4. Services for online merchants
4
AI Helps
Control Risk
Enterprise Grade,
Cost-effective,
Artificial Intelligence
(AI) tools to reduce
fraud & false declines.
.
3DS 2.0 Protocol
For Better User
Authentication
Compliance under
PSD2*,
Liability shift will occur
and the responsibility
will be with the issuer,
the merchant will
enjoy protection from
fraudulent
chargebacks.
Payment
Processing
The Securter solution
is payment processor
agnostic. Merchants
can use Securter with
their existing payment
processor.
Know Your
Client (KYC)
Enhanced Customer
Verification
KYC solution
provides an ID
based, in person
user verification.
- https://3dsecure2.com/
- Payment Services Directive 2 (PSD2) is a European Union (EU) regulation
Merchant
panel
Cool reports showing
merchant’s approval
rates, risk level etc.,

5. Competition
5
Mobeewave Inc. (recently acquired by Apple for $100 million) and Global Payments, in
partnership with Mastercard and NMI, are developing a Tap on Phone secure technology that
enables merchants to use their smartphones as card readers to accept payments from customers.
Apple Secure Enclave - dedicated hardware component stores encrypted payment information,
including the user's card details.
Android devices use a Trusted Execution Environment (TEE), a secure area within the main
processor or a separate co-processor. Unlike Apple's Secure Enclave, Android relies on a mix of
software and hardware security features to safeguard sensitive data, including biometric
information.
The Securter Payment App can be integrated with existing payment wallets or function as a
standalone payment wallet.
- Unpatchable flaw found in iPhone's Secure Enclave - all Apple chips between the A7 and the A11.
https://tech.hindustantimes.com/tech/news/-unpatchable-flaw-found-in-iphone-s-secure-enclave-here-s-what-it-means-for-the-user-71596515416940.html

6. Competition
6
Feature/Capability
Supervised Machine Learning
Unsupervised Machine Learning
Rule & policy engine
Case Management and Real-Time Investigation tools
15+ year enterprise ecommerce fraud prevention network data
Device fingerprinting
Payment processing functionality
Ability to integrate custom fraud ML models
Automated rule tuning
Know Your Client (KYC)
Tap on Phone payment solution (EMV payment method )
Company’s valuation
Powered
by
Simility
X
X
X
X
$43.3B
X
X
X
$986.8M
X
X
X
X
X
$89.4B
X
X
X
$1.3B
X
X
X
X
X
X
X
X
X
TBD
X
X
X

7. 7
● Global Digital Payments Market is projected to grow from USD 2.5 trillion in 2023 to USD
5.8 trillion, at a CAGR of 14.3% from 2023 to 2030.
● The global Fraud Detection and Prevention Market size is projected to grow from USD
43.97 billion in 2023 to USD 182.66 billion by 2030, exhibiting a CAGR of 22.6%
Market opportunity
- According to market research report published by Global Data
- Fraud Detection and Prevention Market

8. Market Response
8
• Pilot Agreements
-Pilot agreements Signed – 3 (incl. a merchant with over 55 locations and an online presence).
-Pilot Agreements under review – 3.
-Agreements In Pipeline – 12.
• Integrations effort
-The first integration with Global Payments was developed and tested early this year.
-The company is currently in a progressive state of integration and extension development for the
WordPress / WooCommerce plugin, with a staggering 6.5 million users.
• Securter signed an agreement with a major credit reporting agency and its affiliated company.
-Securter can use the “Strategic Partnership between affiliated company and Securter” term in its sales decks, PRs, etc.
-Go-to-market planning and collaboration on long-term business strategy.
-Comprehensive quarterly business reviews, Co-branded data sheets, sales decks, and additional artifacts.
-Hosted lead generation and networking events exclusive to Securter company.

9. 9
● The key financials are presented below:
Securter Systems Inc. is currently seeking 1.5M USD
To date, the Company has raised 610K USD and received in-kind, investment over 530K USD.
Capital Needed & Use of Funds
● Use of Funds:
-Finalize the Tap-on-Phone feature development, integrations with additional PSPs and website builder platforms.
-Certification acquisition and maintenance to ensure compliance with industry standards and regulations.
-Hiring additional staff with expertise in software development, security, and customer support.
-Upgrades and improvements to existing systems to enhance security, and reliability.
- Launch our core system; marketing and sales efforts to raise brand awareness and attract new customers.
Year 1 Year 2 Year 3 Year 4 Year 5
FPS* to Early adopters -
$ 3,939,066
$ 5,851,606
$ 7,764,146
$ 9,676,686
$
FPS via partnership with online commerce giants 687,083
$ 19,998,943
$ 45,292,898
$ 204,672,654
$ 357,277,565
$
FPS via partnership with online payment processors -
$ 5,361,300
$ 26,556,822
$ 100,527,118
$ 192,476,594
$
Total Securter's revenues 687,083
$ 29,299,309
$ 77,701,326
$ 312,963,917
$ 559,430,845
$
*FPS – Fraud Prevention Services
Note: all numbers in the table are in CAD

10. Securter developing a payment system for online merchants
linked to top tools and technologies to reduce payment fraud
and false declines. The uniqueness lies in adapting these
technologies for online payments and their optimization.
For more information: steve.epstein@securter.com
https://securter.com/ | LinkedIn | Instagram | Twitter | Facebook
Summary

11. APPENDIX FOR Q&A

12. 12
Adaptive AI
Supervised ML+
Unsupervised ML
Payment Service Provider
(PSP)
How System works

13. The Business Model
13
Securter’s initial core business model consists of three main revenue streams:
● 1st –Fraud prevention services for early adopter customers:
- High-risk customers, such as major online gaming platforms.
- Small and medium-sized online merchants
● 2nd - Fraud prevention services through partnerships with online commerce website builders:
- WooCommerce, Wix, and Shopify.
- Securter has engaged with the WordPress / WooCommerce (6.5 million users) and is currently
developing an extension integration tool for this platform.
● 3rd – Fraud prevention services via partnerships with online payment processing companies:
- Global Payments, Stripe, Moneris and others

14. Roadmap and Major Future Milestones
14
2025
• Expand Canadian and US sales
• Launch in Israel, UK, and Australia
• Expanding sales and technical support resources
2024
• Start Apple iOS Tap on Phone development
• A strategic engagement with online commerce platforms
• A strategic engagement with payment processing
platforms
• Massive acquisition effort of the merchants via the
platforms above
• 2023
• MVP of Tap on Phone feature
• Integrations with WooCommerce, WIX, Shopify
• Integrations with PSPs such as Moneris, and Stripe
• Lab testing and certifications
• Acquiring 1st early adaptors’ customers
2026
• Continue sales & marketing
activities and Launch in Asia
Goals and
Objectives
2023 2024 2025 2026

15. The Team
15
James D. Romano – President, CEO & Director
Involved in the management, strategic planning, corporate communications and
financing of public companies in the mining, oil and gas, and tech sectors.
These companies have been listed on public exchanges in both Canada and the
United States.
Steve Epstein – Co-Founder, Chief Operations & Innovation Officer and
Director - Practical Engineer (Architecture). 20 years of experience in
entrepreneurship. Previously developed social network techniques that have
since become widely adopted. Proficient in project management, budgeting,
procurement, process improvement, and learning new technologies. Highly
effective at coaching and mentoring Agile teams.
David Edmunds – CFO
Mr. Edmunds is a Chartered Professional Accountant with over 25 years’
experience as Chief Financial Officer or senior financial executive in mature and
early-stage companies, both public and private, in a wide range of industries,
including hi-tech manufacturing, software development and alternative energy.
Vitaly Vlasenko – CTO
IT specialist with more than 18 years of experience, specializing in IT Service
management, IT project management, leading product development and
communicating with stakeholders and clients. In the last 6 years, Vitaly was
working as a CTO for various companies and was responsible for the entire
technological aspect of the operation. Broad experience in leading development
teams, infrastructure teams, project and product management as well as audit
and compliance certification processes (for example ISO270001, GDPR, GLI,
PCI).
Michael Shmulevich – VP of Engineering
Well-known technology fintech designer and systems strategist with vast
experience guiding both start-ups and senior corporate planners. Michael has
held top technical management positions at several leading technology
companies and has led the software development for numerous increasingly
sophisticated financial technology projects that required world-class expertise in
trading, risk management, blockchain and cryptocurrency solutions.
Rob Clark – Director
A driven entrepreneur and venture capitalist with over twenty-five years of
business experience within both the private equity markets, domestic and
international equity markets. He has been a part of numerous transactions
including mergers, acquisitions, company buyouts, public offerings, and
corporate restructuring. Mr. Clark brings to his directorship an extensive
understanding and hands-on ability in business and management consulting as
well as public company advisory services.
Evgeniy Kharam - Cyber Security Consultant/Advisor
Mr. Kharam was formerly the VP of the Solution Architecture Division at Herjavec
Group - www.herjavecgroup.com, recognized as one of the world’s most
innovative cybersecurity enterprises. In his role at Herjavec, Evgeniy designed
security solutions for clients based on both their current infrastructure and
future needs, calculating and foreseeing how existing measures can be best
integrated with the addition of new protection solutions. Evgeniy recently started
the Security Architecture podcast to give back to communities and help
companies improve cybersecurity architecture.