This trend forecast focuses on the Twilightwoods theme for Fall 2016. It profiles an introverted 18-25 year old consumer who finds peace in nature. Her style is shy yet artistic, allowing her clothes to express her personality. The color story features earth tones like olive drab and bark that represent the depths of the woods at twilight. Recommended fabrics include lightweight jersey, chiffon and crepe suitable for wandering. Designs take a grunge-meets-military approach with slim silhouettes like cropped pants and long coats.
2. Rachel Zoe once stated, “Style is a way to say who you are without having to speak.” My
costumer represents that quote with her shy yet stylist personality. By having her clothes
speak for her she makes people feel something when they look at her. It is almost as if she
is art and one tends to wonder the mystery behind her.
My costumer would be within the age range of 18 to 25 years old. My brand would not
represent a specific type of ethnicity, as it would be very diverse. She is either a high
school or college student. She does not have a family of her own yet, because she is
focusing on creating a future for herself. She may have a part time job but nothing serious
yet. Since her style speaks for her, you are left to wonder about her personality. Only the
very few people she lets in her life know who she really is. As an introvert she enjoys her
own company more than being around large groups of people. Her hobbies include
photography, drawing, shopping, exercising, reading, and traveling. You can find her in a
cafe, art gallery, park or occasionally in the gym. The city is the perfect place for her to be
in since fashion, art and architecture all coexist there. She loves living in the city but
misses seeing more of nature.
Consumer Profile
3.
4.
5. There is something about the twilight sky that makes the woods feel
like home. The paths filled with beautiful scenery go on for days. Feeling
lost and found at the same time happen a lot during twilight in the woods.
Being at peace with yourself is the main reason why it feels like home. This
home is not meant to be conformed; only free spirits are allowed in. It is
safe to break free from who you have been hiding in all day long. It is a
graceful thing finding beauty in the depths and darkness of the woods.
There are secrets that lie there waiting for the brave free spirited souls that
come alive during this time. One must never forget to be one with the
woods during their stay.
Theme Development
6. The woods are lovely, dark and deep.
But I have promises to keep,
And miles to go before I sleep,
And miles to go before I sleep.
-Robert Frost
7. Color Story
The mixture of the twilight sky and woods sets an
interesting tone. Dark colors such as Olive Drab and
Bark emphasis the depths of the woods. Even the
free spirited souls have some darkness. On the lighter
side, Daydream and Bittersweet bring out the
softness in the twilight sky. Feeling lost and found at
the same time is represented through these colors.
8. Bark Purple HazeOlive Drab
AshesDaydreamBittersweet
A dull olive to represent
the start of fall.
An orange that gives the
illusion of warmth in the
fall.
A soft grey that calms down
the transition before nightfall.
A light lilac that brings
out inner femininity.
The darkness and depths of
the woods is represented
with this deep brown.
With the twilight sky present
this purple represents the
changing of time.
#19-3424 TCX#19-0509 TCX #19-0915 TCX
#17-1500 TCX#16-1710 TCX#16-1363 TCX
9. Lightweight fabrics are ideal for the woman who wants to
feel comfortably lost in the woods. These fabrics bring out
her inner soft feminine side with a little sparkle to them.
The fabrics are solid colored with trims that give the
garment a slight haute couture feel. The long lengths of
each fabric drape perfectly on the body. In this fall season
some jersey knit garments are required on top of the chiffon
and polyester crepe dresses.
Textile and Trim Forecast
10. Solid JerseyFloral Silk ChiffonPolyester Crepe
Sheer Lace Hook & Eye Tape
Beaded
Rhinestone Trim TasselFancy Sequin Trim
11. The beauty of the depths and darkness of the woods
reflect our woman. Her style is a mixture of a grunge and
military feel. As she enters the woods during twilight her
feminine side comes out. For the woman who wants to go
on an adventure during twilight in the woods, these slim
silhouettes are perfect for endless wandering. A slight
haute couture feel is present as decoration and function
intertwine.
Design Development