Bit saloon pitch _0715

WWW.BITSALOON.COM | TEAM@BITSALOON.COM | 585 HOWARD ST, SUITE 103, SAN FRANCISCO 94105

INTRO
BITSALOON.COM
2

GAMBLING
Why isn’t this easier?
3
The current online
gambling world…

4
You can link a wallet address to an email for recovery
purposes or just rely on your session cookie.
No Account Necessary
We can show our gamers the algorithms that
determined their outcome, and allow reproduction.
Provably Fair
Digital currencies are nearly instant to transfer from
one wallet to another within the network.
Bitcoin Based
BITSALOON
What we’re doing
Not trying to re-skin current casino sites – trying
to make a new, useable experience.
Product-Driven
With an establish network we can easily link and
promote monetizable games.
Developer SDK

5
DEMO
*Clicktheimagebelow

6
ONLINE GAMBLING + BITCOIN
$37B
The global online
gambling market is
a $37B industry,
seeing an annual
increase of %5.
Source: bet-at-home, H2
Gambling Capital
40
M
Average number of
daily transactions on
the BlockChain
network. Indicating
estimates of over 1
million bitcoin users.
Source: Blockchain.info
2x
The shares of
respective web traffic
of smartphone and
tablet traffic change
fro Q1 2012 to Q1
2013
Source:
http://www.smartinsights.com/m
obile-marketing/mobile-
marketing-analytics/mobile-
marketing-statistics/
OUR MARKET
Online
Gambling
Bitcoin Mobile Users
973M
In 2010, nearly $1B
of net revenues
came from the
online poker
market of the US
alone.
Source:
http://digitalscholarship.unlv.
edu/cgi/viewcontent.cgi?artic
le=1008&context=grrj
US Online
Poker

MONETIZE
CASINO, SPORTSBOOK & SDK
• The house edge on our sports bets are 2%
• The rake for poker is 5% with a $2.50 max per hand
• The house edge of our casino games vary,
• hi-lo: 7.0%
• roulette: 5.3%
• video poker: 0.5%
• instant win: 2%
The specifics of our revenue sharing will vary from game-to-
game. We are hoping to have innovative games in structure,
which will require tailored payment plans that scale with
growth. A sample
BitSaloon Traditional House Rake Frontier SDK Revenue Share
7

8
TECH STACK
The easy stuff
“Give me a lever long enough and a fulcrum on which to place it, and I shall move the world.” - Archimedes
MongoDB + Postgres
We have options around
data storage with a custom
NOSQL + SQL DB solution
GitHub
We will host and share
source code with
developers over GitHub
NodeJS
Our server is written in
Javascript will and
extensible our SDK
Socket.io
Real-time Javascript allows
us to customize user
experiences and instantly
collect player behavior data

We are the first
bitcoin casino to
have a mobile-
responsive site.
(*some have
apps)
MOBILE
AFFILIATES
Gamblers get
a share of
revenue from
referrals.
Use our network of
connections to
partner with a poker
star.
CELEBS
Not a primary focus, but
still will test ad avenues.
ADS
FREEROLLS
Weekly tournaments
that drive traffic and
increase community
size of BTC owners.
ACQUISITION
Creating value with value
9
We offer
deposit
bonuses of
50% to new
deposits.
BONUS

0
100000
200000
300000
400000
500000
600000
NOW Q4 2013 Q1 2014 Q2 2014 Q3 2014
Revenue Estimates (USD)
Revenue
In our first two months, with solely organic
traffic, we have seen $10K gambled
between our 1P casino games and our
sports betting
Freeroll poker tournaments are our best
way to acquire new players, get non-
bitcoin poker players invested in a wallet
and build positive relationships from the
first touch.
Estimated Growth
From Q3 2013 to Q3 2014
GROWTH
Through Q3 2014
10

ABOUT US
Justin and Kevin
11
JUSTIN PINCAR
Founder
KEVIN MEEHAN
Founder
U of Virginia ‘09
Systems Engineering
HCI
Kevin is a full-stack developer with a true
interest for working with others towards
a common goal. He is passionate about
engaging user experiences, new places &
perspectives and volunteering with
SFCASA.
Carnegie Mellon ‘09
Computer Science
HCI
Justin is a system architect and software
visionary who’s purpose is to create. He
enjoys building highly efficient systems
that grow and innovate in response to
user data. His passions include
technology, psychology and logic.

12
OUR “ASK”
Full year costs
Category Amount
Compensation (us + 2 other developers)
Marketing (Ads, Freeroll tournaments, endorsements)
Rent, Servers and Insurance
Lawyers + Accountants
Miscellaneous
Total (for the next year)
FUNDING
We could continue self-
funding and do this as a
side project, however we
believe the timing for this
venture is perfect and we’d
love to see how big we can
grow this business with
100% of our time devoted
to it.
$390,000
$340,000
$50,000
$100,000
$50,000
$20,000
$950,000
Freelancers, Consultants

THANKS
Q A&
13

EXTRA
SUPPLEMENTAL
SLIDES
14

15
ROADMAP
Over the next year
Our long-term goal is to have a thriving user community that is founded on
transparency and an engaging gaming experience. We will be very sensitive to
regulatory changes and communicate any changes in our plans ASAP to our users.
SEPT
START FREEROLLS
Build out poker community
on beta poker room
OCT
ITERATE ON USER FLOW
Make poker an early priority
to drive users and social
engagement, but showcase
what sets us apart
DEC
RELEASE NEW MOBILE UI/UX
Release suite of casino
games and sports betting
with responsive designs
JAN
BUILD OUT USER NETWORK/ID
Encourage interaction of
users (who wish to be
known)
APR
RELEASE FRONTIER SDK
Introduce developer
community to JS SDK to
monetize through bitcoin
JUNE
USER GENERATED GAMES
Release user created games and
curate in a form that allows
easy browsing/reviewing
BEYOND
GAMBLING LICENSE + FUTURE PLANNING
2014

ABOUT US
Tigerlily Labs, Inc.
16
We are currently operating BitSaloon part-time as
we work on consulting projects at Tigerlily Labs, Inc.
The projects that we have worked on have allowed
us to consult on software projects from ideation to
deployment. While we appreciate the experience
this provided us, we are anxious to apply our
process and skills to our own enterprise.
For more information on the process we take
with our clients, and the various capacities in
which we can work with organizations, check
out tigerli.ly.

Tigerlily Labs has been operating for a year now and taken on clients across technologies. We have worked for startups and non-
profits alike, across a spectrum of languages and technologies.
Design, Develop, Deliver
Hunters Alley, a home furnishing P2P site
built on Ruby-on-Rails where we wrote
both the front-end and back-end
frameworks (+mobile API).
CodeStreak Inc., a former prototype of
ours intended to utilize our skills to teach
the community of could-be-programmers.
The site is written in Javascript and Ruby.
CODE2040, a 501c3 non-profit aimed at
providing minority STEM majors a foothold
in Silicon Valley and seasoned mentors.
Wordpress site written in PHP.
OTHER WORK
Consulting Projects
17

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CONTACT US
Happy to hear from you
(571) 213-1160
(620) 266-9533
www.bitsaloon.com
team@bitsaloon.com
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www.facebook.com/Bitsaloon
@bitsaloon

Bit saloon pitch _0715

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