2. Cruises: a relatively new form of entertainmentthat continues to
grow in popularity. Thoughthey’re generally up there in price, an
advertisementsuch as this one would probably strikeinterest in a
rather large variety of people. Primarily, people that couldn’tafford
such a trip prior to the discountthe cruise line is providing. However,
this price-cut is morethan likely to attract more than just less-fortunate
families. Anybody from senior citizenslookingto get away, to a recently
married couplelooking to go on a honeymoon could takeadvantage of
this offer.
The levelof Maslow’sHierarchy of Needsthis advertisement
belongs in, is Self-Actualization. This level of “needs” is more of a “want”
than a necessity. While cruises are packed with an insurmountable
amountof fun, they can also be educational. While visiting other
countriesand getting a “taste” of the culture, you’reimmersingyourself
in it. Taking a cruise is using “visuallearning.” Which is oneof the most
effective waysto learn, especially when the subject is culture.
New Hampshire Sunday News
3. National Parks, one of the most relaxing formsof sightseeing
there is! Nature has sparked the curiosity of humanity since the dawn of
time. Many havewondered how the toweringmountainswereformed
or how the rolling waters of the oceanscame to be throughout history;
and I guarantee the artistry of such wondershas astounded usall.
Generally however, locations such as a National Park would more
specifically appealto an outdoorsman, hiker or photographer. A trip in
natureis a good way to captivate the simplicity of life without
electronics. It’s an energetic way to get “fresh air” and learn about
survivalshould anythinghappen while out in an unfamiliar place.
A trip to the outdoorsbelongsin two levels of Maslow’s Hierarchy
of Needs. First off, I believe such a trip is part of Self-Actualization. In a
way, it’s a personal challenge to one’s physical limits, especially if you
plan to camp in the park for morethan a day. On the other hand, there is
alwaysthe option to take a guided tour of any location such as this,
which is the reason a trip to a National Park is placed into the Safety
level as well.
New Hampshire Sunday News
4. An opportunity to connect with family members and close friends
can alwaysbe revitalizing. For peoplewho enjoy family holidaysand
vacations, an event such as this would be difficultto pass up. A people
gathering or the reunitingof long-time friendswould mostlikely
enthrall individuals who feel the need to “belong” to something. More
than likely, this group of peoplewould be youngor middle-aged and
have good social skills.
A peoplegathering would undoubtedly beon the Belongingness
level of Maslow’sHierarchy of Needs. Those who attend such events
likely have similar interests such as conversingwith others and meeting
new people. There are also those who make such trips to learn about
their family’shistory, which is a shared interest amongthousands. Many
like to know wherethey came from, which is an intriguingsubject,
especially when you’renot surewhat your roots are.
Boston Globe
5. Autumn in New England is quite a sight to see. The Northeast of
the United States is one of the only regions in the world that experiences
fall foliage with such intensity. With that being said, the changing colors
of leaves bring touristsfrom all over the nation. Generally, the massof
peoplethis phenomenon attracts is referred to as “leaf peepers.” More
specifically, the foliage attracts peoplewho aren’t residentsof this
beautifulregion.
Such a trip would belong to both the Physiological and Safety
levels. Leaf peepingwould beunder the Physiological level of Hierarchy
of Needsbecause it’s an eventthat’s regularly self-guided. However, it
can be a guided eventas well, placing it under the Safety level.
Boston Globe
6. Mills: a very old and rather originalmethod to construct
materials or generate power. The majority of which have been
replaced by electricity. A trip to an active mill of any kind is a
rarity indeed. This location would generally attract peoplewho
enjoy high-quality craftsmanship. Anythingfrom hand-blown
glass to antiques and collectibles are displayed here. The mill may
even appealto a few historians or people who appreciate the
history of New England.
A tour of a mill belongs in two levels of Maslow’sHierarchy
of Needs. First, the Self-Actualization level because a trip through
any kind of mill is historical and extremely educational. The
second level a trip to a mill belongs in is the completeopposite
level of Self-Actualization, Physiological. Overall, this would be a
self-guided and self-planned trip with family or friends.
New Hampshire To Do Magazine
7. 1. Out of all of the fiveadvertisements, I enjoyed only two. The
Cruiseand National Park ads did not take a considerable amount
of effortto writeabout. It’s morethan obviouswhom a Cruise
ship or National Park would lure and they’re both entertaining, in
my opinion. Asfor the others, I experienced an extensiveamount
of writer’sblock when trying to identify the target market.
2. The advertisementthat wasmy least favorite wasabout the Leaf
Peepers. Upon living in New England all of my life, it proved
difficultto imagine who would be so fascinated to see the leaves
change in color and why. The remainingtwo about the mill and
peoplegathering werenot far behind the Leaf Peepers. I didn’t
particularly like the advertisementabout the mill because New
England history doesn’t spark my interest at all. Finally, the ad
about the peoplegathering didn’texactly arousemy interest
either. While I enjoy meeting new people, a weekend get-away at
a hotel, to me, is not an appealingmethod to do so.
