1. Contact:
212 Cranston Avenue
Carmel, IN 46032
(317) 385-8489
kelseybussell22@gmail.com
Education:
Samford University
Degree:
Bachelor of Arts –
Communication
Studies
Minor:
Journalism
and Mass
Communication –
Public Relations
Kelsey M. Shidler
Professional Experience
Local Sales Account Executive at CBS-42 March-July 2015
• Sold comprehensive media solutions to local businesses
• Identified, developed, and expanded new client relationships
• Conducted research on target markets and trends to create advertising
strategies accordingly
• Negotiated advertising rates and created oral and written presentations
Administrative Assistant at Butler Snow LLP September 2014-January 2015
• Welcomed and directed all guests
• Scheduled conferences for attorneys
• Assisted in legal filing
Account Executive Intern with Cayenne Creative 2014
• Researched and developed master plans and brand books
• Wrote creative briefs and client website content
• Scheduled and led meetings with clients
Media Relations Intern with Birmingham Barons January-October 2012
• Managed social media, score sheets, and music in Press Box
• Wrote post-game news stories for The Birmingham News
• Worked with film crew and performed on-field interviews with players
Brand Ambassador with MARKETINGWERKS
Event Marketing:
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• Representative for Verizon Wireless
• Conducted demos and contests for consumers
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• Orchestrated and managed the Fan Zone at Barber Motorsports
Raceway
• Organized the Driver’s Autograph Signing
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• Orchestrated and Managed the Fan Zone at Indianapolis Motor
Speedway
• Managed Hot Wheels tent
Features Writer for Samford Crimson 2011-2012
• Wrote and submitted stories to the college newspaper each week
• Performed interviews and took photos for the stories
Online Features Writer for MyFoxAL.com 2011-2012
• Wrote and submitted stories to this online Birmingham news website
Computer Skills
• Proficient in Microsoft Word, Excel, PowerPoint
• Experience with InDesign, Photoshop, WordPress
• Tech experience with Children Ministries at Church of Brookhills 2013-2014
References Available Upon Request