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1. Strategies
for Email
Marketing

2. Mails should have personalized messages
Replying addresses should be real for more
credibility
Contact info and email signatures should also
be real for more personal connection and
relationship building
Sign up forms helps to get the right information
for name, location, occupation, etc

3. PS Voice-Over Services | 2020
On the basis of the industry of the
subscribers, you can distinguish whether
their company is B2B or B2C so that your
emails should be related to that
On the basis of the size of the organization,
your emails can help you increase your rate
of response. It is also called account-based.
On the basis of the cycle of sales, you can
decide whether the buyer is interested in
free trials or webinar, demos, etc
You must segment your subscribers and
database

4. Your emails must be mobile-friendly
RED or Responsive Email Design helps to enhance user
experience be it any device
Your email subject should be short and clearly present the
message and even the preheader or the snippet text should be
brief.
Call to action should be bold, big, and easy to click. It should be
big enough for people using small screens.

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