pharma

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www.websitename.com 1YOUR COMPANY NAME
A D I G I TA L E D U C AT I O N P L AT F O R M W I T H I N
T H E M O S T T R U S T E D C L I N I C A L
P E E R - T O - P E E R C O M M U N I T Y
HEALTHCASTS MEDIA

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IF DOC TORS DON’T KNOW THE FAC TS ABOUT YOUR DRUG,
THEY AREN’T GOING TO PRESCRIBE YOUR DRUG

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Our History
WHO WE ARE
Our Value Our Environment

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HEALTHCASTS MEDIA is part of Healthcasts -- a member-based digital
media platform used by HCPs to engage in disease, patient, treatment and practice-related
medical information.
The P2P platform is designed so HCPs can consult with other Healthcasts members on
patient cases and real-world evidence driving better diagnosis and health outcomes.

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WHAT WE DO.
Your
Creative
•
NRxers
and
Switchers
•
Clinical
Analysis •
Our
Proven
UI/UX•

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OUR PLATFORM.

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OUR PLATFORM.

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PERMISSION-BASED MARKETING WITH PHYSICIANS.
1 2
3
45
6
HCP Membership
Opted-in, Verified HCP List
Matches, NPI-Based
Clinical P2P Ecosystem
Content and Advertising
Seamlessly Integrated into
Clinical Ecosystem
Hospital/ACO/KOL Partnerships
Technology Platform Integrated with
Top Hospitals and Scientific Experts
NPI-Level Targeting and Reporting,
3rd Party Tags Accepted
Full TransparencyRepurpose Content & Ads
Proprietary UI/UX Platform for
Seamless MLR Review
25% Average Engagement Rate,
6+ Minutes Average Time Spent
Superior Engagement

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WE SUPPORT YOUR BRAND OBJECTIVES.
PRICING TARGETEDCOMMUNITY CLINICAL ENGAGEMENT

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PHYSICIAN USE.
2 Assets
Average Program Views
Per User Session
63%
Visit the Healthcasts
Platform Weekly
6.26 Minutes
Average Time Spent
on Healthcasts
58%
42%
Access on Desktop
ENGAGING
2 Average Visits
Per Week
8 Average Visits
Per Month
NUMBER OF VISITS TO
HEALTHCASTS MEDIA
H E A LT H C A S T S D O C T O R S A R E S P E N D I N G
S I X M I N U T E S W I T H Y O U R B R A N D
Access on Mobile
Source: Healthcasts Media Analytics, 2019

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OUR HCP VALUE.
3.9 million questions
and consults from
nearly one million
opted-in physicians
87% of HCP’s
agreed that the
content provided
insights that they
can immediately
apply to their
patient
interactions
81% of HCP’s
would recommend
the interaction
with Healthcasts
to a colleague
H E A LT H C A S T S M E D I A C L O S E S T H E E D U C AT I O N G A P F O R P H A R M A PA R T N E R S

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OUR DIFFERENCE.
• News Alerts
• Articles
• Low Brand
Interaction
• “Newspaper”
style format
• 100% SOV/Exclusivity
• Alert-Driven Engagement
• High Content Interest
• P2P Discussions
• High Brand Interaction
• “Organic” physician community
• News Feed
• Service Offerings
• Low Brand
Interaction
• “LinkedIn” style
communication
H E A LT H C A S T S M E D I A P R O V I D E S A P U R E LY C L I N I C A L E N V I R O N M E N T
F O R P H Y S I C I A N S A N D P H A R M A B R A N D S

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OUR SOLUTIONS.
01 02
0403
BRAND AWARENESS CLOSING EDUCATION GAPS
DRIVING NRxers and SWITCHERSPURPOSEFUL BRAND ENGAGEMENT

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SNAPSHOT
GENERATE IMMEDIATE AWARENESS AND IMPACT

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PATIENT PROFILE
HELP IDENTIFY THE APPROPRPRIATE PATIENT FOR YOUR BRAND
BRAND
BRAND

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DATA TOUR
DRIVE DEEPER ENGAGEMENT AND LEARNINGS FOR YOUR BRAND

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CLINICAL CHALLENGE
STRENGTHEN PHYSICIAN UNDERSTANDING THROUGH INTERACTIVE Q&A SESSIONS

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VIDEO LIBRARY
ENGAGE TARGETED PHYSICIANS WITH ACTIVE MEDIA

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PERSONAL JOURNEY
STRENGTHEN PHYSICIAN LEARNING THROUGH DIGITAL DETAILING AND SUPPORT SALES FORCE

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GUIDED PRESENTATION
PHYSICIAN LEARNING WITH A SPECIFIC PRESENTATION OF INFORMATION THROUGH A MESSAGING STREAM

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INTEGRATED PLACEMENTS
PRE-APPROVED INTERSTITIAL ADS SURROUND KOL CONTENT, CONFERENCES AND NEWS BRIEFS

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MEDIA ANALYTICS
AGGREGATE REPORTINGPHYSICIAN LEVEL DATA
R O B U S T D ATA A N A LY T I C S F O R B R A N D PA R T N E R S
• HealthcastsMedia provides brand
partnersinteractiondataon theNPI
level,showing how specificphysicians
interactedwithanygivenasset:
• Time spent on assets, levelof
interactionwitha givenasset, etc.
• Emailopen ratesand clicks.
• PLD is typicallysend viaSFTP
• HealthcastsMedia provides aggregate
reporting invariablecadenceduring the
course of anactivecampaign.
• Aggregatereporting walksthrough the
variousKPIs associatedwiththe
campaignand the overallperformance
narrativeof the campaign.
• HealthcastsMedia requiresa physician
toviewanasset for3+ seconds in order
toqualifya physicianfor engagement.

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OUR PARTNERS
KO L S R E C O G N I Z E O U R VA L U E A S
A N U N B I A S E D F O R U M F O R C O M M U N I C AT I N G U P - T O - D AT E A N D
R E L E VA N T I N F O R M AT I O N F R O M B E S T - I N - C L A S S PA R T N E R S

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MEET OUR DOCTORS
RELEVANCE
“The questions have been
relevant, important and
generally applicable to a lot
of patients.
It’s easy and
straightforward.”
DIAGNOSIS
“By collaborating with
peers, I can pass on my
experience and
knowledge. This will
enhance early diagnosis
and treatment.”
EDUCATION
“I thoroughly enjoy
educating my patients
about painful conditions
that arise.
This takes it to a new
level.”
Pain
Management
Physician
Cardiologist,
Florida
Clinical
Gastroenterologist,
NY

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OUR CLIENT VALUE.
M A K E B R A N D I M PA C T W I T H T H E D O C T O R S T H AT M AT T E R M O S T T O Y O U
“I would try BRAND, possibly BRAND or
BRAND. Then I would move to BRAND. With
it being as severe, widespread and
recalcitrant as you describe, the patient
deserves aggressive therapy. The safety
profile is better than the old systemic
immunosuppressants, and I have had very
good luck with it being effective.”
“My preference is immunotherapy, and
specifically BRAND.”
“I would recommend adjuvant therapy.
Will obtain BRAF test first and, if mutated,
will use BRAF inhibitor. If wild type BRAF,
BRAND will be used.”

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www.websitename.com 26YOUR COMPANY NAME
THANK YOU
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