NFZ Fashion Pitch 2021

1. LONGNAMEMARKET ™
Longnamemarket ™/
Dana Kutsarova
This is a business idea that might have
a great impoact on society and the
environment.
COUNTY PITCH

2. My idea is pretty simple. It's to turn my art as an small artist from knowere to become
more popular to the bigger mass of people through fashion. I have started doing t-shirts
with my art this last summer, but I see an endless potential in this. I could even use some
of my friends's are, grow the idea and make wearable art and promoting art sustainably
and part of the every day life of the younger generation.
Description of the idea

3. I live in a country where culture and education are put as last
priority. I think my idea might be a great way to push art and artist
up on the ladder.
I have startedmy brand sustainably as I used second hand
t-shirts and trifted clothes to paint freehand on with special
textile paints, because I don't believe in fast fashion. The
other idea that popped inside my head after watching the
YouTube video you've sent me on how to prepare this
presentation, was that i know great designers and people
that would love get involved if they were to sew from
scratch my hoodies that o have designed too. I believe that
refusing fast fashion might be the way to save our only
planet. There's no planet B, you know.
Problem
Impact

4. I'd love help to materialize my idea from designers and people
that sew, so it will happen more sustainably
So the good news is I already have a lot of connections in
the field, and few people I'd love to work with. So as far is it
go for a team I've been thinking about already but I'm
always open to suggestions.
Help from marketing people, because commercialing
underground art is something I wish I knew how to do
I said that before, but I would really want to make this t-
shirts and hoodies as sustainably as possible, so I'm really
open to work with a scientific team as well, as they would
really help me back up the idea. As well as I'd like to work
with few places that would provide me the technical base I
would need to screen print on t-shirts and embroidery on
the hoodies.
Someone to tell me my idea isn't impossible, that be great.
Thanks (And funding? Perhaps? )
And then lastly, what I can hope for is funding to do all of
that.
Resources
What help do you need to implement the project? What resources do you have to implement the idea/
prototyping (for example, a team, funding, scientific
and technical base, partners, etc.)
Thanks if you read that
and sorry if it's too
much text 🥺🥺😛

5. 1 Step 1
Start a campaign, maybe Instagram adds
and start working on a pop up shop
✅✅✅ ☑️🎧🎵🎼🎸📹📹 🚩 🚩🚩🚩🚩
🚩
2 Step 2
Find a place to make the pop up shop, se
connections and find new connections.
Organize the event. What if there's a
supporting act? I have a lot of friends that are
musicians.
🎸🎹🎹🎼🎼🎵🎧
3 Step 3
Teasers on the IG and Facebook page
Leave them be confused
So that include work with cinematograph🤔🤔
🎥🎥🎥🎥🎥📹🤔🤔📼
4 Step 4
Video announcement that the products will be
launched + event announcement finalized with
a poster and date/time 🥵🥵🥵🥵
5 Step 5
Last check if everything is made properly+
product shoot
6 Step 6
LAUNCH DAY PARTY AND POP UP SHOP IN A
GALLERY WITH THREE SUPPORT BANDS
WEARING THE CLOTHES ✨✨✨✨🔥🔥🔥🤔🤔🤔🎉
🎉🎈🎈🤔
Product Launch