1) The document analyzes sales data for Team Fireball and its competitors over 3 years on a quarterly basis. It finds seasonal fluctuations in the industry with higher sales in Q2 and Q4.
2) Team Fireball's sales grew year-over-year but it did not always meet its quarterly sales quotas.
3) The analysis compares profitability and sales among Team Fireball and its top competitors to determine how it can improve its performance over time.