1. Page1
Jimena Austria
Digital Content Specialist/Instructional Technology Developer/LMS Analyst and Administrator at
Direct Energy
gem6768@gmail.com
Summary
LMS system administrator, instructional technology software developer and training consultant, over eight
years of experience in the multimedia graphic digital arts. Winner of the 2011 OPAL Award in Excellence
of Use of Technology. Specialties: Branding and corporate identity. Visionary in prospective innovative
marketing trends merging with advertising follow ups. Creating unique and "imprint in the mind" designs and
imagery. Played integral part as sole designer in the North Port office branch at SCMG and helped raise over
$200,000 in prospective ad sales during most recent campaign in one month’s time frame. Developed web
pages and designed framework vertical sites. E-Learning Publishing and software developing.
Experience
Digital Content Specialist/Instructional Technology Developer/LMS Analyst and Administrator at
Direct Energy
October 2013 - Present (2 years 2 months)
Instructional Technology Developer/LMS Administrator/E-Learning Web Developer at GOODWILL
INDUSTRIES
August 2009 - October 2013 (4 years 3 months)
Solely launched our organizations' new learning management system. (This is changing culture since
they have never implemented an e-training/e-learning web-based training curriculum system which all of
North American partners will incept into their own training curriculum processes as well.) LMS system
administrator, e-learning software developer and training consultant, over eight years of experience in the
multimedia graphic digital arts. Winner of the 2011 OPAL Award in Excellence of Use of Technology
Upper management E-Learning Publisher role: author software and develop e-training modules for a
business blended training models utilizing WBT for all internal and external customers. Knowledge-base
training administrator of our learning management system. Administrative role: facilitate the integration
of e-training curriculums with LMS platform and production workflow. Taking into consideration the
organization's transition into the knowledge network era concerning cross-platform compatibility issues
with their current technical architecture infrastructure in order for effective alignment with their internal
and external organization framework. Anticipating future transitioning into the wireless network era in the
e-commerce evolution (in alignment or development of future SOP). Contributor in weekly operational
meetings with the training department consisting of the Vice President of HR and instructional designers,
the CIO and COO to effectuate timely collaboration with Assistant Team Leaders, Team Leader Coaches,
Operations Training Coaches and SME's in reaching departmental goals. Provides online and classroom

2. Page2
training to our team members, leaders, and North American partners and offers consultations on new
business model processes and strategies of operations.
Art Director/Web Developer and Multimedia Designer Editor at Sun Coast Media Group
June 2007 - August 2009 (2 years 3 months)
Produces and creates digital ads for the circulation, advertising and web departments creating spec ads
and initiating marketing and promotional campaigns both for print, newspaper media and online. Web
developing and designing of vertical sites including social and classified regional ventures. Working directly
with general managers, programmers and production crews.
Broadcast Graphic Designer/Animator at Waterman Broadcasting Corp
October 2000 - June 2007 (6 years 9 months)
Produced graphic requests for 9 newscast shows’ in a fast-paced, deadline driven environment. Productions
consistently completed one hour prior to show time. Designed daily newscast graphics including animations/
maps and pre-pros, special franchise projects, print design, studio design backdrops, and vehicle wrap
designs, etc. Created quarterly newsletter using desk top publishing. Coordinated with news producers,
EP, reporters and production crew on a daily basis. Technical Skills: (Proficient in both MAC and PC
platforms and various OS) Adobe CS3 Photoshop AfterEffects Vegas 6 Illustrator Curious Maps Quark
Express Twister Paintbox Final Cut Pro 3D Studio Max ENPS Flash Dreamweaver Multi-Ad Creator
Xpance InDesign Web Design SEO/CSS/XML JAVA Wireless Networking Development Various Open
Source Programs Vegas Pro12 DVD Architect
Honors and Awards
2011 OPAL Award for Excellence in Use of Technology
ASTD/ISPI
Skills & Expertise
Web Design
Graphic Design
Video
CSS
E-Learning
Illustration
Creative Direction
Art Direction
Corporate Branding
Instructional Design
Marketing
Layout
Mac
Logo Design

3. Page3
Adobe Creative Suite
Final Cut Pro
Motion Graphics
Animation
Web Development
After Effects
Video Editing
QuarkXPress
Video Production
Microsoft Office
Website Development
Dreamweaver
Flash
Illustrator
Photoshop
Editing
Advertising
HTML
Marketing Strategy
Brochures
Marketing Communications
Online Advertising
Multimedia
Graphics
Corporate Identity
SEO
Vegas Pro 12
Captivate / DVD Architect
Voiceovers
SharePoint
XHTML
Training
WordPress
Adobe Acrobat
Education
University of South Florida
BSASIT (Bachelor of Science Applied Sciences), Information Technology; IT and Networking, 2012
Grade: 3.52
Keiser College
AS, Graphic Design, 1998 - 2000
Activities and Societies: Graduate with a GPA of 3.8. Consistently recognized on the Dean’s list while
attending accelerated course programs.

4. Page4
Honors and Awards
Integral part of an ABC7, local affiliate of ABC network, redesign team. Won second place in local broadcast
newscast graphics package PROMAX award.
Interests
Wireless networking, animations and motion graphics, character and story development and lip synching.
Digital music composing. Darts, cards, scrabble and target shooting.

5. Page5
Jimena Austria
Digital Content Specialist/Instructional Technology Developer/LMS Analyst and Administrator at
Direct Energy
gem6768@gmail.com
3 person has recommended Jimena
"Gema (Jimena) takes on tough projects with ease and a smile! She handled many of my detailed animations
for investigative pieces ... I loved how she listened to my suggestions and brainstormed with me on the best
way to do the projects. I fully trusted her with my stories."
— Kathryn White, worked with Jimena at Waterman Broadcasting Corp
"During my time at Waterman Broadcasting, Gemma was a detail-oriented, easy to work with employee."
— Michael Nadell, managed Jimena at Waterman Broadcasting Corp
"Gema was very detail oriented. She would let her creativity shine though as she created graphics. If there
was ever a question, she would always ask to double check rather than assume what was wanted. In addition,
she is a team player and knew how to manage her time well. She would be a great addition to any work
place."
— Diane Beddia Lundin, worked directly with Jimena at Waterman Broadcasting Corp
Contact Jimena on LinkedIn