Driving Behavioral Change for Information Management through Data-Driven Gree...
Brendan Murray Resume[1]
1. Brendan J Murray
381 Front St W, Unit 702
Toronto, ON M5V 3R8
(416) 792-4153
bj.murray@ymail.com
EXPERIENCE
2011 Sport Calgary, Calgary, AB
Communication & Marketing Coordinator
- Produced monthly email distribution targeting Calgary area sport organizations
- Developed Annual Report using Adobe InDesign
- Daily media monitoring
- Managed the website’s static content and updates
- Developed the organization’s rebranding strategy
2008-11 Federation of Calgary Communities, Calgary, AB
Community Relations Coordinator
- Liaised with the Governor General’s media relations department to organize their visit to Calgary
(and the Federation) last year
- Created the strategic communications plan for the Federation of Calgary Communities
50th Anniversary campaign event
- Supported the rebranding of the organization-from an advocacy group to a member driven
support organization
- Strengthened the organization’s overall image amongst its members and stakeholders by delivering
key messages to media, community, political, educational and other relevant audiences
- Coordinated the development and implementation of the organization’s strategic communication plan
- Managed the organization’s media relations
- Created and managed the organization’s facebook page as part of building a greater social
media presence
- Developed various communication pieces for the organization – including articles, speeches,
web content, brochures, posters and other promotional material
- Created and edited the organization’s monthly newsletter using Adobe InDesign
- Making day to day updates to the website using Adobe Dream Weaver
- Managed Summer school students to create new organizational material
2. -- 2 --
Promoted and organized multiple successful, well attended events, workshops and programs including:
- Mayor’s Annual Food Drive 2008- 2010
- Barbara Coloroso – Bullying Lecture, Federation of Calgary Communities 2009
- Olympic Torch Relay Celebration Committee VANOC, City of Calgary 2009-2010
- Heebee Jeebees Show & Silent Auction, Federation of Calgary Communities 2010
- My Community Amateur Photo Contest, Federation of Calgary Communities 2010
2007 Business Edge Magazine, Calgary, AB
Account Executive
- Worked independently and proactively to develop new client relationships for business magazine
with a circulation of 156,000 across Canada
- Sought new advertising opportunities, clients, and networks
EDUCATION
Bachelor of Arts, Trent University, Peterborough, ON May 2007
Double major in Media Studies and History
Public Relations Certificate, Mount Royal University, Calgary, AB May 2011
Public Relations: Communications & Marketing
SKILLS
- Strong ability to seek opportunities, collaborate ideas and coordinate with different facets
both within and outside an organization/company
- Ability to write and process information clearly; including writing articulately, creatively
and analytically
- Excellent organizational and event management skills
- Strong interpersonal skills; ability to lead, be a team member and communicate effectively
REFERENCES
Available on request