1. Mandalay Bay Hotel and Convention Center
Conference Events: April 11-14, 2007 I Las Vegas, Nevada
Exhibit Events: April 12-14, 2007 I www.signexpo.org
Exhibitor Prospectus
2. The Right People. The Right Products. The Right Place.
Nearly 80% of exhibitors
graded the quality of leads
they received
as high.
2006 ISA SignExpo Attendee Survey
Lights, Camera, Vegas.
It’s never too early to begin thinking about the
ISA International Sign Expo 2007. With more
than 22,000 expected attendees, we’re anticipating our
largest show to date where you’ll be in the midst of
world-renowned sign suppliers, distributors and manu-
facturers. Exhibitors are already signing up for prime
booth space at a record pace. Compared to this time last
year, we have significant growth in the number of booths
already sold and an increase in the number of compa-
nies exhibiting. We’re inviting you to become an exhibitor
today to get on board and be an instrumental part of the
exciting ISA International Sign Expo 2007.
Our Expo 2007 theme: The Right People.
The Right Products. The Right Place.
The Right People. High level attendees who represent
company owners and CEOs, sales reps, shop and
purchasing managers, among others.
The Right Products. This includes innovative products
you'll be presenting at the show and on www.signexpo.org.
The Right Place. Need we say more about Vegas?
Exhibit at the ISA International Sign Expo 2007 and get
the greatest return on your investment.
Invest In Your Future
We’re seeing new trends this year. There’s something
about the up close and personal exchange that happens
inside the trade show aisles where relationship building is
paramount. It’s the meet and greet of old customers and
new customers coming to the forefront. In fact, nearly
80% of Expo attendees are authorized to make purchas-
ing decisions and 61% of attendees attend the show for
the specific intent of purchasing. It’s safe to say, exhibiting
pays substantial dividends.
Make Your Next
Investment in Vegas
This is the year to make your exhibit booth investment
in Vegas. As technologies grow, you’ll want to be on the
cutting edge of this dynamic industry.
Exhibitor Benefits Include:
I Immediate access to more than 22,000 buyers,
a significant return on your investment.
I Participation in SmartBooth: The new online
Exhibitor Portal which drives prospects to you.
I The ability to reach even more attendees through the
feature listing multiple keywords.
I Complimentary company name, address, booth loca-
tion and a 25-word product description to be includ-
ed in the International Sign Expo 2007 Program.
I Special price discounts on educational seminars.
I Your company name on the exhibitor list posted on
our official show Web site: www.signexpo.org.
I Complimentary name signage (standard two line
7” x 44”) and drape for inline booths.
I Ten complimentary exhibit hall badges for each
100 sq.ft. purchased.
I Unlimited free tradeshow passes to be distributed
among your customers and prospects.
I 24-hour perimeter security on the exhibition floor.
Sponsorship and
Advertising Program
Welcome to the Expo where the attention of attendees
is dispersed in many directions. A rainbow of LEDs,
massive digital printers, and live demonstrations are all
vying for the attention of attendees. How do you make
sure your brand catches their eye?
Move Beyond Your
Booth – Become a Sponsor
This year, ISA is sending an open invitation to all
exhibitors to extend their name recognition well beyond
their booth and program description. We are providing a
multitude of exciting sponsorship opportunities. Upon
entrance to the show, each attendee will be picking up an
Expo tote bag, a show program, and a lanyard with their
name badge. Your company name can be seen on any of
these Expo materials... and more!
The 2007 sponsorship opportunities are as varied as the
exhibitors lining the trade show floor. We’ll feature
a powerhouse of educational seminars including
29 Discovery Seminars, seven Digital focused seminars
and three unique Discussion Forums, which are all tailored
specifically to address sign industry needs.
Take advantage of having your company name exposed
throughout the ISA Expo 2007 Program, at the Expo
2007 Golf Tournament, in the Expo Daily News or on
www.signexpo.org. This year we’re introducing new
online features: SmartBooth and EventKeywords.
SmartBooth is a completely automated web-based
lead generation service that automatically finds and
reports to you key leads. As an exhibitor, you will have
the power to define your target audience through
SmartBooth.
Send a strong message to fellow exhibitors and attendees
that you’re a serious contender at the ISA International
Sign Expo 2007! Go to www.signexpo.org for details.
For additional exhibitor and sponsorship
information, please contact Mellisa Cooper,
ISA exhibitor sales & services manager,
at (334) 393-7727 or mellisa.cooper@signs.org.
3. FOR MORE INFORMATION: WWW.SIGNEXPO.ORG3
Facts at a Glance — ISA Expo 2007
I Exhibit Facility:
Mandalay Bay Hotel and Convention Center
3950 Las Vegas Blvd. South
Las Vegas, NV 89119-1006
I Exhibit Dates:..............................April 12-14, 2007
I Exhibit Halls: ................................Bayside B, C & D
I Ceiling Height: ............................................30 Feet
I Total Number of Booths:......................1,700
I Cost Per Sq. Ft.:
US $27 per square foot – ISA Member Rate
US $54 per square foot – ISA Non-member Rate
Each 10’ X 10’ booth is furnished with 8’ high drape
back wall and 3’ high side rails. A standard 2 line
7” X 44” booth sign showing company name, city,
state and booth number will be provided.
Show colors TBD.
I Crane Truck Display: ......................Inside only
I Set-up Dates & Hours:
Monday, April 9, 2007....................12:00 p.m. – 5:00 p.m.
Tuesday, April 10, 2007 ..................8:00 a.m. – 5:00 p.m.
Wednesday, April 11, 2007..............8:00 a.m. – 5:00 p.m.
I Show Dates & Hours:
Thursday, April 12, 2007 ................9:30 a.m. – 5:00 p.m.
Friday, April 13, 2007 ......................9:30 a.m. – 5:00 p.m.
Saturday, April 14, 2007 ................10:00 a.m. – 4:00 p.m.
I Move-Out Dates & Hours:
Saturday, April 14, 2007 ................4:01 p.m. – 12:00 a.m.
Sunday, April 15, 2007 ....................8:00 a.m. – 5:00 p.m.
Monday, April 16, 2007..................8:00 a.m. – 12:00 p.m.
I For more information:
International Sign Association
707 North Saint Asaph Street
Alexandria, VA 22314-1911
Phone: (334)393-7727
Fax: (334)393-7726
E-mail(s): mellisa.cooper@signs.org
brian.mcnamara@signs.org
Web sites: www.signexpo.org
www.signs.org
LENNIESIRMOPOULOS
I Company Owners and CEOs ..................44%
I Shop Managers ............................................8%
I Purchasing Managers..................................3%
I Sales Representatives ..............................15%
I Construction & Installation Personnel ....5%
I Administrative................................................8%
I Graphic Designers........................................9%
I Other................................................................6%
Attendee Titles & Responsibilities (2006)
(as of Cct 31, 2006)
SOLD!
Available
LASVEGASNEWSBUREAU
2007:
85% Booths Sold
4. “This was the best show
we have ever
experienced as
an exhibitor.”
Ron Farmer, US LED, Ltd., 2006
INTERNATIONAL SIGN EXPO 2007 • WWW.SIGNEXPO.ORG • MANDALAY BAY HOTEL & CONVENTION CENTER • LAS VEGAS 4
Exhibitor List (as of November 1, 2006)
3M Graphics
Market Center
3P Inkjet Textiles
Corp.
A & C Plastics
A.R. Monteith
Corporation
ABC Sign
Products, Inc.
Abetterink.Com
Ability Plastics,
Inc.
Act One
Communications
Action Media
Technologies,
Inc.
Actown
Adaptive
AddViva Co. Ltd.
Adhesive
Engineering
Advance
Advance Corp.
Advantage Sign
Supply
Aellora Digital
Aeromatrix, Inc.
Agfa Graphics
AgiLight Inc.
AGL, Inc.
AI Innovations
Akzo Nobel
Coatings
Alcan
Composites
Alcoa
Architectural
Products
Allanson
International, Inc.
Alliance Metals
Allwood Sign
Blanks
AlphaChem USA,
Inc.
Altuglas
Internationl of
Arkema
American Biltrite
Inc.
American Sign
Museum
Anhui Anp
Import & Export
Co., Ltd.
Arete
Corporation
Aristech Acrylics
LLC
Arizona Sign
Association
ARK Ramos
Arlon, Inc.
Arter Neon Sign,
Inc.
Astrup
ATG Electronics
Avery Dennison
Graphics Division
AXYZ
Automation
Bad Dog Tools
BBC Industries
Behrends Bronze
Inc.
BeiDouXing
Science & Tech.
Dvlpt Co. Ltd.
Beijing Leyard
Electric S&T Co
Ltd
BillBoard Video,
Inc
Blackjet Inks Ltd.
Blue Ridge Art
CADlink
Technology
Corp.
California Sign
Association
CAMTech
Industries Inc.
CAO Group, Inc.
CASper Sign
Business
Software
CGI -
CammGraphics,
Inc.
Changzhou
Hawk Display
Appl. Mfg Co Ltd
Channelume/Let-
R-Edge
Charleston
Industries
Chief
Enterprises, Inc.
Clear Focus
Imaging
Clearstar
Coatings
CLN of South
Florida
Coast 2 Coast
Colder Products
Company
Colorwen
International
Corp.
Computerized
Cutters, Inc.
Cooley
Cosign NV
CRC Information
Systems, Inc.
Custom Banner
& Media
Cyrious Software
CYRO/Degussa
Daco Neon
Equipment
Daissa Inc.
Daktronics, Inc.
Datacom
International, Inc.
Delcam
International, Inc.
Denco Sales
DGI
Digifab Systems,
Inc.
Digital Art
Solutions
Digital Auto
Library
Direct Sign
Wholesale
Dixie Graphics
Dr. Graphix
Imaging
Drytac
Corporation
Dupont Imaging
Technologies
Durable Office
Products Corp
Durst U.S.
Earl Mich Co.
Eastern Metal
Supply
Eastsign
International Ltd.
Edward Segal
Inc.
EGL Company
Inc.
ElectraLED, Inc.
Electrobits
Electronic
Display Systems
Elliott Equipment
Company
Elumatec USA,
Inc.
Emaser Market
S.L.
Epilog Laser
Equipment
Leasing Options
ESCO
Manufacturing,
Inc.
EstiMate
Software
Etchcraft
Eurocom
Excellart Sign
Products
EXPOGO!, Inc.
Facecrafters
Faces
FAWOO
Technology
FDC Graphic
Films
Ferrari Textiles
Corp.
Fisher Textiles
Flexmag
Industries
Flexmedia
Canada Inc.
Flora/RTZ Co.,
Ltd.
FMS Corporation
Formetco Print &
Display
Forsstrom HF
AB/JTE Machine
Fortuna Digital
Grpahics
France
FujiFilm Graphics
USA
Fujifilm Sericol
Funk Linko Inc
Future Cure
Paintbooth
FutureMedia
Displays
Gandinnovations
GBC
GCC America,
Inc.
GELcore
Gemini, Inc.
General
Formulations
Gerber Scientific
Products
Giuffre Bros.
Cranes
Glen Raven Inc.
Grandwell
Industries
Graphic
Materials Intl.
(GMI)
Graphtec
America
Gregory, Inc.
Grimco, Inc.
Guangzhou
Xinxing Light
Supply Co.
Gyford
Productions
Haining Jinda
Coating Co., Ltd.
Hamilton Digital
Designs
Hana Light Co.,
Ltd.
Hanwha
Polydreamer
Happy Feet
Hartco
Hartlauer Bits
Hartman
Plastics, Inc.
Healthy Feet
Hebei Yuxin
Plastic
Manufature Ltd.
Herculite
Hewlett-Packard
Hexis USA
Heywinkel Julius
Hiker USA Inc.
Hitech Electronic
Displays
Holophane
IBENA Inc.
IKONICS Imaging
Sign Systems
iLight
Technologies
Illuminated
Image
ImageOne
Impact
InkTec Co., Ltd.
Innovative Sign
Solutions
InteliCoat
Technologies
Inteplast Group
Ltd
International
Sign Association
International
Welding
Technology
ISign Display
Systems LLC.
Island Clean Air
ITW Devcon
J & S Machine,
Inc.
J&J Electronics,
Inc
J’s LED Power
Inc.
Jasdi Magnet
Jet USA
Jetbest
Corporation
John Boyle &
Company Inc.
Keencut
Keundo
Technology Co.,
Ltd.
Kintex Ltd
Kiwo
KK Label Co. Ltd.
Kommerling USA
KoroGraphics
Laird Plastics,
Inc.
Lecip USA Inc.
LED, Inc.
Leggett & Platt
Digital
Technologies
LG Chem
America, Inc.
Lintec of
America
Little Giant
Ladder
Logo Mats, Inc.
LORD
Corporation
Louis A. Green
Corp
Loxcreen
Lumificient
MacDermid
ColorSpan
MACtac
Magnetic
Specialty
Magnum
Magnetics Corp.
Magone Inc.
MagX America
Inc.
Manitex
Mark Bric
Display Corp
Mark IV
Master
Magnetics Inc.
Matthews
Bronze
Matthews Paint
Co
McSign Coating
Technology, Inc.
MDI
Megaink
Mehler
Texnologies
Metal Arts
Michael Brady
Inc.
Micron Fastener
Mid South Sign
Association
Mid-Rivers
Machinery, Inc.
Midwest Sign &
Screen
Midwest Sign
Association
Mikkelsen
Graphic
Engineering
Miller
Weldmaster
Milliken
Distribution
Mimaki USA Inc.
Miratec Systems,
Inc.
MultiCam, LP
Munro
Fastenings
Mutoh America,
Inc.
N. Glantz & Son
National
Wholesale Sign
Nazdar
SourceOne
Nelson-Harkins
Neolt
USA/Digital ES
Neschen
Americas
Nexlights
Corporation
Nova Polymers,
Inc.
Nudo Products,
Inc.
Nur America, Inc.
NuSign Supply
Obeikan
Technical Fabrics
Oce’ North
America
Optec Displays
ORACAL USA
Ornamental Post,
Panel
Osram Sylvania
Paige Electric
Parker Davis Co.
Peachtree City
Foamcraft, Inc.
Piedmont
Plastics
Pitman Company
Plaskolite, Inc.
Poli-Tape USA
Polyflex Magnets
Ltd.
Precision Drive
Systems
Pretty Sun Light-
Boxes & POP
Disp. Mfg Co
ProEDGE
Systems.com
Professional
Image
Publik
Quality Banner
Co.
Quality Media &
Laminating
R Tape
Radocy, Inc.
RAS Systems,
LLC
Raster Printers
Regal Graphics
Roland DGA
Corp.
Roper Whitney
Rosenthal Mfg.
S. E. Printing (M)
SDN BHD
Safety Speed Cut
SAi
Saw Trax Mfg.
Scott Sign
Systems
Seattle Textile
Co.
Shanghai Chiting
Digital Tech. Co.
Ltd.
Shanghai Jutu
Technologies
Ltd.
Shanghai NAR
International
Dvlpt Co., Ltd.
Shanghai Pallas
Electric Co. Ltd.
Sheffield Plastics
Inc.
Shenyang Sky
Airship Digital
Printing Equip.
Co. Ltd.
Shenzhen Aoto
Electronics Co.,
Ltd.
Shenzhen Lamp
Technology Co.,
Ltd
Shenzhen
UniLight
Electronic Co.,
Ltd
SID Corporation
Sign Association
of Canada
Sign Builder
Illustrated
Sign Builders,
Inc.
Sign Business
Sign Central
Leasing
SignComp
SignGold
SignIndustry.co
m
Signs of the
Times
SignSearch
SignSite.Com
SignWarehouse
Sihl USA
Silver Arrow
Display Co., Ltd.
Sinclair
Equipment Co.
SloanLED
Snyder Mfg, Inc.
Southern States
Sign Council
Southwest Sign
Council
Soyang Tech. Co.
Space-Rite
Industries
Spartech
Plastics
Spectrim
Building
Products LLC
Splash of Color
Spraylat
Corporation
Stafford Textiles
Stahls’ Inc.
Starflex Co., Ltd.
Steel Art
Company
Stouse, Inc.
Stud Welding
Associates
Summa, Inc.
SunFire LED,
LLC
Super Vision
International
Superlite
Technology
Supertex
T.P.M. Co., Ltd.
Taiwan Calcom
International
Computer
Graphic
Company, Ltd.
Tape
Technologies,
Inc.
Tara Materials
Techno, Inc.
TecnoLux
Testrite
Instrument Co.,
Inc.
TFT Transfotec
International
The Channel
Letter Co.
Time-O-Matic
Tivoli LLC
Trans-Lux West
Transco/Voltarc/
Masonlite
Triangle Digital
INX
Trient
Technologies
Triple Crown
Products
Trumpf Inc.
Tubelite
Company, Inc.
Tunedcolor, Inc.
Ultraflex
Systems, Inc.
Underwriters
Laboratories
United Visual
Products
Universal
Lighting
Technologies
Universal
Products
Urbane Escalier
Int’l. Co., Ltd.
US LED, Ltd.
US Sign &
Fabrication
Value Vinyls, Inc.
Ventex
Technology, Inc.
Verseidag
Seemee US
Virginia
Optoelectronics,
Inc.
Vision Engraving
Systems
viviLED Display
Co.
Vutek
Vycom Corp.
Wagner Zip-
Change, Inc.
Wasatch
Computer
Technology, Inc.
Wayne Industries
West System
Westinghouse
LED Lighting
Systems
Whitehall
Products
Wide-Format
Imaging
Wilkie Mfg., LLC
Wit Color Digital
Wonpoong Corp.
Woodcraft Mfg.
Co., Inc.
World Wide Sign
Systems
Wrisco Industries
Inc.
Xi’an Qingsong
Technology Co.
Ltd.
XpresScreen,
Inc.
YESCO
Electronics
Z3 Graphics
Zeronine Mfg Co.
Zhejiang
Gongzhen
Technology
Zund America,
Inc.
5. INTERNATIONAL SIGN EXPO 2007 • THE RIGHT PEOPLE. THE RIGHT PRODUCTS. THE RIGHT PLACE • WWW.SIGNEXPO.ORG5
Keyword List
ADHESIVES &
TAPES
Adhesive
Remover
Adhesives
Mounting
Adhesives
Pre-Mask
Application
Tape
Pre-Maskant
Tape
Transfer Tape
ARCHITECTURAL
GRAPHICS /
ADA
ADA Sign
Systems
Architectural
Signage
Computer
Directories
Directories
Metal (Cast
Metal Signage)
Touch Screen
Directories
AWNINGS AND
FLEXIBLE
FACES
Awning Fabric
Awning Frames
Backlit Awnings
Flexible Faces
BANNERS AND
BANNER
COMPONENTS
Banner
(Blanks)
Banner Display
Systems
Banner Material
Banner Stands
Banner Track-
Sign-Track-
System
Banners
(Decorated)
CAS/VINYL/DSG
Application
Fluids (Vinyl)
Communications
Graphics
Decals
Etched Signs
Laser Cut
Signage
Laser Logos
Perforated
Vinyls
Pre-Spaced
Vinyl Graphics
Pressure
Sensitive Vinyls
Vinyl
Vinyl
(Perforated)
Vinyl Sheets
(Solid)
Vinyl Systems
COATINGS,
LAMINATES,
DECORATIVE &
FINISHING
MATERIALS
Coatings
Finishing
Gold Leaf
Gold Leaf Vinyl
Gold Plating
Grommets
Grommet
Tools/Equipment
Insulators
Lacquers
Laminates
Laminates
(Liquid)
Laminating
Film, (Cold)
Laminators
Maskants
Paints
Protectants
COMPUTER
SOFTWARE &
HARDWARE
3D Imaging for
Signs
Automated
Systems
CAD/CAM
Systems
Clip Art
Computer
Equipment
Computer
Graphics
Engraving
Systems
Graphic Design
Software
Graphics
RIP Software
Sign Writer
Software
Estimating
CUSTOM
ELECTRIC &
ELECTRONIC
Displays
Edge Lit Signs
Electronic
Bulletin Boards
Electronic
Message
Centers/Displays
Flipper Displays
LCD Signage
LED
LED Displays
LED Drivers IC
LED
Sign/Fixture
LED Signage
Custom Electric
& Electronic
cont’d.
Lightboxes
Price Changers
Rotating Signs
Scoreboards
Scrolling Signs
Time/Temperat
ure Displays
CUSTOM
NON-ELECTRIC
Awnings
(Custom)
Carved Wood
Signage
Concrete
Signage
Logos (Custom)
Magnetic Signs
Menu Boards
Sand Blasted
Signage
Stone Signage
Wooden
Signage
CUTTERS &
CUTTING
EQUIPMENT
Aluminum
Cutting
Equipment
Computer
Cutting
Equipment
Cutters and
Trimmers
(Manual)
Cutting
Equipment
Foam Cutters
Knives (Vinyl
Cutting)
Laser Cutting
Laser Cutting
Equipment
Plasma Cutters
Stencil Cutting
Equipment
Vinyl Cutting
Equipment
DIGITAL
PRINTING
3D Laser
Plotter
Digital Imaging
Digital Imaging
(Large Format)
Digital Imaging
(Superwide)
Electrostatic
Printers
Grand Format
Inks
Inkjet
Inkjet Canvas
Inkjet Media
Inkjet Printers
Inks
Plotters
Printers
Digital Printing
cont’d.
Scanners/
Large Format
Substrates
DOT/
TRAFFIC SIGNS
Traffic Signage
Transportation
Signage
FABRICS
Fabric
Narrow Fabrics
Sign Cloth
INDUSTRY
RESOURCES
Associations
Magazines
(Sign Trade)
Museum
Publications
Resource
Handbooks
Technical
Publications
Technical
Publications
INSTALLATION
EQUIPMENT
Aerial
Equipment
Aerial Work-
Platform
Bucket Truck
Cranes
Harnesses
Installation
Ladders
Man Lifts
Poster Changer
Trucks
LETTERS &
LETTER
EQUIPMENT
Changeable
Letter Sign
Systems
Changers
(Letter)
Channel Letter
Trim
Channel Letters
Cut Letters
Foam Letters
Letters
Metal Letters
Plastic Letters
Steel Letters
Vinyl Letters
LIGHTING,
ELECTRICAL &
POWER
COMPONENTS
Ballasts
Cable
Chasers
CRT/LED
Electrical
Devices
Electrical
Supplies
Electronic
Chasers
Fiberoptics
Flashers
Fluorescent
Equipment
Fluorescent
Fixtures
Fluorescent
Flashing
Fluorescent
Tubes
Illumination
Lamp Holders
Lamps
LED
Illumination
Light Panels
Lighting
Routers
Routing
Accessories
Solar Lighting
Solar Screen
U-lamps
Wire
Wiring Devices
MANUFAC-
TURED, STOCK
& SPECIALTY
SIGNS
Bronze (Cast)
Bulletin Boards
Plaques (Cast)
Plaques
(Engraved)
Portable Signs
Reader Boards
Reproductions
(Cast)
Sign Systems
Signs
(Reflective)
MISC. SIGN
MATERIALS
Aluminum
Cements
Extruded
Rubber
Extrusions
(Aluminum)
Porcelain
Enamel
Poster Paper
Miscellaneous
Sign Materials
cont’d.
Sheeting
Sheets
Sign Blanks
Sign Materials
Synthetic Paper
NEON
Block-out
Paints
Electrodes
GTO Cable
High Voltage
Insulator
Products
Neon
Neon
Accessories
Neon Clocks
Neon
Components
Neon Pattern
Paper
Neon Signage
Neon Testing &
Diagnostic
Equipment
Neon
Transformers
Neon Tubing
Power Supplies
Simulated Neon
Supports (Neon
Tube)
Transformers
Tube Supports
Tubing (Neon)
OUTDOOR
ADVERTISING
Air Motion
Signs
Tri-Face Signs
Wind Propelled
Signage
Yard Signs
PHOTO-
LUMINESCENT
MATERIALS
Photoluminesce
nt Film
Photoluminesce
nt Sheets
Photoluminesce
nt Substrate
PLASTICS,
FILMS &
ACRYLIC
MATERIALS
Acrylic
Acrylic Roll
Stock
Acrylic Sheets
Copolymer
Sheets
Expanded PVC
Films
Plastics, Films
& Acrylic
Materials con-
t’d.
High Impact
Acrylics
Photo Polymer
Polycarbonate
Sheet
PP/PVC Panels
Rigid Sheets
Thermal Resin
Foils
Webbing
P.O.P. SIGNS
A-Frame Signs
Point-of-
Purchase
Displays
PROFESSIONAL
& BUSINESS
SERVICES
Code Research
Collection
Services
Credit Card
Services
Design
Services
Engineering
Fabrication
Services
Franchise
Companies
Handbooks
(Resource)
Insurance
Leasing
Services
Management
Information
Services
Miscellaneous
Contractors
Permitting
Services
Project
Management
Safety
Certification
Service Bureau
Sign
Maintenance
Programs
SCREEN
PRINTING
Pad Printing
Equipment
Printing
Substrates
Screenprint
Silk Screen
Accessories
Silk Screen
Equipment
Silk Screen
Supplies
Stencils
SIGN
COMPONENTS
Accessories
Bird Control
Devices
Boards (Sign)
Cabinets
Castings
Decorated
Faces
Decorations
Eyelets
Fasteners
Flagpoles
Flags
Foam Boards
Framing
Systems
Magnetic
Devices
Magnetic
Sheeting
Modular Sign
Components
Pennants
Post and Panel
Systems
Poster Color
Systems
Sign Board
Sign Cabinets
Sign Faces
Sign Frames
Sign Holders
Sign Panels
Sign Poles and
Structures
Sign Stakes
SIGN
FABRICATION
EQUIPMENT
Air Filtration
Blades
Brushes
Cleaners
Conveyor Dryer
Dryers
Engravers
Engraving
Equipment
Filtration
Formers
CNC
Metalworking
Equipment
Infrared Oven
Laser Cutting
Equipment
Metal Edging
Mixing Stations
Molding
Equipment
Paint Booths
Panel Saws
Plating
Sand Blasting
Equipment
Sanding
Machines
Saws
Sealing
Equipment
Spray Booth
Spray
Equipment
Stud Welders
Thermoform
Sign Face
Equipment
Tools
Vacuum
Forming
Equipment
Vertical Panel
Saw
Weeding
Equipment
Welding
Welding
Equipment
Welding Studs
VEHICLE
GRAPHICS
Auto Signs
Fleet Graphics
6. INTERNATIONAL SIGN EXPO 2007 • WWW.SIGNEXPO.ORG • MANDALAY BAY HOTEL & CONVENTION CENTER • LAS VEGAS 6
Exhibit Hall Floor Plan
(as of November 1, 2006)
Mandalay Bay Hotel &
Convention Center
F INTERACTIVE PDF ELEMENT:
Double-click the paperclip below to link
to a 8.5x11” GIF of the SignExpo Floorplan
7. INTERNATIONAL SIGN EXPO 2007 • THE RIGHT PEOPLE. THE RIGHT PRODUCTS. THE RIGHT PLACE • WWW.SIGNEXPO.ORG7
Guidelines for Display (Official Regulations and Conditions)
1. CONTRACT FOR SPACE. By submit-
ting an application for exhibit space, the
applicant releases the International
Sign Association and its agents from
any and all liabilities to applicant, its
agents, licensees, or employees that
may arise or be asserted as a result of
submission of an application or of par-
ticipation in this exhibit, ISA determines
the eligibility of any company or prod-
uct for exhibit.
An acceptance of an application
does not imply endorsement by ISA of
an applicant’s products nor does ISA
warrant, either expressly or by implica-
tion, the efficacy of the products dis-
played at the exhibit, nor does rejec-
tion imply lack of merit of product or
manufacturer.
This application for space (when
endorsed by ISA with notice of space
assignment) constitutes a contract for
the right to use the space. No refund
may be made for space that is unused
during part of the exhibit. Should
space remain unoccupied at the open-
ing of the exhibit ISA may rent or use it
without obligation or refund. Should it
be necessary to cancel assigned
space, a 10% cancellation fee of the
total booth cost will apply. If notice is
received by ISA no later than sixty
days before the start of the conven-
tion, a 30% cancellation fee will apply.
If cancellation notification is received
between sixty and thirty days before
the start of the convention, a 50%
cancellation fee will apply. No refund
will be made for any notification
received less than thirty days before
the start of the convention. The
exhibitor information brochure, the ISA
Official Rules and Regulations stated
in the Official Exhibitors’ Contractor’s
Manual are a part of this agreement.
2. ARRANGEMENT OF EXHIBITS. All
booths may be utilized for display pur-
poses as permitted in the Official
Display Rules and Regulations. Limits
may not be exceeded except if warrant-
ed by unusual or unalterable circum-
stances and if specifically approved by
ISA in advance, and in writing, or as
provided in the exhibitor information
brochure.
Booths bounded by more than one
aisle may be open to either or both of
the aisles shown on the floor plan.
Each exhibit must be designed to face
the aisle relating to the numbering of
the booth. Exceptions to this will be
allowed only where multiple booths are
occupied permitting a walk-through
arrangement.
The space provided will be as
shown on the floor plan insofar as pos-
sible, but ISA reserves the right to
make changes at any time in the loca-
tion, size and display limits of any
booth if this is in the best overall inter-
est of the exhibit.
Exhibits may not project beyond the
space allotted or interfere with traffic
to exhibits of others. Aisles are under
the control of ISA and may not be used
for exhibits. (See Rules & Regulations
Handbook).
3. USE OF EXHIBIT SPACE. No
exhibitor may sublet, assign or appor-
tion any part of the space allotted, or
represent, advertise or distribute litera-
ture, souvenirs or samples for the prod-
uct or services of any other firm or indi-
vidual except as approved in writing by
ISA. The purposes of the exhibit are to
inform and educate regarding charac-
teristics and uses of the products.
4. RESTRICTIONS. ISA reserves the
right to restrict exhibits which, because
of noise, method of operation, or any
other reason, become objectionable or
otherwise detract from or are out of
keeping with the character of the con-
vention as a whole, it may forbid installa-
tion or request removal or discontinu-
ance of any exhibit or promotion which,
if continued, departs substantially from
the design and description given
advance approval. In the event of
such restrictions or evictions, ISA is not
liable for any refund or rental or other
expenses.
Advertising, displays and demon-
strations in the interest of business are
not permitted except by firms that have
rented space to exhibit and have
cleared plans in advance.
5. CONDUCT. Exhibitors operating
sound and motion picture equipment,
record players, loudspeakers or any
other noise-creating devices shall do
so only at a level that will not interfere
with other exhibitors or add unduly to
general acoustic inconvenience, or
ISA may require discontinuance of
their use. Exhibitors that produce
fumes from products on display must
have appropriate ventilation so as not
to interfere with other exhibitors or
attendees. All demonstrations, inter-
views and other exhibit activities must
be conducted so as not to infringe on
the rights of other exhibitors or offend
visitors to the exhibit. No undignified
manner of attracting attention will be
permitted. The exhibitor agrees not to
sponsor group functions, such as
tours, film showings, speeches or
other activities during exhibit hours or
in conflict with any officially pro-
grammed convention event. Exhibitors
shall be responsible for all required
licenses and permits and for any
associated fees for any activities per-
taining to their exhibit/display or
social activities.
6. SOUVENIRS AND SAMPLES.
Distribution of souvenirs and samples
in a dignified fashion is permitted by
exhibitors in their booths only, provided
there is no interference with other
exhibits.
7. CARE OF PREMISES. No part of an
exhibit and no signs or other materials
may be pasted, nailed or otherwise
affixed to walls, doors, or other sur-
faces in a way that might mar or
deface the premises or booth equip-
ment and furnishings. Damage from
failure to observe this notice is payable
by exhibitor.
8. EXHIBITOR BADGES. Exhibit person-
nel must register and wear ISA identifi-
cation badges while on the exhibit
floor.
9. LIABILITY AND INSURANCE. ISA
will employ reputable guards and will
take reasonable precautions to safe-
guard exhibitors’ property, however,
ISA assumes no liability whatever for
loss or damage, through any cause, of
goods, exhibits or other materials
owned, rented or leased by the
exhibitor. If insurance is desired, each
exhibitor is responsible for providing
his own fire, workmen’s compensation,
public liability, theft and property dam-
age insurance. The exhibitor shall
indemnify ISA and the exhibit facility
against and hold them harmless from
any complaints, suits or liabilities
resulting from negligence of the
exhibitor in connection with the
exhibitor’s use of display space.
10. INSTALLATION AND REMOVAL.
Exhibit booths shall be set up accord-
ing to the schedule set forth in
exhibitor information brochure and the
Official Exhibitors’ Contractor’s Manual.
Booths shall remain intact until close
of exhibit when dismantling may begin.
Exhibitors who use an Exhibitor
Appointed Contractor to set up or dis-
mantle their exhibit booth(s) must pro-
vide ISA the following information 30
days prior to show set-up: Name,
address, and telephone number of the
EAC; name of the supervisor to be in
attendance; a valid certificate of insur-
ance through the show date with mini-
mums of $100,000 workmen’s com-
pensation and employer’s liability; gen-
eral liability coverage must provide for
$500,000 bodily injury and $100,000
property damage or $500,000 com-
bined single limits of both; a statement
that the EAC will be responsive to the
Official Show Contractor’s requirement
for move in and move out scheduling
of both the hall and the dock. No non-
exhibitor solicitation will be allowed in
the exhibit hall. Failure to comply with
the Rules and Regulations will result in
immediate expulsion from the hall.
11. STRIKES, FIRE AND ACTS OF GOD.
ISA reserves the right to change the
location of the convention in the event
a strike, fire, war, government regula-
tion, disaster, civil disorder, curtail-
ment of transportation facilities, terror-
ism, threat of terrorism, or Act of God
should render the hall in which the
convention has been scheduled unus-
able.
Exhibitor is responsible for the prop-
er care, handling, security removal, and
disposal of all hazardous materials
entered upon the exhibit facility premis-
es by the exhibitor as required by cur-
rent Environmental Protection Agency,
or other applicable standards in effect
at the time of occupancy. Upon request
by ISA, the exhibitor shall provide proof
of the method of transportation and
disposal of the hazardous materials.
Any costs associated with the trans-
portation and disposal of materials left
on the Premises will be paid by the
exhibitor.
12. ASSIGNMENT OF SPACE. To pro-
vide the most equitable assignment of
exhibitor booths, only a signed contract
for space and specified deposit
received in the ISA office will be recog-
nized as an official request.
First assignments of booths will be
made from all official requests
received and priorities will be given to
companies that exhibited previously
according to the ISA Priority Point
System. One point is awarded to each
company which exhibits at any
Regional, National or International
Exhibition.
Requests received after the initial
assignment date will be assigned
booths as they are received.
Exhibitors requiring additional
space after the initial assignment date
will be reassigned based upon the date
the request for additional space is
received.
13. OUTSIDE AND INSIDE EXHIBIT DIS-
PLAYS. Whenever possible, ISA sched-
ules outside/ inside exhibit space for
service trucks, cranes, aerial ladders,
buckets, vehicles and other equipment
as part of the convention exhibition.
Any company using this type of
exhibit space must purchase a regular
exhibition hall booth at the applicable
rates. This type of exhibit may be oper-
ated only during scheduled
exhibit hours.
14. PREJUDICIAL CONDUCT. No mem-
ber during a National/International or
Regional Convention, Conference, or
Trade Show held and sponsored by the
Association shall set-up, conduct or
participate in a separate sign show or
sign exhibit on any site within city limits
of the city in which the Association is
holding its convention other than on
the site selected by the Association
without prior written approval; except
that a member may show and exhibit
its products and services in or on
premises regularly used by the mem-
ber. No member or group of members
can sponsor or circulate in any manner
any promotion or advertising program
or campaign to compete with and/or
conflict with the official convention.
Any member violating this Section may
be deemed guilty of conduct prejudi-
cial to the best interests of the
Association and may be suspended
and/or expelled from membership in
the Association by a two-thirds vote of
the membership of the Board of
Directors as provided in the By-Laws.
15. SERVICES AND SHIPPING
INSTRUCTIONS. An Exhibitor Service
Kit containing order forms for exhibit
labor, furniture, decorating materials,
electric and other services, and ship-
ping instructions will be sent to
exhibitors upon assignment of space,
and approximately 60 days prior to the
show date. The labor regulations,
rates, and guidelines included in this
manual are a part of this agreement.
All contracts, and/or agreements,
made between the official show con-
tractors and the exhibiting company are
strictly the responsibility of the exhibit-
ing company and the contractor.
16. SOCIAL FUNCTIONS/
HOSPITALITY SUITES/
PROFESSIONAL ACTIVITIES.
Companies not exhibiting will not be
allowed to have product promotion, dis-
plays, demonstrations, social functions
and/or hospitality suites. All meeting
rooms and suites in the hotel will be
reserved and ISA must be contacted
for all suites and functions. All suites
will be held for exhibitors until ninety
days prior to the convention. After that,
any remaining suites will be on a first
come, first serve basis, with a written
agreement that the suite will not be
used for product
promotion/display purposes. All social
functions and hospitality parties must
be held at times other than regularly
scheduled Association meetings,
exhibits, food functions, and other
events.
17. INTERPRETATION AND
ENFORCEMENT. These regulations
become a part of the contract between
the exhibitor and the International Sign
Association. ISA has full power of inter-
pretation and enforcement of these
rules. All matters in question not cov-
ered by these regulations are subject
to the decision of ISA and all decisions
so made shall be binding on all parties
affected by them as by the original reg-
ulations. Exhibitors or their representa-
tives who fail to observe these condi-
tions of contract or who, in the opinion
of ISA conduct themselves unethically,
may be dismissed from the exhibit
without refund or other appeal.
18. GENERAL. The above regulations
are a part of the contract between the
exhibitor and the International Sign
Association. They have been formulat-
ed in the mutual interest of the
Exhibitor and the International Sign
Association. ISA respectfully asks the
full cooperation of the exhibitors in
their observance. All points not cov-
ered are subject to the decision of the
convention committee. The Association
reserves the right to make any reason-
able changes necessary to the best
interests of the exhibition. The sched-
ule of prices and rules shown in the
exhibitor information brochure are
hereby made as part of this contract.
(Revised March 2006)
“We truly had a great show
this year. ISA makes it
happen.”
DJ Jantz, Communications Manager,
Sheffield Plastics Inc. &
Bayer Films Americas
8. Application Contract for Exhibit Space
Information for your listing in the convention program will be taken from this form, so accuracy and completeness are important. Exhibitors’ Manuals and all exhibit correspondence
will be sent to the convention contact person unless different instructions are sent as an attachment. Confirmation of booth assignment will be sent.
I Other Information
(MAY SEND AS AN ATTACHMENT VIA EMAIL TO: MELLISA.COOPER@SIGNS.ORG)
PRODUCT OR DESCRIPTION (25 WORDS OR LESS; MAY BE EDITED FOR PROGRAM):
............................................................................................................................................................................
............................................................................................................................................................................
............................................................................................................................................................................
............................................................................................................................................................................
............................................................................................................................................................................
NEW PRODUCT(S) INTRODUCTION (PRODUCT NAME, ETC.):
............................................................................................................................................................................
NEW PRODUCT(S) DESCRIPTION:..............................................................................................................
............................................................................................................................................................................
............................................................................................................................................................................
I Keywords CHOOSE UP TO TEN (10) FROM THE LIST ON PAGE 5
(TO BE USED IN THE PROGRAM KEYWORD LISTING):
1................................................................................. 6. ..................................................................................
2. .............................................................................. 7. ..................................................................................
3. .............................................................................. 8. ..................................................................................
4. .............................................................................. 9. ..................................................................................
5. .............................................................................. 10. ................................................................................
Included in the exhibitor manual is a special form to list the names of your exhib-
it representatives. Booth price includes 10 badges per 10'x10' booth for exhibitor
company personnel. Additional badges $5 each. 50% due on Nov. 9, 2006.
Complete Balance due February 12, 2007. No assignment is official until full
payment is received. ISA members must be current in their dues payment
schedule at the time of each exhibition; otherwise, the non-member booth fee
will be required. Members in good standing for the past three years are eligible
for scheduled dues payments. I understand the terms, conditions and rules for
this exhibit show as described in ISA Official Regulations and Conditions (on
reverse side of this application) and agree to comply with them. I also under-
stand that any additional expense incurred due to my non-compliance with said
regulations will be my own responsibility and obligation.
I Signature
SUBMITTED BY (SIGNATURE): ..................................................................................................................................................................................... DATE: ..................................................... NAME (TYPE OR PRINT): ..................................................................................................................................................................
I Company Information Check here if you require any special assistance to participate fully: K
NAME (CONTACT):................................................................................................................................................................................................................................................................................................................................
COMPANY:........................................................................................................................................................................................... TITLE: ....................................................................................................................................
ADDRESS: ..............................................................................................................................................................................................................................................................................................................................................
CITY: ......................................................................................................... STATE/PROV: ............................................................... ZIP/PC: .................................................................. COUNTRY: ......................................
TEL: ................................................................................................ TOLL-FREE:...................................................................................................... FAX: ..........................................................................................................
E-MAIL:.............................................................................................................................................................. WEB SITE:..............................................................................................................................................................
I Convention Contact K Check here if the Convention Contact is the same as the Company Contact (listed above).
NAME (CONTACT):................................................................................................................................................................................................................................................................................................................................
COMPANY:........................................................................................................................................................................................... TITLE: ....................................................................................................................................
ADDRESS: ..............................................................................................................................................................................................................................................................................................................................................
CITY: ......................................................................................................... STATE/PROV: ............................................................... ZIP/PC: .................................................................. COUNTRY: ......................................
TEL: ................................................................................................ TOLL-FREE:...................................................................................................... FAX: ..........................................................................................................
E-MAIL:.............................................................................................................................................................. WEB SITE:..............................................................................................................................................................
I Booth Selection NOTE: Exhibitor must purchase inside space to be eligible to purchase outside space.
PREFERRED LOCATION (BOOTH NUMBER): 1............... 2............... 3............... 4............... NUMBER OF BOOTHS (QTY): ...................... NUMBER OF OUTSIDE DISPLAY SPACES: ......................
I Booth Rates NOTE: International Exhibitor Air Express charge is US$50
K ISA Members Only OR K Non-Member Rates
• 10 ft x 10 ft BOOTH: QUANTITY: ............... x US$2,700 (PER BOOTH) x US$5,400 (PER BOOTH) = US$ ..................................................
• ISLANDS: ....................... SQ. FT. x US$27 (PER SQ. FOOT) x US$54 (PER SQ. FOOT) = US$ ..................................................
• OUTSIDE DISPLAY SPACE: QUANTITY: ............... x US$2,000 (PER SPACE) x US$4,000 (PER SPACE) = US$ ..................................................
NOTE: NON-MEMBERS MAY SELECT MEMBER RATES AS LONG AS THEY SUBMIT THIS FORM TOGETHER WITH ISA MEMBERSHIP APPLICATION (AVAILABLE AT WWW.SIGNS.ORG)
I Payment NOTE: All payments must be remitted in U.S. Dollars
• DEPOSIT: US$7.00 (PER SQUARE FOOT AT ASSIGNMENT) = US$
..................................
• SENT WITH THIS APPLICATION: 50% OF TOTAL REQUIRED BY NOV-09-2006 (POSTMARK DATE) = US$
..................................
• BALANCE DUE: 100% OF PAYMENT REQUIRED BY FEB-12-2007 (POSTMARK DATE) = US$
..................................
K VISA K MASTERCARD K AMERICAN EXPRESS (OR) K CHECK (MADE PAYABLE TO: INTERNATIONAL SIGN ASSOCIATION)
CREDIT CARD NUM: ................................................................................................................................................................ EXP DATE: ........................................
SIGNATURE: ................................................................................................................................................................ SIGNATURE DATE: ........................................
I Requests
K NO LOUD EQUIPMENT NEARBY
OTHER: ..................................................................
................................................................................
................................................................................
ISA WILL TRY TO ACCOMMODATE
REQUESTS BUT CANNOT GUARANTEE.
Fax this completed form to Mellisa Cooper:
(334)393-7726 or send original to: ISA Expo 2007
707 North Saint Asaph Street, Alexandria, VA 22314